At a Glance
- Tasks: Lead marketing strategies and campaigns to boost brand awareness and revenue growth.
- Company: Join a respected organisation in the construction industry with a collaborative culture.
- Benefits: Enjoy 25 days annual leave, private healthcare, and generous pension scheme.
- Other info: Great opportunities for professional development and career growth.
- Why this job: Make a real impact in a dynamic role while developing your marketing skills.
- Qualifications: Strong leadership, creativity, and digital marketing expertise required.
The predicted salary is between 40000 - 50000 € per year.
TeamJobs are excited to be partnering with a well-established and highly respected organisation within the Construction industry to recruit a Group Marketing Manager to join the Head Office team in Poole, Dorset. This is a permanent position, salary DOE. Working hours: 39 hours per week, Monday - Thursday 8.30am - 4.30pm / Fri 9.00am - 4.00pm.
Key Responsibilities:
- Develop and Implement Marketing Strategies: Create and execute comprehensive marketing strategies and plans to drive brand awareness, customer acquisition, and revenue growth in line with company objectives.
- Coordinate Integrated Marketing Campaigns: Supervise the execution of multi-channel marketing campaigns across digital, social media, email, and traditional channels to ensure consistent messaging and brand positioning.
- Lead Marketing Team: Manage and guide a team of Technical Support and marketing professionals, fostering collaboration and providing support to achieve sales and departmental goals effectively.
- Design Compelling Marketing Materials: Conceptualise and produce impactful marketing materials for exhibitions, press releases, and online promotions to enhance brand visibility and leave a lasting impression.
- Manage CRM Database: Maintain and optimise a robust Customer Relationship Management (CRM) database to improve customer relationship management and drive repeat business.
- Drive Social Media Engagement: Execute successful social media campaigns to engage target audiences and enhance brand presence.
- Plan and Execute Events for Lead Generation: Organise industry events to create networking opportunities and generate new leads to support business growth.
- Optimise Digital Presence: Manage website development, oversee content updates, and optimise Pay-Per-Click (PPC) campaigns and SEO strategies to increase online traffic and improve conversion rates.
- AI Integration: Incorporate AI platforms to leverage cutting-edge technology, enhancing marketing efficiency and effectiveness.
- Financial Management: Strategically plan, oversee, and execute the budget for advertising and promotions, aligning expenditures with broader business strategies.
Additionally, in fulfilling the above responsibilities, supervise and assist with Sales Support, liaise with clients, architects, surveyors, contractors, and other relevant individuals or organisations associated with promoting products and services.
Essential:
- Strategic Thinking: Ability to develop and execute strategic marketing plans in alignment with company objectives.
- Leadership: Strong leadership skills to effectively lead and manage a team of marketing professionals.
- Communication: Excellent written and verbal communication skills for conveying ideas clearly and effectively.
- Creativity: Strong creative skills to design impactful marketing materials and campaigns.
- Analytical Skills: Proficiency in analysing data and interpreting metrics to measure the effectiveness of marketing efforts.
- Digital Marketing Expertise: In-depth understanding of digital marketing channels, including social media, email marketing, PPC, SEO, and website optimisation.
- Project Management: Ability to manage multiple projects simultaneously, prioritise tasks, and meet deadlines.
- Collaboration: Proven ability to collaborate cross-functionally with other departments and external stakeholders.
- Customer Focus: Understanding customer needs and preferences to develop targeted marketing strategies.
- Adaptability: Flexibility to adapt to changes in the market and industry trends.
- Knowledge of marketing software such as Adobe InDesign, Canva, Spotler and Photoshop.
Desired:
- Experience with CRM Systems: Familiarity with Customer Relationship Management (CRM) software for managing customer interactions and data.
- Event Planning Experience: Experience in planning and executing industry events to generate leads and enhance brand visibility.
- Budget Management: Experience in strategic budget planning and management for advertising and promotions.
- Knowledge of AI and Marketing Automation: Understanding of AI platforms and marketing automation tools to streamline marketing processes and improve efficiency.
- Industry Knowledge: Familiarity with the construction industry and market trends relevant to the company's products or services.
- Public Relations Skills: Experience in managing press releases and media relations to enhance brand reputation.
- Content Marketing Skills: Ability to develop engaging and relevant content for various marketing channels.
Benefits Include:
- 25 days annual leave, inclusive of a shut down for the Christmas period, plus bank holidays.
- A generous pension scheme, private healthcare, and a discretionary bonus, an abundance of supported training opportunities.
Please apply/get in touch to hear more!
Group Marketing Manager in Poole employer: Team Jobs
Join a well-established organisation in the Construction industry as a Group Marketing Manager in Poole, Dorset, where you will thrive in a supportive work culture that values creativity and collaboration. Enjoy a competitive salary, generous benefits including 25 days annual leave, private healthcare, and a pension scheme, alongside abundant training opportunities for personal and professional growth. This role offers a unique chance to lead innovative marketing strategies while being part of a team that is committed to excellence and making a meaningful impact in the industry.
StudySmarter Expert Advice🤫
We think this is how you could land Group Marketing Manager in Poole
✨Tip Number 1
Network like a pro! Get out there and connect with people in the construction industry. Attend events, join relevant groups on social media, and don’t be shy about reaching out to potential colleagues or mentors. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your best marketing campaigns and materials. This is your chance to visually demonstrate your creativity and strategic thinking. Make sure to include metrics that showcase your success – numbers speak volumes!
✨Tip Number 3
Prepare for interviews by researching the company and its marketing strategies. Be ready to discuss how you can contribute to their goals, especially in areas like digital marketing and CRM management. Tailor your responses to show you understand their needs and can hit the ground running.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who take the initiative to engage directly with us. So, get your application in and let’s make some marketing magic happen together!
We think you need these skills to ace Group Marketing Manager in Poole
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter for the Group Marketing Manager role. Highlight your experience in developing marketing strategies and leading teams, as these are key aspects of the job.
Showcase Your Creativity:Since creativity is essential for this position, don’t hesitate to include examples of impactful marketing materials or campaigns you've designed. This will help us see your creative flair in action!
Highlight Your Digital Skills:Given the focus on digital marketing, be sure to mention your expertise in channels like social media, PPC, and SEO. We want to know how you can optimise our online presence!
Apply Through Our Website:For a smooth application process, make sure to apply directly through our website. It’s the best way for us to receive your application and get you in the loop quickly!
How to prepare for a job interview at Team Jobs
✨Know Your Marketing Strategies
Before the interview, brush up on the latest marketing strategies relevant to the construction industry. Be ready to discuss how you would develop and implement these strategies to drive brand awareness and customer acquisition.
✨Showcase Your Leadership Skills
Prepare examples of how you've successfully led a marketing team in the past. Highlight your ability to foster collaboration and support your team in achieving sales and departmental goals.
✨Demonstrate Your Digital Savvy
Familiarise yourself with various digital marketing channels, including social media, PPC, and SEO. Be prepared to discuss how you would optimise the company's digital presence and manage integrated marketing campaigns.
✨Bring Creative Ideas to the Table
Think of innovative marketing materials or campaigns you've conceptualised before. During the interview, share these ideas to showcase your creativity and how it can enhance brand visibility and engagement.
