At a Glance
- Tasks: Lead the store, deliver exceptional customer service, and manage daily operations.
- Company: The Good Wine Shop, an award-winning independent wine merchant.
- Benefits: Competitive salary, quarterly wine allocation, and performance bonuses.
- Other info: Opportunities for professional development and long-term career growth.
- Why this job: Join a passionate team and deepen your wine knowledge while building customer relationships.
- Qualifications: Strong wine knowledge (WSET Level 3) and excellent customer service skills.
The predicted salary is between 26100 - 31900 £ per year.
Full-time | 40–45 hours per week (rota including evenings & weekends)
About Us
The Good Wine Shop is an award-winning independent wine merchant built on one simple belief: great wine is about people, stories, and moments of genuine pleasure. We work with exceptional artisan and family producers and pride ourselves on warm, knowledgeable hospitality, infectious curiosity, and a collaborative team culture.
The Role
As Lead Wine Advisor, you are the lead presence on the shop floor and a key driver of both customer experience and commercial performance. You will lead by example—delivering outstanding service, developing long-term customer relationships, and ensuring smooth day-to-day store operations. This role suits someone who combines strong wine knowledge with ownership, organisation, and a genuine love of independent retail.
Key Responsibilities
- Store Leadership & Operations
- Oversee the daily running of the store, maintaining exceptional standards of service, presentation, and efficiency
- Complete daily handovers to ensure clarity, continuity, and accountability across the team
- Execute Monthly Store Matrix tasks accurately and on time
- Customer Experience & Private Clients
- Deliver warm, knowledgeable, and personalised service to every customer
- Build and maintain long-term customer relationships rooted in trust and storytelling
- Maintain accurate Private Client Logs and proactively develop private client leads
- Identify and refer qualified opportunities to the Private Client Manager
- Tastings & Events
- Lead the preparation, delivery, and follow-up of in-store tastings
- Represent the business with confidence and professionalism during customer events
- Administration & Communication
- Manage the store email inbox, responding promptly and professionally to enquiries
- Support clear, direct communication within the team and wider business
- Stock, Cellar & Presentation
- Maintain a well-organised, efficient cellar and back-of-house operation
- Uphold store cleanliness and visual standards in line with company guidelines
- Support quarterly stocktakes and stock control processes
What We’re Looking For
- Strong wine knowledge (WSET Level 3 or equivalent) and a genuine passion for independent retail
- Proven ability to deliver exceptional customer service and hospitality
- Highly organised, detail-driven, and comfortable taking ownership
- Confident written and verbal communicator
- A team-first mindset with the humility to mentor others and collaborate openly
How We Work
Our values shape everything we do:
- Genuine Hospitality – Warm, welcoming, and respectful to customers and colleagues
- Infectious Curiosity – Always learning, always exploring
- Working Together – Trust, honesty, and shared success
- Taking Ownership – Proactive, accountable, and proud of our work
- Cultivating Success – Open communication and commercial awareness that supports long-term careers
Package & Incentives
- Competitive salary + service charge
- Quarterly wine allocation
- Performance-linked bonus structure based on key KPI’s
Why Join Us?
The Good Wine Shop is an award-winning independent merchant with a wine range that is genuinely distinctive in both breadth and depth. We work closely with some of the UK’s leading boutique and specialist importers, giving our team access to exceptional, small-production wines that are rarely found in mainstream retail. This is an environment for people who care about provenance, producer relationships, and serious wine knowledge — not just volume selling. You’ll engage with an ambitious, knowledgeable customer base and develop real expertise across diverse regions and styles. We actively support professional development, including WSET qualification support, and provide the platform for commercially minded wine professionals to build long-term careers within an independent business that values standards, accountability, and expertise.
All applicants must be eligible to live and work in the UK. Only short-listed applicants will be contacted.
