marketing manager - new homes in Essex

marketing manager - new homes in Essex

Essex Full-Time On-site
TDM Recruitment Group

Hours: Monday to Friday, 08:30 to 17:30, full time

The Company

Our client is a respected, design‑led housebuilder based in Essex. They're known for thoughtfully designed homes and high-quality developments.

The Role

We're looking for a property marketing professional to join and take ownership of marketing across the company's developments. This is a hands‑on role for someone equally confident running data‑driven digital campaigns and delivering the traditional housebuilder marketing that brings a development to life, from the show home to the site signage.

Key Responsibilities

  • Plan and deliver marketing strategies for each development, covering portals, PPC, SEO, social media, press, outdoor and PR
  • Review campaign analytics with the Sales Manager to track lead quality, visitor data and return on spend
  • Oversee the company website and portal listings, keeping content accurate, current and compliant
  • Lead the marketing side of new launches, including pre-launch comms to build a strong database
  • Manage show homes, marketing suites, signage and estate agent displays to company standards
  • Brief and coordinate external creative, digital, PR and signage agencies
  • Manage marketing budgets and make sure spend is targeted and effective
  • Support the land team with market and locality research when appraising new sites
  • Coordinate events, award entries and customer upgrade options

About You

  • Proven marketing experience within property, ideally new homes or housebuilding
  • Strong digital marketing skills across PPC, SEO, social media and portals
  • Analytical, and comfortable using data to guide decisions and report on performance
  • A solid grasp of traditional housebuilder marketing, including site presentation, show homes and launches
  • Commercially minded, with a focus on hitting sales targets
  • An excellent communicator and copywriter with a sharp eye for detail
  • Self‑motivated, creative and a team player

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TDM Recruitment Group

Contact Details:

TDM Recruitment Group Recruitment Team