At a Glance
- Tasks: Lead product marketing initiatives and create impactful content across multiple channels.
- Company: Join a diverse and inclusive tech company that values innovation and collaboration.
- Benefits: Great pay, bonuses, flexible work options, and perks like gym discounts and e-bike leasing.
- Other info: Enjoy a dynamic work environment with opportunities for personal and professional growth.
- Why this job: Make a real impact by shaping product messaging and connecting with customers globally.
- Qualifications: 3+ years in marketing, strong storytelling skills, and a passion for tech.
The predicted salary is between 50000 - 60000 £ per year.
Responsibilities
As the Product Marketing Manager, you will develop and direct all end-to-end product marketing initiatives. You will also understand the details and nuances of the product’s market intimately, customer needs, buyer personas, and overall financials and KPIs to strategically position our products for different segments like global carriers, MSPs, alliances, and other partners.
- Customer Focus: Partner with the product management team to champion the customer’s voice from strategic decision making to tactical activities.
- Market Research & Analysis: Conduct market and customer research to refine our target markets, segments and personas. Turn those data points into actionable insights that the rest of the organization can get behind.
- Positioning and messaging: Define the strategic positioning for our products, develop the value propositions and the master messaging for which all other assets derive.
- Marketing Content and Communications: Create and contribute to high-value audience-centric multi-channel content like blogs, presentation decks, demos, whitepapers, webcasts/videos, and marketing campaign assets. Able to brief and ideate with content and campaign teams to deliver high impact internal/external content.
- Product launch management: Manage the launch framework for product releases, including GTM plans, assets and campaign recommendations.
- Go-to-market & Sales Enablement: Act as a GTM partner to Sales, Partner and Alliance teams by creating sales enablement assets (presentations, battlecards, use-case narratives), supporting competitive positioning, and ensuring teams can confidently communicate product value across segments.
- Cross departmental Collaboration: Lead quality conversations which develop consistency across product design, language and messaging, with an unwavering focus on the customers.
Requirements
- 3+ years of marketing experience gained at an international SaaS company with a focus on SMB, SME and MSP business.
- 2+ years of product marketing experience with a solid understanding of customer and market requirements, trends, and developments in the IT industry.
- A natural story-teller with the proven ability to synthesise complex concepts.
- Excellent writing and presentation skills, comfortable presenting regularly to internal and external audiences (Native proficiency in English; additional languages are a plus).
- Enthusiasm for embracing the unknown, from innovative products to developing new processes.
- Strong interpersonal skills with the ability to interact and influence effectively across departments, particularly Sales, Product and Marketing teams.
- Hands‑on mentality, enjoys working in a team environment with cross functional stakeholders.
- Detail‑oriented, well organized and efficient at managing multiple projects simultaneously.
What we offer
- Onsite Onboarding in our HQ office for an optimal start.
- Great compensation and benefits packages including company achievement bonus or sales bonus, company stocks and regular salary reviews.
- Premiums for the private pension plan (BAV) up to the maximum amount are topped up by TeamViewer.
- Public transport friendly offices.
- Option to lease an e-bike (Germany only).
- Special terms for local gyms.
- Access to Corporate Benefits platform with many discounts.
- Regular Team events and company-wide celebrations.
- Open door policy, no dress code rules, frequent all Hands and Leadership Lunches.
- Hybrid and Flexible work time with up to 50% home office.
- Work From Abroad Program allowing up to 40 days of work outside your contracting country.
We celebrate diversity as one of core values, join and drive one of the c-a-r-e initiatives together with us! TeamViewer is an equal opportunities employer and is committed to building an inclusive culture where everyone feels welcome and supported. We C-A-R-E and understand that our diverse, values-driven culture makes us stronger. As we continue to grow as a company, we also focus on enabling our employees to grow both personally and professionally. We are proud to have an open and embracing workplace environment that will empower you to be your best no matter your gender, civil or family status, sexual orientation, religion, age, disability, education level, or race.
Product Marketing Manager (all genders) in London employer: TeamViewer GmbH
At TeamViewer, we pride ourselves on being an exceptional employer, offering a vibrant work culture that champions diversity and inclusivity. Our employees benefit from flexible working arrangements, comprehensive compensation packages, and numerous opportunities for personal and professional growth, all within a supportive environment that encourages collaboration and innovation. Join us in our headquarters, where you can thrive in a dynamic team while enjoying perks like onsite onboarding, regular team events, and the chance to work from abroad.
StudySmarter Expert Advice🤫
We think this is how you could land Product Marketing Manager (all genders) in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your marketing projects, campaigns, and any content you've created. This gives potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by researching the company and its products. Understand their market positioning and be ready to discuss how you can contribute to their goals. Tailor your answers to reflect their values and needs.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re genuinely interested in joining our team at StudySmarter.
We think you need these skills to ace Product Marketing Manager (all genders) in London
Some tips for your application 🫡
Know Your Audience:Before you start writing, take a moment to understand who you're addressing. Tailor your application to resonate with our values and the specifics of the Product Marketing Manager role. Show us that you get what we do and how you can contribute!
Showcase Your Storytelling Skills:As a natural storyteller, make sure your application reflects that! Use clear, engaging language to convey your experiences and how they relate to the role. We want to see how you can turn complex ideas into compelling narratives.
Highlight Relevant Experience:Don’t just list your past jobs; connect the dots for us! Emphasise your marketing experience, especially in SaaS and product marketing. Show us how your background aligns with our needs and how you can drive our initiatives forward.
Keep It Professional Yet Personal:While we love professionalism, we also appreciate a personal touch. Let your personality shine through your writing. Remember, we’re looking for someone who fits into our culture, so don’t be afraid to be yourself!
How to prepare for a job interview at TeamViewer GmbH
✨Know Your Product Inside Out
Before the interview, dive deep into understanding the product you'll be marketing. Familiarise yourself with its features, benefits, and how it stands out in the market. This will help you articulate its value proposition confidently during discussions.
✨Research the Market and Competitors
Conduct thorough research on the industry landscape, including key competitors and market trends. Be prepared to discuss how you would position the product against competitors and what unique strategies you could implement to capture different segments.
✨Prepare Customer Personas
Create detailed customer personas based on your understanding of the target audience. Think about their needs, pain points, and how the product addresses these. This will demonstrate your customer-centric approach and ability to tailor marketing strategies effectively.
✨Showcase Your Storytelling Skills
As a Product Marketing Manager, storytelling is crucial. Prepare examples of how you've successfully communicated complex concepts in previous roles. Bring along any relevant content you've created, like blogs or presentations, to showcase your writing and presentation skills.