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For Companies At a Glance
- Tasks: Create and execute engaging marketing concepts to build community connections.
- Company: Join Technogym, a leader in fitness innovation with a global presence.
- Benefits: Competitive salary, diverse team, and opportunities for personal growth.
- Why this job: Be part of a passionate team driving wellness and community engagement.
- Qualifications: 3+ years in community activation, strong communication, and project management skills.
- Other info: Work in a vibrant London location with excellent career development opportunities.
The predicted salary is between 36000 - 60000 £ per year.
Location: London, LND, GB
Type of contract: Permanent Employee
Our Company
Technogym inspires 70 million daily users to train using our innovative & engaging solutions for fitness, sport and health. By promoting the Healthness lifestyle of exercise, a balanced diet, and a positive mental approach, AI Tracking & Longevity, Technogym has rapidly grown into a success story of over 2,800 employees at 16 branches, expanding to more than 150 countries. It has been selected as Official Supplier to 10 editions of the Olympic Games - from Sydney 2000 to Milano Cortina 2026.
Your Role
Not only are we growing, but we are also investing in the growth, refinement and deployment of our brand. With this comes an opportunity to join the UK marketing team as we create a brand new role responsible for energy, connection and storytelling. In this role you will be responsible for the creation and execution of storytelling from idea, planning to execution in collaboration with the brand guidelines and marketing initiatives. This success of this role will be the storytelling linked to athletes, talent and the to identify, co-ordinate and activate communities in line with the Technogym clusters of Fitness, Wellness, Sport and Health. Reporting to the UK Marketing Director you will understand the power of brand, storytelling and community through talent, activations and digital content to grow brand awareness and sales. Most amazing of all, you will play in a key role in continuing the success of Technogym UK particularly with a London focus. Not only is London a key demographic for this sector, London is the gateway to the world, to be successful in the role you will need to reside within easy reach of Technogym London boutique in Mayfair.
Your Impact
- Support in executing marketing concepts, in accordance with the overall brand aims by being the central point for community building and championing our clusters first approach.
- Build marketing concept ideas individually, with the marketing team, with talent and/or with the support of agencies that aligns with Technogym brand and communities.
- Collaborate cross-functionally with marketing, PR, social media, and brand content teams to amplify concepts, stories, events and activations.
- Support the creation and execution of regular activations and events (Technogym London and outside), driving awareness and creating a community.
- At Technogym London particularly, support the execution of the events with talent to drive brand awareness, visits and sales.
- Build partnerships and co-branded executions that align with the Technogym values, goals and resonate with Technogym clusters (brands, membership groups, clubs, talent, influencers).
- Develop ideas and initiative to build strong customer relationships and create customer lifetime value.
- Support and lead the capturing of content aligned with talent and clusters, ensuring that content fits brand guidelines and is KPI driven.
- Ad hoc support and ideation for marketing campaigns led by other members of the wider marketing team.
About You
Ideally, you are passionate about working out, enthusiastic and proactive, while also down-to-earth and ethical. You are an engaging and highly motivated people manager, with a high degree of empathy.
What you should bring:
- Experience 3 years+ activating communities / ambassadors / influencers.
- Exceptional communication and relationship-building skills with ability to connect authentically across different communities.
- Strong project management skills with the ability to manage multiple activities simultaneously.
- Creative thinker with the ability to generate innovative marketing ideas, but focused on execution and action.
- Passion and familiarity with sport, fitness, wellness and consumer trends.
- Results-driven, hands-on operator who is a team player.
Technogym is an Equal Opportunities Employer. We are an equal opportunity employer and value diversity at our company. We welcome applications from all members of society irrespective of age, sex, sexual orientation, race, religion or belief.
Marketing Specialist - Community Building employer: Technogym S.p.A.
Contact Detail:
Technogym S.p.A. Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Specialist - Community Building
✨Tip Number 1
Get to know the company inside out! Research Technogym's values, products, and community initiatives. This way, when you chat with them, you can show off your knowledge and passion for their mission.
✨Tip Number 2
Network like a pro! Connect with current employees on LinkedIn or attend industry events. Building relationships can give you insider info and might even lead to a referral!
✨Tip Number 3
Prepare for interviews by practising your storytelling skills. Think of examples from your past experiences that highlight your community-building abilities and how they align with Technogym's goals.
✨Tip Number 4
Don’t forget to follow up after your interview! A quick thank-you email can leave a lasting impression and shows your enthusiasm for the role. Plus, it keeps you on their radar!
We think you need these skills to ace Marketing Specialist - Community Building
Some tips for your application 🫡
Show Your Passion: Let your love for fitness and wellness shine through in your application. We want to see how your personal interests align with our mission at Technogym, so don’t hold back!
Tailor Your Story: Make sure to customise your application to highlight your experience in community building and storytelling. We’re looking for specific examples that demonstrate your skills and how they relate to the role.
Be Authentic: We value genuine connections, so be yourself! Share your unique perspective and experiences that make you a great fit for our team. Authenticity goes a long way in making a memorable impression.
Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for this exciting opportunity with Technogym.
How to prepare for a job interview at Technogym S.p.A.
✨Know Your Story
Before the interview, think about your personal journey and how it aligns with Technogym's mission. Be ready to share specific examples of how you've built communities or activated influencers in your previous roles. This will show your passion for storytelling and community building.
✨Research the Brand
Dive deep into Technogym's brand values, products, and recent campaigns. Understanding their approach to fitness, wellness, and community will help you tailor your answers and demonstrate that you're genuinely interested in contributing to their vision.
✨Showcase Your Creativity
Prepare to discuss innovative marketing ideas you've implemented in the past. Think about how you can apply those experiences to Technogym's clusters of Fitness, Wellness, Sport, and Health. Being able to articulate your creative process will set you apart.
✨Engage with Empathy
Since the role requires strong relationship-building skills, practice active listening and empathy during the interview. Show that you understand the importance of connecting authentically with different communities, and be prepared to discuss how you've done this in your previous roles.
