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- Tasks: Drive brand visibility and lead generation through digital channels and event planning.
- Company: TechPoint Group, a forward-thinking tech company in Basingstoke.
- Benefits: 25 days holiday, private healthcare, and a bonus scheme.
- Other info: Exciting opportunities for growth in a vibrant work environment.
- Why this job: Join a dynamic team and make an impact in the tech marketing space.
- Qualifications: 3+ years experience in B2B marketing and strong digital skills.
The predicted salary is between 40000 - 50000 £ per year.
TechPoint Group, based in Basingstoke, is seeking a B2B Marketing Manager to drive brand visibility and lead generation. This role encompasses digital channel management, communications, event planning, and demand generation.
The ideal candidate will have over 3 years of experience, a background in a technical field, and strong digital skills with tools such as Salesforce and Google Analytics.
Benefits include:
- 25 days of holiday
- Private healthcare
- A bonus scheme
B2B Marketing Manager — Demand Gen, Events & Brand in Basingstoke employer: Techpoint Group
Contact Detail:
Techpoint Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land B2B Marketing Manager — Demand Gen, Events & Brand in Basingstoke
✨Tip Number 1
Network like a pro! Reach out to your connections in the industry and let them know you're on the lookout for opportunities. You never know who might have a lead or can put in a good word for you.
✨Tip Number 2
Show up at events! Attend industry meetups, webinars, or conferences related to B2B marketing. It's a great way to meet potential employers and showcase your passion for the field.
✨Tip Number 3
Leverage social media! Use platforms like LinkedIn to share your insights on demand generation and brand visibility. Engaging with relevant content can help you get noticed by recruiters.
✨Tip Number 4
Don't forget to apply through our website! We’ve got some fantastic roles waiting for you, and applying directly can sometimes give you an edge over other candidates.
We think you need these skills to ace B2B Marketing Manager — Demand Gen, Events & Brand in Basingstoke
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the B2B Marketing Manager role. Highlight your experience in digital channel management and demand generation, and don’t forget to mention any tools like Salesforce and Google Analytics that you’ve used.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you’re the perfect fit for TechPoint Group. Share specific examples of how you've driven brand visibility and lead generation in your previous roles.
Showcase Your Technical Background: Since the ideal candidate has a background in a technical field, make sure to showcase any relevant experience or skills. This will help us see how you can contribute to our team’s success in a tech-driven environment.
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It helps us keep everything organised and ensures your application gets the attention it deserves!
How to prepare for a job interview at Techpoint Group
✨Know Your Stuff
Make sure you’re well-versed in the latest trends in B2B marketing, especially around demand generation and brand visibility. Brush up on your knowledge of tools like Salesforce and Google Analytics, as they’ll likely come up in conversation.
✨Showcase Your Experience
Prepare specific examples from your past roles that highlight your experience in digital channel management and event planning. Use the STAR method (Situation, Task, Action, Result) to structure your answers and make them impactful.
✨Research TechPoint Group
Dive deep into TechPoint Group’s mission, values, and recent projects. Understanding their brand will not only help you tailor your responses but also show your genuine interest in the company and its goals.
✨Ask Insightful Questions
Prepare thoughtful questions about the role and the company culture. This shows you’re engaged and serious about the position. Ask about their current marketing strategies or how they measure success in demand generation.