Senior Marketing Executive in Glasgow

Company Description

Telefónica Tech (part of the Telefónica Group) is a leading NextGen Tech solutions provider with a highly diversified team of over 6,000 exceptionally skilled employees and +60 nationalities. We serve more than 5.5m customers every day in over 175 countries, with a global ecosystem of market-leading partners. Global strategic hubs: Spain, Brazil, the UK, Germany.

The Telefónica Tech UK&I hub has an end-to-end portfolio of market leading services and develops integrated technology solutions to accelerate digital transformation through: Cloud, Data & AI, Business Applications, and Cyber Security.

Job Description

Are you ready to drive digital transformation in an exciting and innovative environment? Our marketing team turns complex propositions into compelling stories that spark demand, build brand presence, and help to grow our business. As a Marketing Executive at Telefónica Tech you’ll work closely with our Strategic Marketing Managers on day-to-day delivery across digital, content, campaigns, and events – bringing our capabilities to life. You’ll be part of an incredibly collaborative team, with room to expand your capabilities and drive real impact.

• Support in planning and execution of multi-channel demand-gen campaigns, from brief through to post-campaign analysis
• Create engaging content aligned to our brand and audience needs
• Become a subject matter expert on your area of the business
• Work closely with our sales team to ensure Marketing best support sales enablement and engagement
• Engage closely with our partner ecosystem
• Facilitate cross-department collaboration to maintain cohesive brand messaging and strategic alignment
• Contribute to digital strategies (SEO, PPC, Website, Social Media, Email Marketing)
• Analyse marketing performance and provide insights to shape future improvements
• Assist in the management of CRM data to ensure we’re doing the right things, with the right information, for the right reasons

Qualifications

• At least 3 years of experience in a B2B marketing role – a plus if you have some experience in a professional services company
• Experience working with HubSpot, WordPress, Microsoft 365 (inc. SharePoint), webinar platforms (such as GoToWebinar)
• Demonstrable content experience, such as writing engaging campaign copy, whitepapers, eBooks, thought leadership articles, etc.
• Understanding of the fundamentals of modern B2B marketing, such as Search Engine Optimisation, Paid Digital Ads, Email Marketing, and other marketing tactics that drive lead generation

Additional Information

At Telefónica Tech, we believe inclusion is the bridge that empowers everyone to be their authentic selves. We celebrate and respect our differences because diversity drives innovation and makes us stronger. Be yourself with us, and feel that you belong. We welcome applicants from all backgrounds and identities regardless of age, disability, gender reassignment, marital or civil partnership status, pregnancy or maternity, race, religion or belief, sex, and sexual orientation. We are also committed to equity, accessible hiring practices, and creating an inclusive culture through many means including TogetHer (Women's network) and our Employee Resource Groups which include Diversity and Inclusion, Telefónica Tech Pride, Neurodiversity, ELEVATE (African and Caribbean heritage network), and Sustainability. We don’t believe hiring is a tick box exercise, so if you feel that you don’t match the job description 100%, but would still be a great fit for role, please get in touch.