At a Glance
- Tasks: Create and implement exciting marketing campaigns for art books and exhibitions.
- Company: Join Tate Publishing, a leader in connecting audiences with art.
- Benefits: Enjoy competitive salary, discounts, training, and access to exclusive exhibitions.
- Other info: Collaborative environment with opportunities for career growth and creativity.
- Why this job: Make an impact in the art world while growing your marketing skills.
- Qualifications: Experience in marketing or publicity, strong writing skills, and a passion for art.
The predicted salary is between 40000 - 40000 £ per year.
As Marketing and Publicity Manager, you'll be responsible for planning and implementing standout, highly creative, audience-focused marketing and publicity campaigns across our publishing portfolio - from blockbuster exhibition titles to groundbreaking trade books and debut children's picture books. Working closely with editorial, sales, production, curatorial and Tate's wider marketing and press teams, you'll be working across the full marketing mix - from traditional advertising through to digital, and from trade to consumer marketing. In particular, the role will focus on helping to raise the profile and grow sales of our trade and children's titles across the UK.
You'll work with the Senior Marketing Manager to ensure Tate Publishing's marketing strategy aligns with the broader vision for Tate Enterprises. Together, you'll help develop the annual marketing roadmap, strengthen Tate Publishing's presence internally, and actively identify new growth opportunities beyond our existing audiences and channels.
We're looking for a creative and strategic marketer with proven experience in art publishing or a similar creative industry. You'll have a track record of developing standout, consumer-focused campaigns that drive engagement and sales across a range of products. Confident in writing compelling copy, briefing strong creative, adapting to changing needs, and analysing results, you bring both creative flair and commercial focus. This is a varied role and would suit an efficient, ambitious, proactive, and enthusiastic individual with a passion for art and art books (a particular interest in children's titles would be a bonus) and someone who enjoys working collaboratively as part of a busy team.
This is a fantastic opportunity for an experienced Marketing or Publicity Executive or Senior Executive looking for the next step, or a Marketing/Publicity Manager ready for a new challenge.
Responsibilities- Deliver integrated marketing and publicity campaigns, working across both disciplines
- Manage paid media, including Amazon and social campaigns
- Write engaging copy and oversee campaign creative
- Lead press outreach and identify cultural opportunities
- Build influencer and partner relationships
- Collaborate across teams and with external agencies
- Monitor and optimise campaign performance
- Experience in marketing and/or publicity within publishing or a creative industry
- Confident working across both marketing and publicity
- Strong writing, communication, and organisational skills
- Commercially aware and data-driven
- Passionate about art, publishing, and reaching new audiences
A varied role combining marketing and publicity responsibilities. Work across exhibition, trade, and children's publishing. Collaborate across Tate and external partners. Opportunity to drive growth and reach new audiences.
Tate Publishing produces a wide range of books, from exhibition catalogues to trade and children's titles, connecting global audiences with art, artists, and ideas. We offer great range of benefits including:
- Access to all our galleries and exhibitions, including staff previews
- Generous discounts in our shops and restaurants
- Access to a wide range of training
- Long service awards
- Employee Assistance Program
- Tate Benefits employee discount scheme
- Cycle to Work scheme
Closing date: 8 June 2026
Marketing and Publicity Manager. Job in City Of Westminster LilyLifestyle Jobs in London employer: Tate
Tate Publishing is an exceptional employer, offering a vibrant work culture that fosters creativity and collaboration in the heart of London. With a strong focus on employee growth, we provide access to extensive training opportunities, generous benefits including discounts at our shops and restaurants, and the chance to engage with world-class art and exhibitions. Join us to make a meaningful impact in the art publishing industry while working alongside passionate professionals who share your enthusiasm for art and storytelling.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing and Publicity Manager. Job in City Of Westminster LilyLifestyle Jobs in London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out to folks on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your creativity! When you land that interview, come prepared with examples of your past campaigns. Bring a portfolio or even a digital presentation to showcase your work. This is your chance to shine and demonstrate how you can bring fresh ideas to the table.
✨Tip Number 3
Be proactive! Don’t just wait for job postings to pop up. Reach out directly to companies you admire, like Tate Publishing, and express your interest. A well-crafted email can go a long way in making a memorable impression.
✨Tip Number 4
Follow up after interviews! A quick thank-you email can keep you top of mind and show your enthusiasm for the role. It’s a simple gesture that can make a big difference in the hiring process.
We think you need these skills to ace Marketing and Publicity Manager. Job in City Of Westminster LilyLifestyle Jobs in London
Some tips for your application 🫡
Show Your Creative Side:As a Marketing and Publicity Manager, creativity is key! Make sure your application reflects your unique style and flair. Use engaging language and showcase any standout campaigns you've worked on to grab our attention.
Tailor Your Application:Don’t just send a generic CV and cover letter. Tailor your application to highlight your experience in art publishing or similar creative industries. We want to see how your skills align with the role and how you can contribute to our team.
Be Data-Driven:We love numbers! Include examples of how you've used data to drive marketing decisions in your previous roles. This shows us you're not just creative but also commercially aware and focused on results.
Apply Through Our Website:Make it easy for us to find your application by applying directly through our website. It helps us keep track of all applications and ensures you’re considered for this exciting opportunity!
How to prepare for a job interview at Tate
✨Know Your Audience
Before the interview, research the company’s target audience and their marketing strategies. Understanding who they are trying to reach will help you tailor your responses and demonstrate your knowledge of effective audience-focused campaigns.
✨Showcase Your Creativity
Prepare examples of past marketing campaigns you've worked on, especially those that were particularly creative or successful. Be ready to discuss your thought process and how you adapted to challenges, as this role requires a blend of creativity and strategic thinking.
✨Be Data-Driven
Familiarise yourself with key performance indicators (KPIs) relevant to marketing and publicity. Be prepared to discuss how you’ve used data to inform your decisions in previous roles, as this shows you can balance creativity with commercial awareness.
✨Collaborative Spirit
Since the role involves working closely with various teams, think of examples where you successfully collaborated with others. Highlight your ability to communicate effectively and adapt to different working styles, which is crucial for a busy team environment.