Lead Wine Advisor – Teddington The Good Wine Shop employer: Teddingtontown
The Landmark offers a unique opportunity to work in a historic Grade II* listed building, where you can contribute to preserving its charm while ensuring it remains functional for events. With a supportive work culture that values hands-on contributions and administrative skills, employees enjoy a flexible part-time schedule, competitive salary, and the chance to grow within a meaningful role that combines practical tasks with organisational responsibilities.
StudySmarter Expert Advice🤫
We think this is how you could land Lead Wine Advisor – Teddington The Good Wine Shop
✨Get Your Retail Game On
Start by getting to know the local retail scene. Make a list of stores that align with your vibe and visit them. You'll be surprised at how many job openings come from chatting with staff or managers in-store. Plus, showing that you have a genuine interest in their brand can make you stand out when applying for that full-time role!
✨Join Retail Networks and Forums
Tap into retail-specific communities and forums, whether online or in-person. Platforms like Retail Week or local retail meetups can provide invaluable insights and connections. You never know who might drop a tip about an upcoming job at companies like Teddingtontown, so don’t miss out on building those relationships!
✨Be Ready for Busy Season Opportunities
Keep your eyes peeled for seasonal hiring windows, especially in the run-up to major shopping periods. Retailers often look for full-time staff to carry through busy times and may even keep you on after the season. Stay proactive by regularly checking in with your favourite retailers about their hiring plans.
✨Show Off Your Customer Service Skills
Retail’s all about customer interactions, so make sure you showcase any relevant experience in your conversations and interviews. Share specific examples of your customer service skills and how they’ve led to positive outcomes. This is your moment to shine when applying to roles at places like Teddingtontown!
We think you need these skills to ace Lead Wine Advisor – Teddington The Good Wine Shop
Some tips for your application 🫡
Show Off Your Customer Service Skills:In retail, customer service is key! Make sure your CV highlights any experience where you've dealt with customers, whether it’s resolving issues or enhancing the shopping experience. Use concrete examples to demonstrate your problem-solving skills and ability to handle difficult situations with ease.
Tailor Your CV for Retail:When applying for a full-time role like this one at Teddingtontown, customise your CV to reflect retail-specific buzzwords. Include any relevant skills such as inventory management or visual merchandising, and if you have experience with POS systems, shout about it! This will show you’re serious about joining the retail team.
Craft a Genuine Cover Letter:Don’t just repeat your CV in your cover letter! Use it as a chance to explain why you're excited about the opportunity at Teddingtontown and how your values align with their brand. Mention specific aspects of the company that resonate with you and let your enthusiasm shine through!
Highlight Your Adaptability:In retail, things can get busy and unpredictable, so demonstrate how adaptable and flexible you are. Share examples of times you've had to adjust your approach on the fly or take on new responsibilities. This will show Teddingtontown that you’re ready to jump in and contribute right away!
How to prepare for a job interview at Teddingtontown
✨Show Off Your Customer Service Skills
Retail is all about providing an exceptional customer experience, so be ready to discuss your past customer service stories. We should have examples on hand of how we've handled difficult situations or gone above and beyond to meet a customer's needs. These anecdotes will bring your application to life!
✨Familiarity with Point of Sale Systems
Many retail roles require us to work with Point of Sale (POS) systems, so it's a good idea to brush up on any relevant software you’ve used before. If you’re familiar with systems like Shopify or Square, don’t forget to mention this during the interview. Highlighting technical proficiency can set us apart from other candidates!
✨Understand Product Knowledge
Be prepared to discuss the products that the store sells and how we can contribute to their sales. Showing enthusiasm for the products and a willingness to learn can impress interviewers. We should research popular items or trends in the industry before the interview, so we can speak confidently about them.
✨Be Ready for Role-Playing Scenarios
Many retail interviews include role-playing scenarios where we might have to deal with a difficult customer or upsell a product. Practising these scenarios with a friend or family member can help us feel more comfortable. The key here is to showcase our problem-solving skills and ability to remain calm under pressure!
