At a Glance
- Tasks: Lead a dynamic sales team and drive commercial growth in a transformative role.
- Company: Join a leading, employee-owned subcontractor with over 60 years of heritage.
- Benefits: Competitive salary, profit share, private healthcare, and flexible working options.
- Other info: Embrace a values-led culture focused on integrity, sustainability, and teamwork.
- Why this job: Make a lasting impact on iconic projects while shaping a collaborative culture.
- Qualifications: Proven sales leadership experience in complex B2B environments.
The predicted salary is between 100000 - 120000 £ per year.
A UK market leading, design led, specialist subcontractor is looking for a Sales Director to join its senior leadership team and lead the commercial function through a significant phase of growth and transformation. This is a business with over 60 years of heritage, now employee-owned, working on some of the most architecturally significant and historically protected buildings in the country.
This is not a role for someone who wants to maintain an existing position. It is for a commercially sharp, values-led sales leader who wants to transform a sales function and make a visible, lasting impact.
Founded in 1966, the business has grown from its origins in acoustic insulation to become the UK's leading specialist in their field. It designs, manufactures and installs its own products, working closely with architects, conservation officers, acousticians, heritage advisers, energy consultants and security specialists. The business transitioned to an Employee Ownership Trust in recent years, which is central to how it operates. Decisions are made collaboratively. People are treated fairly. And the culture genuinely reflects the values the business publishes.
The Role:
- Strategic Leadership: Develop and execute a board-aligned commercial growth strategy; Translate business goals into clear sales targets, tactical plans and measurable milestones; Identify and activate new market opportunities across heritage, healthcare, commercial offices, education and the public sector; Monitor market trends, competitor activity and customer insight to continuously refine strategy.
- Team Development and Change Management: Lead, inspire and develop the Technical Sales Consultants team with clarity and accountability from day one; Shift the team's focus from inbound enquiry management to proactive, structured business development; Embed a strong coaching culture with honest performance conversations and clear role ownership; Champion and lead the introduction of a new CRM system, driving adoption and data discipline across the team.
- Business Development and Client Management: Personally drive high-profile networking and sector engagement across target markets; Build and maintain strategic relationships with architects, main contractors, FM teams and heritage advisors; Increase specification pull-through, repeat business and new sector revenue; Be personally involved in converting high-value, complex projects.
- Commercial Performance: Implement robust KPIs, sales processes and performance reporting; Deliver accurate, evidence-based forecasting and disciplined opportunity qualification; Build pricing frameworks that reflect performance, compliance, heritage sensitivity and long‑term value; Lead commercial negotiations on complex projects covering payment terms, scope, change control and risk.
- Cross-Functional Collaboration: Work closely with marketing, operations, production and technical teams; Represent the sales function at board level with clarity and commercial credibility; Representing the company at high profile events, delivering talks and presentations.
About You:
- Essential: Director or senior sales leadership experience with a clear track record of transforming teams and culture; Background in construction product sales, engineered building systems or other technically complex, specification‑led B2B environments; Demonstrated success in driving revenue growth, expanding into new sectors and leading teams through change; Strong commercial acumen including pricing strategy, complex negotiation, opportunity qualification and forecasting; Advanced CRM user with the ability to use data and sales technology as strategic levers; Excellent communication and stakeholder management skills across technical and non‑technical audiences; Degree in Business, Sales, Marketing or a related field, or equivalent professional experience.
- Desirable: Familiarity with building regulations, heritage environments or listed building requirements; Experience with specification intelligence tools such as NBS; Experience with data visualisation tools such as Power BI or Tableau; Additional qualifications in leadership, business or change management.
Values and Cultural Fit:
This is an employee-owned, purpose‑led business and the Sales Director must be a genuine cultural fit. The board are looking for someone who is integrity‑led and collaborative, who cares about sustainability as a personal conviction and who is genuinely engaged by the buildings the business works on. Someone who thrives in a smaller, agile environment where their contribution is visible every day.
Remuneration and Benefits:
- Base salary £100,000 to £120,000 per annum
- 2% Deferred Incentive Scheme commencing following January, payable in March. OTE up to £45,000 based on 2023 to 2025 performance figures
- Employee Ownership profit share: paid to all employees each January following six months of service. Profit‑dependent and will vary year to year
- Private healthcare including partner cover (currently WPA)
- Pension: 7.5% employer contribution, matched
- Life assurance: 4x annual salary
- Executive electric vehicle
- Flexible working features
Equity, Diversity and Inclusion:
This business is committed to a workplace where every person is valued, respected and supported to grow. That commitment is built into its core values of Fairness, Respect and Support. Applications are warmly welcomed from candidates of all backgrounds and communities. If you do not meet every requirement listed but believe this is the right role for you, please apply. We are committed to a fair, consistent and inclusive recruitment process.
