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- Tasks: Lead SEO campaigns and conduct in-depth audits to boost client performance.
- Company: Join a national business with a vibrant digital marketing team.
- Benefits: Enjoy social events, personal development plans, and a supportive work culture.
- Why this job: Make an impact in SEO while working with innovative technologies like AI.
- Qualifications: 2+ years of SEO experience and strong analytical skills required.
- Other info: Hybrid work model with opportunities for career growth.
The predicted salary is between 36000 - 60000 £ per year.
Tech Connect Group are pleased to partner with a national business in their search for a Senior SEO Specialist to join their Digital Marketing team.
We are seeking individuals who are motivated, passionate and committed to all things SEO, driven by user metrics and campaign results, and passionate about building lasting relationships with new and existing clients.
This role requires previous SEO experience, ideally within an agency, and needs someone who can hit the ground running. An interest in AI will also be a strong advantage, particularly of Generative Engine Optimisation (GEO).
Based out of their Southampton or Salisbury offices, this role requires you to be in the office on a hybrid basis, 2 days a week.
Please note, this role does require the usage of timesheets – please ensure you are comfortable with this before applying.
Key Responsibilities
- Be the key SEO contact to dedicated accounts, developing and owning SEO campaigns, as well as providing ad hoc support to the Projects team.
- Conduct in-depth SEO Audits & Competitor Analysis.
- Develop SEO strategies that are aligned with client goals, objectives and KPIs.
- Make strategic recommendations to clients and internal teams to improve websites for SEO and UX.
- Research and compile data to inform decision making pertaining to campaign performance.
- Able to set-up Google Analytics (Universal and GA4) and implement via Google Tag Manager.
- Perform keyword research and analysis to identify keyword opportunities, including SERP features.
- Conduct on-site and off-site SEO tasks conforming to best practice guidelines.
- Work with the content team to develop content strategies based on opportunities and gaps.
- Strong written ability to write original content that is optimised and tailored for the target audience.
- Make technical recommendations in-line with SEO best practice and work closely with the in-house development team to implement changes.
- Prepare and deliver monthly client reports.
- Build and foster strong working relationships with clients and other internal teams.
Key Skills & Experience
- A minimum of 2 years\’ SEO experience in a similar role client side or in an agency
- Ability to spot technical SEO issues and interpret HTML
- Excellent organisation skills and the ability to meet tight deadlines and work on multiple projects
- Excellent writing and language skills
- Excellent attention to detail
- Strong planning and communication abilities
- Experience using CMS platforms such as WordPress, Joomla, Drupal, Umbraco, Shopify, etc.
- Experience using SEO tools such as SE Ranking, Majestic SEO, Screaming Frog, HotJar, VWO, etc.
- Experience using Google products: Analytics (GA4), Search Console, Tag Manager, Looker Studio, Business Profiles, Google Ads.
The ideal candidate will have a good understanding of the above areas and also be comfortable working with timesheets, due to the nature of the work.
The client offers regular social engagements, both on a departmental and company-wide basis, structured personal development plans and regular 1-2-1s with management, among other benefits.
If you are looking for that next step in your marketing career within a supportive and progressive culture, please apply!
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Senior SEO Specialist employer: Tech Connect Group
Contact Detail:
Tech Connect Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior SEO Specialist
✨Tip Number 1
Network like a pro! Reach out to your connections in the SEO world, attend industry meetups, and engage in online forums. Building relationships can lead to job opportunities that aren't even advertised!
✨Tip Number 2
Show off your skills! Create a personal website or blog where you can showcase your SEO projects and results. This not only demonstrates your expertise but also gives potential employers a taste of what you can do.
✨Tip Number 3
Prepare for interviews by brushing up on the latest SEO trends and tools. Be ready to discuss how you've used data to drive results in past campaigns. We want to see your passion for SEO shine through!
✨Tip Number 4
Don't forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive about their job search!
We think you need these skills to ace Senior SEO Specialist
Some tips for your application 🫡
Show Your Passion for SEO: When writing your application, let your enthusiasm for SEO shine through! Share specific examples of campaigns you've worked on and how they drove results. We love seeing candidates who are genuinely excited about the field.
Tailor Your Application: Make sure to customise your CV and cover letter to highlight your relevant experience. Mention any tools or strategies you've used that align with what we’re looking for, like Google Analytics or keyword research techniques. This shows us you’ve done your homework!
Be Clear and Concise: Keep your writing clear and to the point. We appreciate well-structured applications that are easy to read. Avoid jargon unless it’s relevant, and make sure to proofread for any typos or errors – attention to detail is key in this role!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it gives you a chance to explore more about our company culture and values!
How to prepare for a job interview at Tech Connect Group
✨Know Your SEO Stuff
Make sure you brush up on your SEO knowledge before the interview. Be ready to discuss your previous experiences, especially any campaigns you've managed and the results you've achieved. Familiarise yourself with the latest trends in SEO, particularly around Generative Engine Optimisation (GEO), as this could set you apart.
✨Showcase Your Analytical Skills
Since the role involves conducting in-depth SEO audits and competitor analysis, be prepared to demonstrate your analytical skills. Bring examples of how you've used tools like Google Analytics or Screaming Frog to inform your strategies. This will show that you can back up your recommendations with data.
✨Be Client-Focused
This position requires building strong relationships with clients, so think about how you can showcase your interpersonal skills. Prepare examples of how you've successfully collaborated with clients or internal teams in the past. Highlight your ability to understand client goals and how you've aligned your SEO strategies accordingly.
✨Prepare for Technical Questions
Expect some technical questions regarding SEO best practices and potential issues. Brush up on your HTML knowledge and be ready to discuss how you've tackled technical SEO challenges in previous roles. This will demonstrate your expertise and readiness to hit the ground running.
