Sales and Hospitality Associate
Sales and Hospitality Associate

Sales and Hospitality Associate

Dundee Full-Time 28800 - 43200 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Engage guests with wine tastings and share our vineyard stories.
  • Company: Bergström Wines crafts exceptional Pinot Noir, Chardonnay, and Syrah.
  • Benefits: Enjoy competitive pay, sales commissions, and a supportive team environment.
  • Why this job: Join us for a fun, high-energy role that turns visitors into loyal customers.
  • Qualifications: Passion for wine, hospitality, and sales; weekend availability required.
  • Other info: Bring your personality and sales skills to our vibrant tasting team!

The predicted salary is between 28800 - 43200 £ per year.

Are you passionate about wine, hospitality, and sales? Do you love connecting with people, sharing great stories, and turning guests into loyal customers? At Bergström Wines, we craft world-class Pinot Noir, Chardonnay, and Syrah, and we’re looking for a dynamic, sales-driven team member to help bring our wines to life.

This position is about creating unforgettable experiences, building relationships, and driving sales. You will guide guests through curated tastings, share the story of our vineyards and biodynamic farming, and convert visitors into wine club members and long-term clients.

If you thrive in a high-energy, guest-focused environment and love the thrill of closing a sale, this role is for you.

We offer competitive pay, commission on sales and club signups, great benefits, and an incredible team to work with. Weekend availability is a must.

If you’re ready to bring passion, personality, and sales skills to our tasting team, we’d love to meet you. Apply today with your CV and cover letter!

Sales and Hospitality Associate employer: Tasting Room Expo

At Bergström Wines, we pride ourselves on fostering a vibrant and inclusive work culture that celebrates passion for wine and hospitality. Our Sales and Hospitality Associates enjoy competitive pay, commission opportunities, and comprehensive benefits while working in a dynamic environment that encourages personal growth and the development of meaningful relationships with guests. Join our dedicated team in the heart of wine country, where your enthusiasm for storytelling and sales can flourish, making every guest experience unforgettable.
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Contact Detail:

Tasting Room Expo Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Sales and Hospitality Associate

✨Tip Number 1

Familiarise yourself with Bergström Wines and their products. Understanding the unique qualities of their Pinot Noir, Chardonnay, and Syrah will help you engage with guests more effectively and demonstrate your passion for their offerings.

✨Tip Number 2

Brush up on your storytelling skills! Being able to share engaging stories about the vineyards and biodynamic farming practices will not only captivate guests but also enhance their overall experience, making them more likely to become loyal customers.

✨Tip Number 3

Network within the wine and hospitality industry. Attend local wine events or tastings to meet potential colleagues and learn from experienced professionals. This can provide valuable insights and connections that may help you stand out during the hiring process.

✨Tip Number 4

Prepare to showcase your sales skills in a dynamic way. Think of examples from your past experiences where you successfully turned a visitor into a customer, as this will demonstrate your ability to thrive in a high-energy, guest-focused environment.

We think you need these skills to ace Sales and Hospitality Associate

Sales Skills
Customer Service
Wine Knowledge
Communication Skills
Relationship Building
Storytelling
Persuasion Skills
Attention to Detail
High Energy
Teamwork
Adaptability
Time Management
Problem-Solving Skills
Passion for Hospitality

Some tips for your application 🫡

Understand the Role: Read the job description carefully to understand the key responsibilities and skills required for the Sales and Hospitality Associate position. Tailor your application to highlight your relevant experience in sales, hospitality, and wine knowledge.

Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for wine and hospitality. Share personal stories or experiences that demonstrate your ability to connect with guests and drive sales. Make sure to express why you want to work specifically at Bergström Wines.

Highlight Relevant Experience: In your CV, emphasise any previous roles in sales or hospitality. Include specific achievements, such as sales targets met or customer satisfaction ratings, to illustrate your capability in creating memorable guest experiences.

Show Your Personality: Since this role requires a dynamic personality, let your character shine through in your application. Use a friendly and engaging tone in your cover letter and ensure your CV reflects your enthusiasm for the role and the company culture.

How to prepare for a job interview at Tasting Room Expo

✨Know Your Wines

Familiarise yourself with the different types of wines offered by Bergström Wines, especially Pinot Noir, Chardonnay, and Syrah. Being able to discuss their characteristics and the story behind each wine will impress your interviewers and show your passion for the product.

✨Showcase Your Hospitality Skills

Prepare examples from your past experiences where you created memorable guest experiences. Highlight how you built relationships with customers and turned them into loyal clients, as this is crucial for the role.

✨Demonstrate Sales Acumen

Be ready to discuss your sales strategies and successes. Think of specific instances where you closed a sale or converted a visitor into a long-term customer, as this will showcase your ability to drive sales in a high-energy environment.

✨Emphasise Teamwork and Energy

Bergström Wines values a dynamic team atmosphere. Share examples of how you've worked effectively in a team and contributed to a positive work environment, as well as your enthusiasm for engaging with guests.

Sales and Hospitality Associate
Tasting Room Expo
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  • Sales and Hospitality Associate

    Dundee
    Full-Time
    28800 - 43200 £ / year (est.)

    Application deadline: 2027-06-15

  • T

    Tasting Room Expo

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