At a Glance
- Tasks: Create and execute marketing campaigns that make a real difference in young people's lives.
- Company: Join a multi-award-winning social enterprise focused on mental health support.
- Benefits: Flexible working hours, direct impact on youth wellbeing, and opportunities for personal growth.
- Other info: Collaborative team environment with insights into the mental health sector.
- Why this job: Be part of a mission to improve mental health for thousands of young people.
- Qualifications: Degree in marketing or two years of relevant experience required.
The predicted salary is between 30000 - 40000 £ per year.
Location
Waterloo, London (with the option for remote working)
Post type
Permanent full-time
Apply by
14th August
Can you make a difference to the lives of thousands of young people? Do you want to develop your career within a multi-award winning social enterprise?
What We Do
Our mission is to make mental health support available to everyone, everywhere.
Tellmi is a multi-award-winning, fully moderated, anonymous, mental health service predominantly for young people aged 11-25.
The Tellmi app safely enables young people to talk about difficult things and encourages them to help themselves by helping each other.
Beneath an engaging anonymous peer-to-peer feed, Tellmi integrates the latest psychological research to promote the development of protective factors such as emotional resilience, empathy, social skills, stress management, and coping techniques.
Tellmi is commissioned by the NHS and Local Authorities across the UK.
The Tellmi app is free to download with premium features in commissioned areas.
The app is available 365 days a year, 24/7, and our moderators, counsellors, and therapists are available from 8:30 am until 11 pm every day.
Tellmi’s specialist extensions currently offer support for autism, diabetes, and unemployment, with new areas being planned for 2026.
Your role
The Marketing Associate is responsible for developing, executing, and optimising marketing campaigns that drive brand awareness, user acquisition, user engagement, and business growth.
This role will work closely with the Head of Marketing to align campaign strategies with overall business objectives and ensure consistent brand messaging across all channels.
- Your Responsibilities
- Plan, create, and implement integrated marketing campaigns across digital, social, email, and traditional channels.
- Collaborate with the Head of Marketing to define campaign goals, target audiences, and key performance indicators (KPIs).
- Manage campaign budgets, timelines, and resources to ensure efficient execution and maximum ROI.
- Analyse campaign performance data and provide actionable insights to improve future initiatives.
- Support product launches and promotional events through strategic marketing initiatives.
- Monitor market trends, competitor activities, and customer insights to inform campaign strategies.
- Contribute to the overall marketing strategy and assist in long-term planning under the guidance of the Head of Marketing.
- Digital Marketing & Analytics
- Oversee digital marketing initiatives, including paid social, email, and content marketing.
- Support CRM and email marketing to nurture leads and improve engagement.
- Leverage analytics tools (Google Analytics, Meta Ads Manager) to track KPIs and improve ROI.
- Oversee the creation of marketing materials, ensuring they are consistent with the brand and meet set objectives.
- Collaboration and Creative Coordination
Collaborate with internal teams to provide marketing updates and ensure campaigns meet the needs of the Service Delivery and Sales teams.
- Performance indicators
- Achievement of campaign KPIs and ROI targets
- Growth in brand awareness and engagement metrics
- Timely and effective campaign delivery
- Contribution to overall marketing strategy and business objectives
- Your Experience, Skills and Qualifications
Essential Qualifications and Experience
- Degree in sales and marketing or equivalent or at least two years experience in marketing
- Demonstrable copy writing skills across a variety of media
- Desired experience
- Experience working in the mental health sector
- Excellent copy checking and proofreading skills
- Personal Attributes
- Sets high personal standards
- Flexible, proactive, creative and innovative
- Highly organised, able to work independently, and thrives under pressure of deadlines
- Confident self starter who is excited to be working in a small company that is experiencing rapid growth
- Collaborative team-worker
- Strong interpersonal skills, able to build a rapport with everyone from customers to suppliers to journalists
- Values aligned to the Tellmi organisation
- Support our ambition to provide our users and customers with a service that is safe, supportive, educational, inspirational, creative, empowering and engaging.
- Strong interest in digital media and keeps abreast of marketing activities and new developments in the industry
What We Offer
- AI free recruitment process, we personally read every CV and cover letter.
- A degree of flexibility over working hours.
- Direct impact on our mission to improve the health and happiness of young people.
- Work alongside a highly creative and ambitious team.
- Performance reviews and opportunities to develop oneself in a multitude of different areas.
- An opportunity to experience different aspects of the business.
- Insight into a mental health support tool.
- Working Hours, Location and Travel
You will attend our London office near Waterloo, London at least twice a week.
Internal meetings take place either at our office near Waterloo, London or Spitalfields, London.
Expenses will be covered other than for commuting to and from our offices.
Tellmi is committed to the safeguarding of unborn babies, children, families and adults.
We aim to both protect users from harm and ensure that their right to confidentiality is properly upheld, in keeping with the law and good practice guidance.
This role will involve obtaining an enhanced DBS check.
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Marketing Associate employer: Tellmi
Tellmi is an exceptional employer, offering a unique opportunity to make a meaningful impact on the mental health of young people while working in a dynamic and supportive environment. With a strong focus on employee growth, flexible working arrangements, and a collaborative culture, team members are encouraged to innovate and contribute to the mission of providing accessible mental health support. Located in vibrant Waterloo, London, employees benefit from a creative atmosphere and the chance to work alongside passionate individuals dedicated to making a difference.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Associate
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Tellmi and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Tellmi are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Tellmi on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Tellmi. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Marketing Associate
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Tellmi. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Tellmi:Show us that you’ve done your homework! In your application, briefly mention what you admire about Tellmi’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Tellmi
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Tellmi will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Tellmi, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
