At a Glance
- Tasks: Manage marketing operations, coordinate with vendors, and support franchisees with digital tools.
- Company: Fast-growing family-friendly start-up expanding rapidly across multiple locations.
- Benefits: Competitive salary, unlimited PTO, health insurance, and 401(k) matching.
- Other info: Flexible hybrid work model and opportunities for professional development.
- Why this job: Join a dynamic team and directly impact local small business growth.
- Qualifications: 1-3 years in marketing admin, detail-oriented, and tech-savvy.
The predicted salary is between 55000 - 65000 £ per year.
We are a family-friendly start-up in hyper-growth mode, scaling from 18 to nearly 40 locations this year! We are seeking an organized, detail-obsessed Marketing Administrator to serve as the operational backbone of our marketing team. In this role, you will manage the day-to-day administration of our GoHighLevel (GHL) platform, coordinate with external vendors, and ensure our growing franchise network has the digital tools they need to succeed. This is an operational, technical, and analytical role with a bit of creative/design. If you love checklists, flawless data, and keeping marketing software running smoothly, you will thrive here.
Key Responsibilities
- GHL Platform Administration: Maintain our master GoHighLevel (GHL) environment. Deploy updates to 40+ sub-accounts, monitor automated workflows, send marketing emails and assist franchisees with troubleshooting.
- Location Onboarding & Directory Management: Own the technical marketing launch checklist for new locations. Set up directory listings (Facebook, Instagram, Google Business Profile, Apple Maps, Yelp) and ensure accurate tracking URLs are used.
- Vendor & Agency Coordination: Serve as the main point of contact for our paid ads agencies and developers. Coordinate asset delivery and ensure tracking links/forms are implemented correctly.
- Website Updates & Data Hygiene: Handle routine backend updates for national and local location pages. Conduct data audits (GA4, GTM, CRM) to ensure clean lead routing and compile weekly performance reports.
- Marketing Assistant: Support the Creative & Brand Marketing Manager with the implementation of the marketing plan including creating templates, scheduling social posts, basic video editing and more.
- Franchisee Support: Provide basic troubleshooting support to franchise owners navigating their local marketing dashboards. Partner with our Creative Manager to keep brand assets organized.
Qualifications & Skills
- Experience: 1–3 years in marketing administration, operations, or a coordinator role. Hands-on exposure to GoHighLevel (GHL) is highly preferred.
- The X-Factor: Unparalleled attention to detail and a checklist-driven mindset. You hate messy data and love finding ways to make processes run smoother.
- Tech Savvy: Proficient with Google Workspace. Comfortable navigating or learning tools like GA4, Google Tag Manager, marketing software systems including social media sites.
- Communication: Excellent communication skills; comfortable translating technical steps for non-technical franchise owners.
Benefits & Perks
- Compensation: $55,000 – $65,000 / year
- Flexibility: Hybrid (2 days/week in our Chester, MD HQ on Kent Island; 3 days remote).
- Health & Wealth: Comprehensive Insurance + 401(k) with company matching.
- Balance: Unlimited PTO, a family-first culture, and free cooking classes for your family!
- Impact: Directly influence the growth of dozens of local small business owners.
- Flexible work from home options available.
Marketing Administrator in Chester employer: Taste Buds Kitchen
Join our dynamic and family-friendly start-up, where you will play a crucial role in supporting our marketing team as we expand rapidly across multiple locations. With a strong emphasis on employee growth, we offer comprehensive benefits including competitive salaries, unlimited PTO, and a hybrid work model that promotes work-life balance. Here, your attention to detail and passion for operational excellence will directly impact the success of local small business owners, making this an exciting and rewarding place to advance your career.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Administrator in Chester
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Taste Buds Kitchen and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Taste Buds Kitchen are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Taste Buds Kitchen on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Taste Buds Kitchen. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Marketing Administrator in Chester
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Taste Buds Kitchen. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Taste Buds Kitchen:Show us that you’ve done your homework! In your application, briefly mention what you admire about Taste Buds Kitchen’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Taste Buds Kitchen
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Taste Buds Kitchen will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Taste Buds Kitchen, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
