At a Glance
- Tasks: Drive growth strategies and create engaging user experiences across multiple channels.
- Company: Join a dynamic ecosystem of 60+ successful brands in the tech industry.
- Benefits: Competitive salary, flexible work options, and opportunities for professional growth.
- Other info: Embrace a diverse and inclusive culture focused on sustainability and collaboration.
- Why this job: Make a real impact by shaping communication strategies and driving user engagement.
- Qualifications: 5+ years in growth or digital marketing with hands-on experience in SaaS.
The predicted salary is between 60000 - 80000 £ per year.
About Team
team.blue is an ecosystem of 60+ successful PaaS and SaaS brands across 22 European countries, serving 3.5 million SMB customers. It offers a full spectrum of hosting, SaaS, and digital tools.
About the Hub
team.blue hub is an internal startup delivering a unified, intelligent experience across all brands. Six months into the market, the team has expanded from 1 to 3 squads.
As an individual contributor, you will define and execute communication, engagement, and conversion strategy for the Hub, owning the full growth lifecycle from user behaviour analysis to cross‑brand journeys and conversion experiments.
Responsibilities
- Positioning & messaging: Translate product capabilities and cross‑brand use cases into clear, customer‑facing messaging that resonates across touchpoints and markets.
- Notifications & in‑product journeys: Design and iterate cross‑brand notifications, in‑product CTAs, onboarding nudges, and conversion experiments across the Hub experience.
- Lifecycle & communications: Build and execute multi‑channel user communication programs across email, in‑product messaging, and other relevant surfaces, with a strong focus on activation, engagement, and adoption.
- Experimentation & iteration: Define hypotheses, run A/B tests, analyse results, and scale what works.
- Data‑driven optimisation: Instrument tracking, monitor funnel and engagement metrics, and continuously improve CTR, activation, conversion, engagement, and cross‑brand adoption.
- Growth tooling & AI: Use analytics, automation, and AI‑assisted tools to support experimentation, segmentation, personalisation, copy iteration, and performance analysis.
- Cross‑functional collaboration: Partner closely with Product and Data on event triggers, segmentation logic, journey design, and in‑product communication strategy; surface insights and recommendations to Hub and brand teams.
- Hands‑on execution: Write high‑quality copy for notifications, in‑product messages, landing pages, and lifecycle communications, and ship quickly with a strong bias toward action.
Profile
- 5+ years of experience in growth, product, lifecycle, or digital marketing, with hands‑on ownership from zero‑to‑one through scale in a startup or scale‑up environment.
- Strong background in SaaS, platforms, or apps, ideally serving SMB/Prosumer customers.
- Proven ability to own growth outcomes end‑to‑end, including defining KPIs and driving measurable impact across metrics such as CTR, activation, conversion, engagement, retention, and adoption.
- Hands‑on experience designing and executing growth programs, including experimentation and A/B testing, informed by a strong understanding of customer behaviour and growth loops.
- Comfortable working with event schemas, funnels, cohorts, and behavioural signals, and able to self‑serve insights to inform decisions.
- Fluency in analytics, tracking, and modern growth tooling, including lifecycle automation, segmentation, personalisation, and AI‑supported workflows.
- Demonstrated use of AI‑augmented workflows in daily work (for example: analysis, segmentation, content iteration, research, experimentation, or prototyping). Comfort with advanced AI tools is strongly preferred.
- Excellent copywriting, positioning, and storytelling skills for SaaS products.
- Clear, structured communicator who collaborates effectively with Product, Engineering, Data, and commercial stakeholders.
- Strong individual‑contributor mindset with a bias toward action; reliable, autonomous, detail‑oriented, and comfortable operating in a fast‑paced, ambiguous, highly cross‑functional environment.
Right to Work
Applicants must be eligible to work in the country of application. The company is unable to support relocation packages or sponsorship visas.
ESG
team.blue is committed to environmental and social responsibility. Its impact report outlines sustainability goals and ongoing efforts.
Diversity & Inclusion
Everyone is welcome. Diversity & Inclusion are at the core. The company values respect, openness, and trusted collaboration.
Senior Marketing & Growth Strategist employer: team.blue
At team.blue, we pride ourselves on being an exceptional employer that fosters a dynamic and inclusive work culture. Our commitment to employee growth is evident through our focus on innovation and collaboration within our internal startup environment, where you will have the opportunity to shape impactful marketing strategies for a diverse range of SaaS brands across Europe. With a strong emphasis on sustainability and diversity, we offer a meaningful workplace where your contributions directly influence the success of our 3.5 million SMB customers.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Marketing & Growth Strategist
✨Tip Number 1
Network like a pro! Reach out to people in your industry on LinkedIn or at events. A friendly chat can lead to opportunities that aren’t even advertised yet.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your projects and achievements. This gives potential employers a taste of what you can do.
✨Tip Number 3
Prepare for interviews by practising common questions and scenarios related to growth strategies. We want you to feel confident and ready to impress!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who are proactive!
We think you need these skills to ace Senior Marketing & Growth Strategist
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter for the Senior Marketing & Growth Strategist role. Highlight your experience in growth marketing and how it aligns with our mission at team.blue. We want to see how you can bring your unique skills to the table!
Showcase Your Copywriting Skills:Since this role involves a lot of copywriting, don’t hold back! Include examples of your best work that demonstrate your ability to create engaging messaging. We love seeing creativity and clarity in action, so let your writing shine!
Be Data-Driven:We’re all about data here at StudySmarter, so make sure to mention any experience you have with analytics and A/B testing. Share specific metrics or outcomes you've achieved in previous roles to show us how you can drive growth effectively.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining our awesome team at team.blue!
How to prepare for a job interview at team.blue
✨Know Your Growth Metrics
Before the interview, brush up on key growth metrics relevant to the role. Be ready to discuss how you've used data to drive decisions in your previous roles, especially around CTR, activation, and conversion rates. This shows you understand the importance of data-driven optimisation.
✨Craft Your Messaging Strategy
Prepare to talk about how you would translate product capabilities into customer-facing messaging. Think of examples from your past where you successfully positioned a product or service. This will demonstrate your ability to resonate with target audiences across different touchpoints.
✨Showcase Your Experimentation Skills
Be ready to discuss specific A/B tests you've conducted and the outcomes. Highlight your process for defining hypotheses and how you analyse results. This will illustrate your hands-on experience with experimentation and iteration, which is crucial for this role.
✨Demonstrate Cross-Functional Collaboration
Think of examples where you've worked closely with Product, Engineering, or Data teams. Share how you’ve surfaced insights and recommendations that led to successful outcomes. This will show your ability to collaborate effectively in a fast-paced environment, which is key for the Hub's success.
