Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Lead exciting marketing strategies for top beverage brands and drive growth in the FMCG sector.
- Company: Join Telford International, a leader in healthy and functional beverages since 1982.
- Benefits: Enjoy a competitive salary, medical insurance, and a stable 5-day work week.
- Why this job: Make a real impact in a dynamic industry with innovative marketing initiatives.
- Qualifications: 8+ years in trade marketing, strong analytical skills, and a passion for results.
- Other info: Collaborative environment with great career prospects and opportunities for personal growth.
The predicted salary is between 36000 - 60000 £ per year.
Telford International was established in 1982 to meet the growing demand for beverage products in Hong Kong. Our group offers over 100 brands of natural, healthy, and functional beverages, as well as international spirits and wines, with a unique mix of in‑house and third‑party brands, including Tao Ti, Meko, Ovaltine, Asahi, Remy Martin, and more. To provide more quality products to the Hong Kong market, we are looking to hire more talents from various fields to support the expansion of our business.
Responsibilities:
- Formulate annual Trade Marketing plan and strategies for specific brands / sales channels with the assigned budget.
- Work closely with the Principal and be responsible for the development and implementation of the brands’ overall annual plan.
- Identify opportunities, develop and execute marketing & trade marketing activities in line with brand strategy & objective in On‑ & Off‑trade.
- Develop new business and drive the potential channel growth.
- Work on sales projection particular to the top/key customers.
- Monitor business performance and manage new product launch and renovation based on market trend and consumer insights.
- Liaise with internal and external parties to ensure excellent execution of campaigns, joint promotion opportunities and POP development.
- Review shipment and depletion forecasts to ensure healthy inventory control.
- Conduct business review presentations to management regularly.
- Conduct product training for internal team and trade partners when needed.
Requirements:
- Degree holder with 8+ years of work experience in channel development and trade marketing, preferably in FMCG or F&B industries.
- Excellent interpersonal, negotiation and project management skills.
- Good numerical sense and strong analytical skills.
- Self‑motivated, proactive, strong team player and innovative with strong dedication to result.
- Fluency in written and spoken English and Chinese.
- Computer Literate; proficient in Microsoft Outlook, Word, Excel and PowerPoint.
We offer a stable environment, an attractive remuneration package and career prospects, a 5‑day work week and medical insurance. Interested parties, please forward us your full resume with your Expected Salary. All data collected shall be solely for recruitment purposes.
Senior Marketing Manager (FMCG) in Telford employer: Telford International Company Limited
Contact Detail:
Telford International Company Limited Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Marketing Manager (FMCG) in Telford
✨Tip Number 1
Network like a pro! Reach out to your connections in the FMCG industry and let them know you're on the hunt for a Senior Marketing Manager role. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching Telford International and their brands. Understand their market position and be ready to discuss how your experience aligns with their goals. Show them you’re not just another candidate, but someone who genuinely cares about their mission.
✨Tip Number 3
Practice your pitch! Be ready to articulate your achievements in trade marketing and channel development clearly. Use specific examples that highlight your skills and how they can benefit Telford International’s growth.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re serious about joining the team and makes it easier for us to keep track of your application.
We think you need these skills to ace Senior Marketing Manager (FMCG) in Telford
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Senior Marketing Manager role. Highlight your experience in FMCG and trade marketing, and don’t forget to showcase those impressive projects you've managed!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you’re the perfect fit for Telford International. Mention specific brands or campaigns you’ve worked on that align with our values.
Showcase Your Analytical Skills: Since we love data-driven decisions, make sure to include examples of how you've used your analytical skills to drive marketing strategies. Numbers speak volumes, so don’t hold back!
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It’s the best way for us to receive your application and keep track of all the amazing talent out there!
How to prepare for a job interview at Telford International Company Limited
✨Know Your Brands
Before the interview, dive deep into Telford International's portfolio. Familiarise yourself with their key brands like Tao Ti and Ovaltine. Being able to discuss these brands and their market positioning will show your genuine interest and understanding of the company.
✨Showcase Your Trade Marketing Skills
Prepare specific examples from your past experience that highlight your success in trade marketing. Discuss how you've formulated strategies, executed campaigns, and driven channel growth. This will demonstrate your capability to handle the responsibilities outlined in the job description.
✨Be Data-Driven
Since the role requires strong analytical skills, come prepared with insights or data from previous roles. Talk about how you used data to inform decisions, monitor performance, or forecast sales. This will illustrate your numerical sense and ability to make informed decisions.
✨Engage with Questions
Prepare thoughtful questions to ask during the interview. Inquire about the company's future plans for brand expansion or how they measure the success of their marketing strategies. This shows your proactive nature and genuine interest in contributing to their goals.
