At a Glance
- Tasks: Lead business development and growth across EMEA, focusing on the UK and Netherlands.
- Company: Teifi Digital, a Shopify Plus Platinum partner, solving complex e-commerce challenges.
- Benefits: Hybrid work, professional development opportunities, and success-based compensation.
- Other info: Join a culture of growth and continuous learning while building a new regional team.
- Why this job: Shape Teifi's presence in EMEA and make a real impact in the e-commerce landscape.
- Qualifications: 7+ years in sales or account leadership with experience in digital transformation.
The predicted salary is between 100000 - 110000 € per year.
Teifi Digital, a Shopify Plus Platinum partner, excels in resolving complex e-commerce challenges. We focus on integrating large catalogs, sophisticated data frameworks, and legacy systems into seamless unified commerce and B2B solutions, delivering unparalleled customer experiences. Our skill in deploying Shopify Plus caters to top-tier merchants in manufacturing, parts, distribution, retail, and B2B, ensuring minimal technical debt and maximised e-commerce revenue.
Role Overview
We are looking for a Business Lead, EMEA to launch and grow Teifi's commercial presence across the region, with an initial focus on the UK and close partnership with our Netherlands team.
In This Role, You Will
- Own net-new business development across priority EMEA markets, with an initial focus on the UK and support for the Netherlands market.
- Act as the senior face of Teifi in the market, building trust with prospects, partners, Shopify, and early clients.
- Help establish Teifi's operating model in the UK, working cross-functionally with leadership on structure, hiring, and ways of working.
- Bridge sales and delivery, ensuring opportunities are well-qualified, well-scoped, and set up for successful execution.
- Work closely with the CRO, Delivery leadership, and Teifi's Netherlands team to shape market strategy, build the regional pipeline, and turn early wins into a scalable EMEA growth engine.
This is not a pure individual-contributor sales role, nor a pure delivery role - it sits at the intersection of growth, client leadership, and regional buildout. This role is for someone who wants autonomy, ownership, and the chance to build Teifi's EMEA presence from the ground up.
Key Responsibilities
- Market Development & Revenue Growth
- Own pipeline development and net-new revenue generation across EMEA, with an initial focus on the UK and support for the Netherlands market.
- Develop and advance relationships with Shopify, strategic partners, and target merchants across Teifi's priority verticals.
- Lead consultative sales processes for complex commerce engagements, including discovery, solution shaping, commercial discussions, and close.
- Work in close partnership with Teifi’s Director of Partnerships & Marketing, who will provide support across partner channel activation, marketing-led pipeline generation, and content and events coverage.
- Client Leadership & Solutioning
- Serve as the senior client-facing lead for EMEA opportunities and early accounts.
- Translate merchant needs into clear, commercially sound scopes of work in partnership with Solutions and Delivery.
- Qualify opportunities against delivery realities, team capacity, and commercial fit.
- Represent Teifi's point of view on unified commerce, B2B, and complex implementations with executive credibility.
- Support proposals, commercial packaging, and negotiations with a strong command of value and risk.
- Maintain tight alignment between Growth, Solutions, Delivery, and Leadership throughout the deal cycle.
- Bring in-market client feedback that sharpens Teifi's messaging, offer design, and commercial approach.
- Ensure signed engagements are handed off cleanly and positioned for strong delivery outcomes.
- Build market intelligence around pricing, positioning, and buyer needs to refine Teifi's GTM motion in the region.
- Regional Buildout & Team Formation
- Help define the first-wave EMEA team structure, including roles such as solutions architecture, project management, and future growth support.
- Support hiring by identifying strong local talent and advising on the capabilities needed to scale the region.
- Work with leadership on the practical requirements of establishing and operating Teifi's UK presence.
- Delivery Alignment & Cross-Functional Execution
- Partner closely with the Netherlands and North American teams to align sales promises with delivery realities.
- Act as the bridge between EMEA clients and Teifi's broader organization during onboarding, project kickoff, and early account growth.
- Spend meaningful time with Teifi teams as needed to get fully immersed in our delivery model, culture, and operating standards.
- Revenue Signals & Executive Reporting
- Own EMEA commercial performance reporting to the executive team - tracking pipeline health, revenue progress, and the key signals that inform how resource and effort are allocated in the market.