How to Apply:
To apply, please submit your CV. To have a confidential conversation before applying or to request further information, please contact the consultant managing this search using the contact details provided in this listing. This appointment is being managed on an exclusive retained basis by an appointed recruitment consultant. Please apply through this job board listing only. Do not contact the business directly. Any unsolicited agency approaches to the client will be treated as introductions made under the terms of this exclusive search. Please be aware this advert will remain open until the vacancy has been filled. Interviews will take place throughout this period, therefore we encourage you to apply early to avoid disappointment.
Tate is committed to promoting equal opportunities. To ensure that every candidate has the best experience with us, we encourage you to let us know if there are any adjustments we can make during the application or interview process. Your comfort and accessibility are our priority, and we are here to support you every step of the way. Additionally, we value and respect your individuality, and we invite you to share your preferred pronouns in your application.
Sales Director in St Albans employer: Tate Cambridge
Join a market-leading, employee-owned specialist subcontractor in Hertfordshire, where your contributions will directly impact the transformation of the sales function. With a strong commitment to fairness, respect, and support, this company fosters a collaborative work culture that values integrity and sustainability, offering competitive salaries, profit-sharing, and opportunities for personal and professional growth. Experience the unique advantage of working on architecturally significant projects while being part of a team that prioritises employee well-being and development.
StudySmarter Expert Advice🤫
We think this is how you could land Sales Director in St Albans
✨Leverage Your Network
In sales and business development, who you know can often be as important as what you know. Get involved with local networking events or industry meetups to connect with key players. Don't be shy—share your passion for the field and let folks know you're on the lookout for opportunities!
✨Show Your Skills Through Real-World Results
When targeting a full-time role like Sales Director at Tate Cambridge, presenting tangible results from your previous sales experience can set you apart. Bring along case studies or examples of how you've closed deals or expanded accounts, and don't forget to showcase your problem-solving prowess. It’s all about quantifying your success!
✨Engage with Sales Communities
Dive deep into online sales communities, like Sales Hacker or LinkedIn groups dedicated to sales professionals. Engaging in discussions and sharing insights can boost your visibility and might just put you on the radar of hiring managers looking for fresh talent in business development.
✨Direct Applications Matter
While we all know the online application route, consider sending direct applications to companies you admire, including Tate Cambridge. Tailor your message to explain why you’re drawn to them and how you can contribute as a Sales Director. Sometimes, a personal touch can grab attention faster than a generic application!
We think you need these skills to ace Sales Director in St Albans
Some tips for your application 🫡
Show Off Those Sales Skills:In your CV and cover letter, highlight any previous sales or business development experience you have. Use numbers and examples to showcase your achievements – did you exceed sales targets or bring in new clients? Make those accomplishments shine!
Tailor Your Message for Tate Cambridge:When writing your cover letter, make sure to tailor your message specifically for Tate Cambridge. Show that you know the company’s mission and how your skills align with their goals in the sales landscape. This personalised touch will grab their attention!
Keep It Professional Yet Engaging:Sales is all about relationships, so while you want to maintain professionalism in your application, don’t be afraid to let your personality shine through. Engage the reader and demonstrate your enthusiastic approach to sales and business development!
Proof of Performance:Include any relevant certifications or training you’ve undertaken in sales or negotiation tactics. If you’ve attended workshops or courses, list these to showcase your commitment to professional development. This extra touch can set you apart from the competition!
How to prepare for a job interview at Tate Cambridge
✨Know Your Sales Methodologies
Brush up on popular sales methodologies like SPIN Selling or Challenger Sales. Being able to discuss these techniques and how you've applied them will show Tate Cambridge that you understand the role and can hit the ground running in the sales game.
✨Demonstrate Your Deal-Making Skills
Prepare to share stories from your past experiences where you closed deals, overcame objections, or started new client relationships. We want to show Tate Cambridge that you’re not just about numbers but also about building lasting connections in business development.
✨Prepare for Role-Play Scenarios
In a full-time sales interview, don’t be surprised if they throw in a role-play exercise to test your pitching skills. Practising how you would pitch a product or handle an objection will help us shine in this simulation—think of it like a dress rehearsal for your future sales calls!
✨Align Your Goals with the Company’s Vision
Take a moment to reflect on how your career ambitions align with Tate Cambridge’s objectives. When we articulate how our personal growth ties in with the company’s goals, it shows commitment and a genuine interest in contributing to their success.
