At a Glance
- Tasks: Lead marketing strategy and drive brand growth across multiple healthcare brands.
- Company: Join Target Healthcare Group, a dynamic company with over 500 professionals.
- Benefits: Competitive salary, collaborative environment, and opportunities for creativity and impact.
- Other info: Influential role with ownership and visibility in a growing organisation.
- Why this job: Shape the future of healthcare marketing and make a real difference.
- Qualifications: Proven marketing experience, degree in relevant field, and strong digital skills.
The predicted salary is between 50000 - 65000 £ per year.
Target Healthcare Group is a growing healthcare company with over 500 professionals across pharmacists, technicians, HR, IT, procurement, warehouse and customer service. We are seeking a strategic, creative and data‑driven Group Marketing Manager to lead all marketing and communications activity across the group. This is a high‑impact leadership role focused on driving brand growth, employee engagement and business performance across multiple brands and markets.
Responsibilities
- Create, own and deliver the group marketing strategy aligned to business objectives
- Define group‑wide priorities and campaign planning
- Partner with senior leadership to support growth, positioning and brand architecture
- Lead creative design direction for campaigns, content and brand visuals
- Oversee design assets across web, social, email and advertising
- Plan and deliver campaigns from concept through to execution
- Plan and manage integrated digital campaigns across PPC and web
- Oversee paid media activity and performance optimisation
- Use data insights to improve conversion rates and customer journeys
- Develop and execute SEO strategies to increase organic traffic and rankings
- Track and report on SEO performance
- Develop and manage internal communication strategies across the group
- Support leadership with internal announcements, updates and change communications
- Strengthen employee engagement, culture and alignment
- Coordinate Target Healthcare Group’s presence at industry events and exhibitions
- Source merchandise, event materials and promotional literature
- Manage logistics including shipping, stand setup, delegate bookings and stock control
About You
You’re a confident marketing leader with a strong blend of strategic thinking, creativity and technical expertise. You’re comfortable working autonomously, bringing new ideas forward, and influencing stakeholders at all levels.
Skills & Experience
- Proven marketing experience with leadership responsibility
- Degree in Marketing, Digital Marketing, Communications or a related field
- Demonstrable experience in SEO and digital marketing
- Experience developing and managing group or multi-brand marketing strategies
- Excellent written English with the ability to create engaging, clear content
- Experience using design tools such as Photoshop or Canva
- Understanding of social media marketing (experience with Hootsuite or similar is an advantage)
Why Join Target Healthcare Group
- A senior, influential role with real ownership and visibility
- The opportunity to shape and unify marketing across a growing healthcare group
- A competitive salary aligned with experience and responsibility
- A collaborative environment that values ideas, creativity and continuous improvement
- The chance to make a meaningful impact on brand, culture and performance
Group Marketing Manager employer: Target Healthcare
Target Healthcare Group is an exceptional employer that fosters a collaborative and innovative work culture, where your ideas and creativity are valued. As a Group Marketing Manager, you will have the opportunity to lead impactful marketing strategies that drive brand growth and employee engagement within a supportive environment, while enjoying competitive compensation and significant opportunities for professional development in the thriving healthcare sector.
StudySmarter Expert Advice🤫
We think this is how you could land Group Marketing Manager
✨Tip Number 1
Network like a pro! Reach out to your connections in the healthcare and marketing sectors. Attend industry events, webinars, or even local meetups. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Showcase your skills! Create a portfolio that highlights your best marketing campaigns, SEO strategies, and any creative content you've developed. This will give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by researching the company and its marketing strategies. Be ready to discuss how you can align your experience with their goals. Tailor your answers to show how you can drive brand growth and employee engagement.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining our team at Target Healthcare Group.
We think you need these skills to ace Group Marketing Manager
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Group Marketing Manager role. Highlight your strategic thinking, creativity, and any relevant experience in SEO and digital marketing. We want to see how your skills align with our needs!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to showcase your passion for marketing and how you can drive brand growth at Target Healthcare Group. Be sure to mention specific campaigns or strategies you've successfully led.
Showcase Your Achievements:When detailing your experience, focus on your achievements rather than just responsibilities. Use data and metrics to demonstrate how you've improved conversion rates or enhanced employee engagement in previous roles. We love numbers!
Apply Through Our Website:We encourage you to apply through our website for a smoother application process. It helps us keep everything organised and ensures your application gets the attention it deserves. Don’t miss out on this opportunity!
How to prepare for a job interview at Target Healthcare
✨Know Your Marketing Strategy
Before the interview, make sure you understand the company's current marketing strategy and how it aligns with their business objectives. Be ready to discuss how your experience can enhance their approach and drive brand growth.
✨Showcase Your Creative Side
Prepare examples of past campaigns you've led, focusing on your creative direction and the results achieved. Bring a portfolio or visual aids if possible, as this will help demonstrate your design skills and strategic thinking.
✨Data-Driven Insights Matter
Be prepared to talk about how you've used data insights to improve marketing performance in previous roles. Discuss specific metrics you've tracked, such as conversion rates and SEO performance, and how these influenced your decision-making.
✨Engage with Internal Communication Strategies
Since internal communication is key for this role, think about how you've previously strengthened employee engagement and culture. Share strategies you've implemented and be ready to suggest new ideas that could benefit the Target Healthcare Group.
