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For Companies At a Glance
- Tasks: Lead luxury travel PR campaigns and manage global client relationships.
- Company: Award-winning PR agency specialising in luxury travel and lifestyle.
- Benefits: Competitive salary, benefits, remote work, and international travel opportunities.
- Why this job: Join a creative team and make an impact in the luxury travel industry.
- Qualifications: 6-8+ years of PR experience with a focus on luxury travel.
- Other info: Dynamic agency culture with opportunities for growth and high-profile events.
The predicted salary is between 36000 - 60000 ÂŁ per year.
We are an established, award‑winning PR agency specialising in luxury travel, hospitality, and lifestyle. We are looking for an accomplished Account Director to lead a portfolio of global clients, delivering strategic, creative, and commercially sound PR campaigns. This is a senior client‑facing role requiring exceptional media relationships, confident leadership, and a deep understanding of how agencies operate at pace.
Key Responsibilities
- Serve as the senior day‑to‑day lead for multiple luxury travel and hospitality accounts
- Own client relationships, acting as a trusted strategic advisor
- Develop long‑term PR strategies that deliver measurable impact
- Lead client meetings, quarterly reviews, and new campaign presentations
Media Strategy & Press Office Excellence
- Oversee and direct press office activity across all accounts
- Leverage senior‑level relationships with top‑tier UK and international travel, luxury, lifestyle, and business media
- Secure standout coverage across print, online, broadcast, and digital platforms
- Lead press trips, international media visits, hotel launches, and destination campaigns
Commercial & Agency Performance
- Manage account budgets, forecasting, and retainers to ensure profitability
- Identify and drive opportunities for account growth and upselling
- Support new business pitches, credentials, and proposals
- Ensure all work is delivered on time, on budget, and to the highest standard
- Closely line‑manage Account Managers and Account Executives
- Provide strategic direction, mentoring, and performance feedback
- Play a key role in resource planning and team development
- Foster a collaborative, positive, and high‑performing team culture
Industry Insight & Thought Leadership
- Stay ahead of trends across luxury travel, hospitality, aviation, wellness, and destinations
- Contribute to agency thought leadership, media commentary, and profile‑building initiatives
Skills & Experience
- 6–8+ years’ PR experience within an agency environment
- Strong background in luxury travel, hospitality, or premium lifestyle PR
- Proven track record of delivering high‑impact coverage and campaigns
- Exceptional client handling and presentation skills
- Experience managing retainers, budgets, and multiple accounts
- Strong leadership and people management experience
- Excellent writing, editing, and storytelling ability
- International luxury brand experience
- Strong network of senior media contacts (UK and global)
- Experience integrating influencer, social, or digital campaigns
Personal Attributes
- Polished, confident, and commercially minded
- Strategic thinker with strong creative instincts
- Calm under pressure in a fast‑paced agency environment
- Passionate about luxury travel and global culture
What We Offer
- High‑profile global luxury travel clients
- A collaborative, ambitious and creative agency culture
- Competitive salary and benefits
- 1 day WFH a week
- Opportunities for international travel and attendance at high‑profile events
Account Director in London employer: TCC | TRAVEL COMMUNICATIONS & CONSULTANCY
Contact Detail:
TCC | TRAVEL COMMUNICATIONS & CONSULTANCY Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Account Director in London
✨Network Like a Pro
Get out there and connect with people in the luxury travel PR scene. Attend industry events, join relevant online groups, and don’t be shy about reaching out to potential contacts on LinkedIn. Remember, it’s all about who you know!
✨Showcase Your Expertise
Create a portfolio that highlights your best campaigns and results. Use case studies to demonstrate how you've driven success for previous clients. This will help you stand out as a strategic advisor when you’re chatting with potential employers.
✨Ace the Interview
Prepare for interviews by researching the agency and its clients. Be ready to discuss how you can leverage your media relationships and experience to deliver standout coverage. Confidence is key, so practice your pitch until it feels natural!
✨Apply Through Our Website
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who are proactive and engaged with our brand.
We think you need these skills to ace Account Director in London
Some tips for your application 🫡
Show Your Passion for Luxury Travel: When writing your application, let your love for luxury travel shine through! Share experiences or insights that highlight your enthusiasm for the industry. We want to see that you’re not just qualified, but genuinely excited about what we do.
Tailor Your CV and Cover Letter: Make sure to customise your CV and cover letter for this role. Highlight relevant experience in luxury travel PR and showcase your achievements. We appreciate when candidates take the time to align their skills with our needs!
Be Clear and Concise: Keep your application straightforward and to the point. Use clear language and avoid jargon where possible. We value clarity, so make it easy for us to see why you’re the perfect fit for the Account Director position.
Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at TCC | TRAVEL COMMUNICATIONS & CONSULTANCY
✨Know Your Clients Inside Out
Before the interview, dive deep into the agency's current clients and their campaigns. Understand their brand values, recent press coverage, and any unique challenges they face. This will not only show your genuine interest but also help you discuss how you can add value to their existing portfolio.
✨Showcase Your Media Relationships
Be prepared to talk about your network of media contacts, especially in luxury travel and lifestyle. Share specific examples of how you've leveraged these relationships to secure high-impact coverage. This will demonstrate your ability to hit the ground running and deliver results from day one.
✨Demonstrate Leadership Skills
As a senior role, they’ll be looking for strong leadership qualities. Prepare examples of how you've successfully managed teams, mentored junior staff, and driven collaborative projects. Highlight your approach to fostering a positive team culture, as this is crucial in a fast-paced agency environment.
✨Stay Ahead of Industry Trends
Research the latest trends in luxury travel, hospitality, and PR strategies. Be ready to discuss how these trends could impact the agency's work and suggest innovative ideas for future campaigns. This shows that you're not just reactive but proactive in your thinking.
