Senior Account Executive - Technology (Consumer PR)

Burson is the global communications leader built to create value for clients through reputation. With highly specialized teams, industry-leading technologies and breakthrough creative, we help brands and businesses redefine reputation as a competitive advantage so they can lead today and into the future. Burson is part of WPP, the creative transformation company.

At Burson, you will have the opportunity to develop under the guidance of some of the best in the industry and gain first-hand experience working on high-profile international brands. The experience of the 25+ Technology team enables us to deliver integrated communications, from corporate, B2B and consumer communications, to digital & social, influencers, analyst relations, content marketing and public affairs. We understand technology ecosystems, consumer and business audiences, and the power of the influencer. Having a passion for consumer technology is essential for this role as you will be working with several of the world’s leading technology brands.

Your role involves working on media relations, network coordination and account management to reach primarily consumer audiences. Key responsibilities include:

• Leading on day-to-day media liaison, developing solid media relationships and managing media requests and product reviews
• Developing press materials, from press releases and blogs, to Q&As and briefing documents, with a high level of attention to detail
• Managing junior client relationships, developing a strong rapport with your day-to-day contact
• Overseeing the creation of coverage and activity reports for clients
• Managing press briefings, product launches, conferences and similar events for clients
• Attending and contributing ideas in internal brainstorms, contributing to generating creative ideas in response to client briefs
• Monitoring and keeping abreast of relevant industry news in order to build an understanding of industry trends, competitive landscape and how they impact clients

You’ll bring along with you:

• A positive and proactive attitude to seeking out opportunities to add value to clients and teams
• A fan of technology that enhances human progress, with an understanding of the consumer technology market
• Experience in the technology and/or telecoms sectors – ideally both, but technology experience is a must
• A media hound and storyteller who loves to craft compelling pitches and knows how to sell them to business, trade and national media
• A global outlook, with the ability to transfer skills across both UK and global client work
• Organisational skills and the ability to tightly manage relationships with international Burson offices
• Attention to detail and an appreciation of time management

Burson employs over 450 people in the UK, and our stunning Southwark offices run over two floors as part of the larger WPP Campus, Rose Court. We have access to a beautiful roof terrace with panoramic views across London and a bar/restaurant area, which is a great spot for client meetings and socialising with the wider agency and other WPP OpCo’s.

Key Burson benefits include:

• 25 days holiday per year, increasing after 3 years continuous service
• Flexible Public Holidays
• Group life assurance scheme (4x basic salary)
• Discounted dental and travel insurance
• Full access to Headspace app
• Westfield Health Cash Plan
• Matched pension contributions
• Comprehensive private medical care
• Enhanced maternity & paternity schemes (after one years’ service)

At Burson, diversity, equity and inclusion are not just values; they are strategic imperatives that fuel our future in an industry built on the art of understanding, connecting and developing relationships. We believe that a diverse workforce is essential for inspiring bold ideas, fostering constructive dialogue and cultivating meaningful experiences that drive innovation and creativity.