Area Sales Manager - Midlands

Location: Midlands

Contract Type: Permanent

Build and lead a growth strategy across the UK and European markets with a leading security systems provider.

Work independently with minimal supervision, often remotely, managing your own schedule and client relationships.

Develop new business opportunities whilst nurturing long-term partnerships with existing and prospective clients.

Access competitive salary, uncapped commission potential, and genuine career progression within an expanding organisation.

Join a company recognised for delivering high-quality electronic security solutions across multiple territories.

Position Overview

As Business Development Manager, you'll take ownership of developing and executing growth strategies that balance financial performance with customer satisfaction. You'll identify new markets and customer needs, arrange meetings with prospective clients, and promote the company's products and services to address their specific objectives. Your role is pivotal in transforming new clients into long-term company accounts, delivering realistic forecasts to the management team, and providing innovative ideas to strengthen the company's market presence across their operating regions.

Responsibilities

• Develop and execute growth strategies focused on both financial gain and customer satisfaction.
• Conduct market research to identify new business opportunities and emerging customer needs.
• Arrange and conduct business meetings with prospective clients to understand their requirements.
• Promote the company's products and services, positioning solutions to address client objectives.
• Prepare sales contracts ensuring full compliance with legal requirements and company guidelines.
• Maintain accurate records of sales, revenue, invoices, and client interactions.
• Provide trustworthy feedback and reliable after-sales support to build client confidence.
• Build and nurture long-term relationships with new and existing customers.
• Develop new clients into established company accounts with sustained revenue potential.
• Deliver achievable and realistic sales forecasts to the management team.
• Contribute innovative ideas and suggestions to improve market presence and competitive positioning.

Requirements

• Proven working experience as an Area Sales Manager, Sales Executive, or similar sales role.
• Ability to work independently with minimal supervision, often working remotely.
• Demonstrated sales track record with quantifiable results and client success stories.
• Proficiency in Microsoft Office and CRM software platforms.
• Ability to independently build compliant quotes using quoting software.
• Extensive commercial awareness with strong market and industry knowledge.
• Excellent communication and negotiation skills with the ability to build rapport quickly.
• Strong time management and planning skills to manage multiple client relationships.
• Likeable, confident, and hardworking approach to client engagement.
• Self-motivated with the drive to achieve and exceed sales targets.

Company Overview

Our client is a professional security systems provider with established operations across the UK, Ireland, and Europe. They specialise in delivering high-quality electronic security solutions and are committed to driving market growth through innovation and customer satisfaction. The company values tenacity, industry knowledge, and the ability to work independently. They foster a culture where ambitious professionals can thrive, build strong client relationships, and contribute meaningfully to the organisation's continued success and expansion across their territories.

How to Apply

Interested in learning more? Get in touch or apply today – we'd love to hear from you. If you're looking to advance your career in business development and have the skills and experience to succeed in this role, please send your application to us. We'll be happy to discuss this opportunity further.