Founding GTM Lead - UK Market in London

About us

Every 10 minutes, 18 million conversations happen between businesses and consumers around the world. For decades, the consumer side of those conversations has been challenging: long queues, robotic menus, repeated explanations, and often unhelpful advice. Most people today still cannot simply express their problems in natural language when communicating with businesses. AI changes that. For the first time, companies can have natural conversations with customers at massive scale. Every B2C company - from energy providers to telcos to insurers - will use AI agents to communicate with their customers. The number of conversations businesses will handle is set to explode in the coming years.

At telli, we are addressing the challenges that come with this shift. Leading B2C companies like Sky are already using telli to deploy thousands of voice agents to enhance customer experience. However, building a first voice agent is easy; driving real outcomes for customers and businesses is the hard part. Telli helps companies build, deploy, and improve consumer-facing AI voice agents at scale. This will become one of the most important software categories of the next decade, and we intend to lead it.

We are a small, AI-driven team that enjoys solving hard problems. Whether in engineering, product, or GTM, we build, experiment, and move quickly while leveraging the capabilities of AI models. We all challenge ourselves and take real ownership of our work, while maintaining a humble, low-ego culture. Check out our principles to see how we work.

Your mission

You are telli’s GTM owner for the UK. Your mission is to make telli successful in the UK and establish our GTM from the ground up - generating your own pipeline, closing deals of every size end-to-end, and building the playbook the UK team will follow. Once the motion is proven, you'll expand the dedicated team.

What you'll do

• Win key logos in the UK market
• Generate your own pipeline: build your pipeline from scratch, conduct outbound efforts, and develop a network
• Own deals end-to-end: lead deals of all sizes from first touch to signature and during deployment
• Build out and lead the team: once the motion is validated, hire, onboard, and lead the first UK representatives
• Work closely with the founding team: act as telli’s anchor in the UK and collaborate with the founding team to create an expansion playbook
• Feed structured signals back into product, marketing, and strategy: your input shapes what we build next

What makes you a great fit:

• You have 2+ years in a fast-paced environment: startup, tech sales, or similar. You've thrived where things move quickly and the path isn't predefined
• You're entrepreneurial: you operate like a founder, figuring things out without a playbook and creating your own path
• You're a hunter: you know how to build a pipeline without warm inbound leads
• You can sell: you build trust with buyers, manage a full cycle, and close deals from first touch to signature
• You can lead: your role is to validate the market and then build a team, so you have the potential and appetite to hire, develop, and lead people
• You're extremely hands-on and high agency: you do the work yourself, unblock yourself, and make things happen
• You are a native English speaker or have near-native English skills
• You can be in Berlin in the first few months 5 days a week and are then flexible to relocate or frequently travel to London

You may not be a good fit if…

• You wait for pipeline to be handed to you. Founding GTM means you generate
• You need detailed instructions and shy away from taking responsibility
• You only want the 'strategic' parts and skip the prospecting, procurement, and security-review grunt work
• You’ve never carried a quota or closed deals end-to-end
• You’re not interested in eventually building and leading a team
• You are looking for a 9-to-5 job