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- Tasks: Lead brand marketing for exciting game titles and create impactful go-to-market campaigns.
- Company: Join a leading video game company in the UK with a passion for gaming.
- Benefits: Competitive salary, creative work environment, and opportunities for professional growth.
- Other info: Dynamic role with opportunities to innovate and make a difference.
- Why this job: Shape the future of gaming and connect with fellow gaming enthusiasts.
- Qualifications: Strong brand marketing experience and a background in the games industry.
The predicted salary is between 50000 - 65000 £ per year.
A leading video game company in the United Kingdom seeks a strategic thinker for a brand marketing role. You will drive brand marketing for various game titles, develop go-to-market campaigns, and engage with internal and external teams to enhance game experiences.
A strong brand marketing background is required, along with experience in the games industry. The position involves strategic planning, relationship building, and performance analysis to ensure marketing effectiveness.
Brand Marketing Lead — Gaming & GTM Strategy employer: Team17
Contact Detail:
Team17 Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Brand Marketing Lead — Gaming & GTM Strategy
✨Tip Number 1
Network like a pro! Reach out to folks in the gaming industry on LinkedIn or at events. Building relationships can open doors that a CV just can't.
✨Tip Number 2
Show off your passion for gaming! When you get the chance to chat with potential employers, share your favourite games and what makes them special. It shows you're not just about the job, but you genuinely care about the industry.
✨Tip Number 3
Prepare for interviews by researching the company's recent campaigns. Bring fresh ideas to the table that align with their brand. This will demonstrate your strategic thinking and commitment to enhancing game experiences.
✨Tip Number 4
Don't forget to apply through our website! We want to see your application and help you land that dream role in brand marketing. Plus, it’s a great way to ensure your application gets the attention it deserves.
We think you need these skills to ace Brand Marketing Lead — Gaming & GTM Strategy
Some tips for your application 🫡
Show Your Passion for Gaming: When you're writing your application, let your love for gaming shine through! Share your experiences with games and how they’ve influenced your marketing strategies. We want to see that you’re not just a marketer, but a gamer at heart.
Tailor Your Application: Make sure to customise your CV and cover letter for this role. Highlight your brand marketing experience specifically in the gaming industry. We’re looking for someone who understands the unique challenges and opportunities in our field, so make it clear how you fit the bill!
Be Strategic and Analytical: Since this role involves strategic planning and performance analysis, don’t forget to mention any relevant metrics or results from your past campaigns. We love numbers that tell a story, so show us how your strategies have driven success in previous roles.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way to ensure your application gets into the right hands. Plus, it shows us you’re serious about joining our team at StudySmarter!
How to prepare for a job interview at Team17
✨Know Your Games
Make sure you’re well-versed in the latest trends and titles in the gaming industry. Research the company’s games and their marketing strategies. This will not only show your passion for gaming but also demonstrate your understanding of the brand you could be representing.
✨Showcase Your Strategic Thinking
Prepare to discuss specific examples of how you've developed go-to-market campaigns in the past. Be ready to explain your thought process, the challenges you faced, and how you measured success. This will highlight your strategic mindset and ability to drive results.
✨Build Relationships
Emphasise your experience in relationship building with both internal teams and external partners. Share stories that illustrate your collaborative approach and how you’ve successfully engaged different stakeholders to enhance game experiences.
✨Analyse Performance Metrics
Be prepared to talk about how you’ve used performance analysis to inform your marketing decisions. Discuss specific metrics you’ve tracked and how they influenced your strategies. This shows that you’re data-driven and focused on achieving marketing effectiveness.