At a Glance
- Tasks: Create and manage exciting marketing automation campaigns using cutting-edge tools.
- Company: Join a forward-thinking tech company that values innovation and collaboration.
- Benefits: Enjoy flexible benefits, career growth opportunities, and a focus on well-being.
- Other info: Be part of a diverse team committed to making a difference in the community.
- Why this job: Make a real impact in digital marketing while learning from industry leaders.
- Qualifications: Experience with Marketo and a passion for data-driven marketing strategies.
The predicted salary is between 36000 - 44000 £ per year.
Job Purpose: The Marketing Automation Specialist position will assist with the development and delivery of automation campaigns and strategies. This individual will pursue continued learning of Marketing Automation best practices to enhance the execution of TD SYNNEX and Vendor branded campaigns and maximize customer value and campaign results. This role will support multiple B2B business units and digital marketing activities.
Responsibilities:
- Prepare modern marketing (Marketo) emails and campaigns based on Marketing Automation process
- Lead delivery of web based campaign approaches and assets around AEM platform
- Perform QA process for emails, landing pages, forms, and other automation pieces
- Assist with Marketo data hygiene, system maintenance and lead management
- Assist in list management (Data List and imports)
- Monitor program performance and develop necessary reports/reporting structure
- Participate in strategy, customer journey design and content development for new campaigns
- Support Marketo program development for all business units
- Participate in setup of A/B testing of Marketing Automation programs in Marketo
- Participate with continued assessment of new platforms and integrations for Marketo to enhance Marketing Automation performance
- Participate in cross-functional digital marketing projects that include Marketing Automation
Knowledge, Skills and Experience:
- Bachelor’s degree in Computer Science, Business/Marketing Operations or equivalent experience
- >1 year (or more) Marketo experience
- >1 year (or more) AEM or similar experience
- 1-2 years experience of monitoring and using data to adopt data-driven marketing decisions and campaign plans
- Experience participating in planning integrated digital marketing plans
- Understanding and proven practice of the following tactics: testing frameworks such as, deliverability, A/B split testing, and tracking
- Problem solving ability and consideration of process improvements
- Excellent organizational and communications skills with a strong attention to detail
- Web development and digital design skills (HTML preferred, but not required)
- Knowledge of Google Analytics Tag Manager, Google Universal Analytics and general web tracking desirable
At TD SYNNEX, our values guide everything we do: Together, We Own It, We Dare to Go, We Grow and Win, and above all, We Do the Right Thing. These principles shape how we work with each other, our partners, and our communities as we drive innovation and create lasting impact.
What’s In It For You?
- Elective Benefits: Our programs are tailored to your country to best accommodate your lifestyle.
- Grow Your Career: Accelerate your path to success (and keep up with the future) with formal programs on leadership and professional development, and many more on-demand courses.
- Elevate Your Personal Well-Being: Boost your financial, physical, and mental well-being through seminars, events, and our global Life Empowerment Assistance Program.
- Diversity, Equity & Inclusion: It’s not just a phrase to us; valuing every voice is how we succeed. Join us in celebrating our global diversity through inclusive education, meaningful peer-to-peer conversations, and equitable growth and development opportunities.
- Make the Most of our Global Organization: Network with other new co-workers within your first 30 days through our onboarding program.
- Connect with Your Community: Participate in internal, peer-led inclusive communities and activities, including business resource groups, local volunteering events, and more environmental and social initiatives.
Marketing Automation Executive in Liverpool employer: TD Synnex
At TD SYNNEX, we are committed to fostering a dynamic work environment that champions collaboration, innovation, and personal growth. Our hybrid working model, comprehensive benefits including private healthcare and enhanced parental leave, and a strong focus on sustainability make us an exceptional employer. Join us in a culture that values every voice and celebrates diverse perspectives, where you can truly make a meaningful impact while advancing your career.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Automation Executive in Liverpool
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for TD Synnex and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like TD Synnex are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with TD Synnex on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at TD Synnex. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Marketing Automation Executive in Liverpool
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit TD Synnex. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of TD Synnex:Show us that you’ve done your homework! In your application, briefly mention what you admire about TD Synnex’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at TD Synnex
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at TD Synnex will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At TD Synnex, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
