Marketing Manager in Bracknell

Techex is seeking a dynamic and high energy Marketing Manager to work alongside the Marketing Director, to plan and deliver elements of Techex's marketing strategy including the execution of ongoing brand activity, digital marketing, and content marketing strategies during a phase of accelerated growth and company transformation following significant investment into the company.

A great opportunity to be part of a growing marketing function, where you will be able to work across all areas of marketing, liaising with subject matter experts daily to deliver marketing programmes to drive growth and build Techex's brand globally.

We have a flexible working policy, and you are empowered to work in a way that sets you up to be successful and deliver the necessary impact in your role. This will be a mix of time in the UK Headquarters in Bracknell, attending trade/customer events and at home.

Techex is a UK based global leader in innovative IP and cloud broadcast solutions and software. Trusted by premier global broadcast and media customers with their most valuable live workflows, Techex transports and transforms the highest value live video over IP and in the cloud.

Techex are in a phase of accelerated growth following significant private equity investment, we are evolving and developing our talented team of experts whilst continuing to grow and expand Techex geographically and build on the strong customer relationships we already enjoy. This is an exceptionally exciting time to be joining Techex with scope for great impact across the organisation.

The Role

• Maintain and enhance the company's brand image and reputation by ensuring consistent messaging and brand positioning across all marketing channels.
• Plan and execute Techex's digital marketing and marketing led customer acquisition strategies including campaigns, industry events.
• Coordinate the origination of regular content to drive marketing activities, whether curated, contracted, and/or created by the SMEs within Techex.
• Collect and analyse data from various marketing channels, including digital campaigns, social media, email marketing, and website analytics.
• Conduct market research and competitor analysis to identify industry trends, customer preferences, and potential targets.
• Collaborate with product teams to develop marketing plans and collateral for new product launches, including product positioning, messaging, pricing, and promotional strategies.
• Develop and deliver creative assets in line with the brand identity across all channels e.g. social media, white papers, internal presentations.
• Plan the marketing and branding efforts across Techex events including trade shows.
• Manage the marketing elements of the CRM system (web analytics, customer targeting, A/B testing).
• Working within budget guidelines, allocating resources to different initiatives, and demonstrating a strong return on investment (ROI).
• Regularly report on key marketing metrics and campaign performance.

What you will need

• A desire to work in a fast paced technically focussed agile environment at a time of rapid growth and change.
• Self-starter who is comfortable running multiple projects and events.
• Demonstratable track record of developing collateral, content and sales enablement working with product and commercial teams.
• Experience in managing digital projects and running campaigns.
• Ability to translate complex data into valuable insights and understandable terms and actions.
• Creative mindset.
• An analytical and data led approach to validate market and customer readiness.
• Demonstrable track record of delivering successful growth using a variety of CRM and Digital marketing tools.
• Demonstrated success in designing and implementing marketing programmes.
• Proven ability to use AI-powered tools to increase campaign efficiency, improve targeting accuracy and drive measurable growth.

Qualifications

• Bachelor's degree in marketing, Business, or a related field is highly desirable.
• Demonstrable experience as a Marketing Manager ideally in the Media, Broadcast, technology or SAAS industry is preferred.
• Proficiency in digital marketing and AI-powered tools and platforms.

Our Values and Benefits

We have just secured Great Place to work accreditation and our core five values of Integrity, Innovation, Family, Customer-First and Expertise are vital to our success. We seek out individuals who enjoy developing their professional skills and are always learning new things whilst supporting and sharing their learnings with others. Techex is entering a period of accelerated growth so we seek out talented professionals who are keen to scale up with Techex as we grow fast.

In addition to competitive salaries, we offer a package of flexible benefits you can design to suit your needs:

• Private Medical or Healthy living allowance.
• Life Assurance.
• Company Pension matching up to 5%.
• Wellbeing support for you and your family (including bereavement, probate and menopause support, access to virtual GP and more).
• Discounted gyms, family savings and discounts.
• Cycle to work scheme.
• EV charging onsite.
• Onsite discounted café and excellent free barista coffee.
• Ongoing training and professional development.