At a Glance
- Tasks: Adapt global health narratives for local markets and drive impactful marketing strategies.
- Company: Join TELUS Health, a leader in health and well-being innovation.
- Benefits: Remote work, performance bonuses, private medical plans, and 24 days annual leave.
- Other info: Collaborative culture focused on innovation and personal growth.
- Why this job: Make a real difference in health outcomes while working in a dynamic, inclusive environment.
- Qualifications: 5-7+ years in product or regional marketing with strong campaign sensibility.
The predicted salary is between 60000 - 80000 £ per year.
TELUS Health is empowering every person to live their healthiest life. Guided by our vision, we are leveraging the power of our leading edge technology and focusing on the uniqueness of each individual to create the future of health. As a global-leading health and well-being provider – encompassing physical, mental and financial health – TELUS Health is improving health outcomes for consumers, patients, healthcare professionals, employers and employees.
We are building our new Global Solution Marketing department — the team that gives our portfolio a single, differentiated voice in the market: globally consistent, locally resonant. The department sits at the intersection of product, sales, and regional marketing, and is the connective tissue of our go-to-market.
A global story only wins if it lands locally. As Senior Solution Marketing Manager for Market Activation & Intelligence, you take our global narrative and make it work in every market — adapting messaging with regional nuance, guiding how the narrative shows up across all marketing activities, and keeping us ahead of the competition on the ground. You are the guardian of narrative consistency in execution: across geographies and across campaigns.
Success in the first 12 months
- Global messaging adapted and live in our priority regions, with localization workflows running smoothly.
- A competitive intelligence program in place, with regular field input from sales and account managers.
- Growth campaigns measurably on-narrative across markets and channels.
What you'll do
- Regional adaptation — adapt global messaging and positioning for local markets and regions, preserving the core narrative while respecting cultural, commercial, and competitive context.
- GTM nuance in region — ensure go-to-market strategies account for regional realities, in close partnership with regional marketing teams.
- Growth campaign narrative — provide narrative guidance for growth campaigns, ensuring messaging consistency across all marketing activities, channels, and touchpoints.
- Competitive intelligence — own competitive intelligence, working hand-in-hand with sales and account managers to capture field insight and turn it into actionable, battle-ready knowledge.
- Translation & localization — collaborate with regional marketing to drive the translation and localization of the strategy and its messaging.
What you bring
- 5–7+ years in product marketing, regional marketing, or international GTM roles.
- Hands-on experience adapting global messaging for local markets, including translation and localization workflows.
- Experience running or contributing to competitive intelligence programs, ideally in partnership with sales.
- Strong campaign sensibility: you know how to keep a narrative consistent across channels without making it rigid.
- A collaborative operator who builds trust with regional marketing, sales, and account teams.
- You have worked across multiple markets or regions and understand how positioning, buying behaviour, and competition differ by geography.
- Ability to communicate effectively in English and at least one additional language to support global market collaboration.
What We Offer
- Remote work anywhere in the UK
- Performance bonus
- Pension
- Private Medical and Dental Plan including Digital GP
- Healthcare Cash Plan
- Life Insurance
- Group Income Protection
- 24 days annual leave and two extra wellbeing days per year, in addition to 8 bank holidays
- Access to hundreds of perks including cashback offers and discounted gift cards on your favourite brands, discounted cinema tickets and more
- Employee Assistance Programme (EAP) provided in a fully confidential manner to ensure you get the support you need
A bit about us: We’re a people-focused, customer-first, purpose-driven team who works together every day to innovate and do good. We improve lives through our technology solutions and foster a culture of innovation that empowers team members to solve complex problems and create remarkable human outcomes in a digital world. TELUS is proud to foster an inclusive culture that embraces diversity. We are committed to fair employment practices and all qualified applicants will receive consideration for employment. We offer accommodation for applicants with disabilities, as required, during the recruitment process.
Senior Solution Marketing Manager - Market Activation & Intelligence in London employer: TELUS Health
TELUS Health is an exceptional employer that values flexibility and independence, allowing Relationship Consultants to manage their own schedules while making a meaningful impact in the lives of individuals and groups during critical incidents. With a strong commitment to professional development and support, employees benefit from a collaborative work culture that prioritises mental health and well-being, making it an ideal environment for those passionate about providing trauma support. The opportunity to work across diverse corporate settings in North West England further enriches the experience, offering unique challenges and rewards.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Solution Marketing Manager - Market Activation & Intelligence in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for TELUS Health and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like TELUS Health are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with TELUS Health on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at TELUS Health. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Senior Solution Marketing Manager - Market Activation & Intelligence in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit TELUS Health. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of TELUS Health:Show us that you’ve done your homework! In your application, briefly mention what you admire about TELUS Health’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at TELUS Health
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at TELUS Health will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At TELUS Health, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