Qualifications
- 7+ years in agency, consultancy, commerce, or digital transformation roles spanning sales, account leadership, partnerships, and/or delivery.
- Demonstrated success selling or growing complex service engagements in EMEA.
- Experience working with enterprise or upper-mid-market merchants on Shopify or adjacent commerce platforms.
- Strong commercial instincts; comfortable leading discovery, solution framing, scoping, and negotiation.
- Able to operate credibly with both executive buyers and technical stakeholders.
- Experience building pipeline through partnerships, direct outreach, and relationship-led selling.
- Comfortable helping shape an emerging regional strategy rather than stepping into a fully built machine.
- Experience hiring, mentoring, or building early-stage teams is a plus.
Soft Skills
- High ownership and accountability.
- Builder mindset with the ability to create structure in ambiguity.
- Strong communicator who can move comfortably between boardroom conversations and internal operational discussions.
Benefits & Perks
- Opportunity for professional development with training, certifications, and peer mentorship.
- Hybrid / remote working environment with meaningful in-person collaboration.
- Success-based compensation as part of the overall package.
Professional Growth & Performance
At the core of Teifi Digital, we foster a culture of growth and continuous learning. In this role, you will help define a new region, shape how Teifi shows up in the market, and grow alongside the business as the EMEA team expands.
The Pay Range For This Role Is 100,000 - 110,000 GBP per year (London, United Kingdom)
Business Lead, EMEA in London employer: Teifi Digital
Teifi Digital is an exceptional employer that champions professional growth and a collaborative work culture, particularly for the Business Lead, EMEA role based in London. With a focus on autonomy and ownership, employees are empowered to shape the company's presence in the region while benefiting from a hybrid working environment, success-based compensation, and opportunities for continuous learning through training and mentorship. Joining Teifi means being part of a dynamic team dedicated to delivering innovative e-commerce solutions and fostering meaningful client relationships.
StudySmarter Expert Advice🤫
We think this is how you could land Business Lead, EMEA in London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out on LinkedIn. Building relationships can open doors to opportunities that aren’t even advertised.
✨Tip Number 2
Be the expert! Research Teifi Digital and understand their services inside out. When you know your stuff, you can confidently discuss how your skills align with their needs during interviews or networking chats. Show them you’re the perfect fit!
✨Tip Number 3
Prepare for interviews by practising common questions and scenarios related to business development and client leadership. Use the STAR method (Situation, Task, Action, Result) to structure your answers. This will help you articulate your experience effectively.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re genuinely interested in joining the Teifi team. Let’s get you in the door!
We think you need these skills to ace Business Lead, EMEA in London
Some tips for your application 🫡
Show Your Passion:When writing your application, let your enthusiasm for the role and our mission shine through. We want to see why you're excited about joining Teifi and how you can contribute to our growth in the EMEA region.
Tailor Your Experience:Make sure to highlight your relevant experience in agency, consultancy, or digital transformation roles. We’re looking for someone who can bridge sales and delivery, so showcase any past successes in similar environments.
Be Clear and Concise:Keep your application straightforward and to the point. We appreciate clarity, so avoid jargon and focus on what makes you a great fit for the Business Lead role. Remember, less is often more!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates from our team.
How to prepare for a job interview at Teifi Digital
✨Know Your E-Commerce Stuff
Make sure you brush up on your knowledge of e-commerce, especially around Shopify and complex commerce solutions. Understand how Teifi Digital integrates large catalogues and data frameworks, as this will show your genuine interest in the role and the company.
✨Showcase Your Relationship-Building Skills
Since this role involves building trust with prospects and partners, prepare examples of how you've successfully developed relationships in previous roles. Think about specific instances where your communication skills made a difference in client leadership or partnership development.
✨Demonstrate Your Strategic Thinking
Be ready to discuss how you would approach market development and revenue growth in the EMEA region. Have a few ideas on how to establish Teifi's presence in the UK and support the Netherlands market, showcasing your ability to think strategically and act autonomously.
✨Prepare for Consultative Sales Scenarios
Since you'll be leading consultative sales processes, practice articulating how you would handle discovery, solution shaping, and negotiations. Prepare to discuss how you can bridge sales and delivery effectively, ensuring that opportunities are well-qualified and set up for success.
