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- Tasks: Manage community engagement and uphold our brand voice across social media.
- Company: Join Team RH, a bold challenger in the weight loss industry.
- Benefits: Enjoy 20 days holiday, pension contributions, and free gym membership.
- Why this job: Be part of a growing brand that values honesty and challenges norms.
- Qualifications: 3+ years in community management with strong writing skills.
- Other info: Exciting growth phase with opportunities to make a real impact.
The predicted salary is between 28000 - 35000 £ per year.
Team RH exists to rip apart weight loss myths and replace them with tools that work. We fight bullshit with brutal honesty. We respect members while telling the truth.
The Brand Community Manager protects and amplifies our voice across every member touchpoint. You monitor feedback, respond to critics, guard brand consistency, and ensure our challenger positioning stays sharp as we scale.
Key Responsibilities- Community Management & Response
- Monitor and respond to reviews and forums using approved brand voice
- Manage community sentiment across social channels (Instagram, Facebook, TikTok)
- Handle member communications with empathy while maintaining brand integrity
- Identify patterns in complaints and escalate systemic issues to product and operations teams
- Brand Voice Guardianship
- Edit and approve Tier 2 content (social posts, emails, community announcements) for brand consistency
- Train team members and coaches on voice principles and tone sliders
- Audit content monthly using brand voice scorecard
- Maintain and update brand voice bible based on learnings
- Reputation Monitoring & Reporting
- Use Brandwatch to track brand mentions, sentiment, and share of voice and report back to CBO and wider team
- Report monthly on community health metrics (NPS, sentiment, engagement rate)
- Flag reputational risks early and coordinate crisis response with CBO
- Track competitor activity and positioning shifts
- Email Communications
- Write and edit retention email sequences (win-back, re-engagement)
- Ensure all email communications match brand voice and positioning
- Collaborate with growth team on email performance optimisation
- 3+ years in community management, social media, or brand communications
- Experience managing online reviews and handling feedback professionally
- Strong writing skills with ability to adapt tone from empathetic to assertive
- Comfortable with challenger brand positioning (not corporate safe marketing)
- Experience using social listening tools (Brandwatch preferred but not essential)
- Ability to spot patterns in data and translate feedback into actionable insights
- Understanding of subscription business models and retention psychology is a plus
Team RH is at an exciting point in our growth story. We expect user volume to explode. But with growth comes scrutiny. Your job is to ensure our brand scales without softening. Every response you write, every piece of content you approve, every crisis you manage protects what makes Team RH different and challenges what people think they know about weight loss. Get it right and we become the brand people trust to tell them the truth. Get it wrong and we become another polite health app no one remembers.
Reporting & Compensation- Reports to: Chief Brand Officer
- Location: Team Valley Gateshead: In-house.
- Salary: £33,000 - £35,000 depending on experience
- Benefits: 20 days holiday + bank holidays, pension contribution, free Team RH membership, gym on-site
- Start date: As soon as possible
Send your CV and a cover letter explaining why you want this role. In your cover letter, include: Why you think challenger brands matter in the weight loss industry and your experience relevant to this role.
Brand and Community Manager in Gateshead employer: Team RH
Contact Detail:
Team RH Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Brand and Community Manager in Gateshead
✨Tip Number 1
Get social! Engage with the brand on their social media platforms. Comment on their posts, share your thoughts, and show them you’re genuinely interested in their mission. This not only gets you noticed but also gives you a feel for their community vibe.
✨Tip Number 2
Network like a pro! Reach out to current or former employees on LinkedIn. Ask them about their experiences and any tips they might have for landing the role. Plus, it shows you’re proactive and really keen on being part of the team.
✨Tip Number 3
Prepare for the interview by understanding their brand voice. Dive into their content and get a grip on how they communicate. This will help you align your responses and demonstrate that you’re the perfect fit for their challenger brand ethos.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining Team RH and ready to take on the challenge!
We think you need these skills to ace Brand and Community Manager in Gateshead
Some tips for your application 🫡
Be Authentic: When you're writing your cover letter, let your true self shine through. We want to see your personality and passion for the role. Remember, we're all about brutal honesty, so don't hold back!
Tailor Your Application: Make sure to customise your CV and cover letter to reflect the specific skills and experiences that align with the Brand and Community Manager role. Highlight your community management experience and how it relates to our challenger brand ethos.
Showcase Your Writing Skills: Since strong writing is key for this role, use your application as a chance to demonstrate your ability to adapt tone and style. Whether it's empathetic or assertive, make sure your writing reflects the brand voice we cherish.
Apply Through Our Website: We encourage you to submit your application directly through our website. It’s the best way for us to receive your materials and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at Team RH
✨Know the Brand Inside Out
Before your interview, dive deep into Team RH's mission and values. Understand their approach to weight loss and how they challenge the status quo. This will help you articulate why you're a great fit and show that you genuinely care about their vision.
✨Showcase Your Community Management Skills
Prepare examples from your past experience where you've successfully managed community sentiment or handled feedback. Be ready to discuss specific situations where you turned negative comments into positive outcomes, demonstrating your ability to maintain brand integrity.
✨Demonstrate Your Writing Prowess
Since strong writing skills are crucial for this role, bring along samples of your work that showcase your ability to adapt tone and style. Whether it's social media posts or email communications, having tangible examples will highlight your expertise in maintaining brand voice.
✨Be Ready to Discuss Data Insights
Familiarise yourself with social listening tools and be prepared to talk about how you've used data to inform your strategies. Discuss any patterns you've identified in community feedback and how you've translated those insights into actionable improvements.