At a Glance
- Tasks: Deliver a personalised shopping experience and drive sales as a brand ambassador.
- Company: Join Coach, a global fashion house with a focus on inclusivity and diversity.
- Benefits: Enjoy a fun work environment, career progression, and attractive employee discounts.
- Other info: Flexible schedule with opportunities for volunteering and social events.
- Why this job: Be part of a dynamic team and make an impact in luxury retail.
- Qualifications: Sales experience and a passion for fashion are preferred.
The predicted salary is between 22000 - 28000 £ per year.
Coach is a global fashion house founded in New York in 1941 and part of the Tapestry portfolio. Our goal is to create a culture that is equitable, inclusive, and diverse. The Sales Associate is the front‑line ambassador of the Coach brand. You will deliver an elevated, personalized shopping experience, meet personal and store sales goals, and support daily store operations. The role blends luxury retail service, omni‑channel selling, and team collaboration to drive brand loyalty and revenue.
Key Responsibilities
- Represent Coach as a brand ambassador, adhering to the Coach Guide to Style and Service standards.
- Build lasting client relationships through personalized styling, product expertise, and fashion advice.
- Drive sales through cross‑selling, upselling, and tailored recommendations.
- Utilize mobile POS, clienteling tools, and social selling platforms (including short‑form video) to capture data and encourage repeat purchases.
- Develop and execute personal sales plans; meet or exceed individual and team KPIs.
- Source new customers, maintain relationships, and follow up to close sales.
- Maintain high energy on the floor, manage multiple customers, and adapt selling techniques to business needs.
- Complete daily operational tasks (cash wrap, inventory processing, replenishment, visual merchandising) while maintaining service standards.
- Keep sales floor and stockroom clean, organized, and stocked; follow retail policies, POS, and asset protection procedures.
- Process transactions efficiently (purchases, returns, exchanges, online pickups).
- Support inventory cycles: receive shipments, stock shelves, and manage product movement.
- Assist teammates in functional areas as required.
- Foster a collaborative, trust‑based environment; encourage team performance.
- Participate in brand initiatives, training programs, and inclusion activities.
- Welcome feedback, adapt behaviors, and maintain a calm, professional demeanor.
Required Qualifications
- 1+ years of sales experience (luxury retail preferred); knowledge of fashion trends and competitors.
- Experience with POS operation, basic computer proficiency (iPad/laptop, Mobile POS), walkie‑talkie use, and reading price/release sheets.
- Strong English proficiency.
- Ability to work in a fast‑paced environment.
- Luxury retail background, social media savvy, experience with live‑stream shopping or video demos, clienteling and data acquisition skills (preferred).
- Strong English language proficiency for EU markets.
Schedule
Ability to work a flexible schedule to meet business needs—including nights, weekends, peak busy season, public holidays, and high‑traffic retail days.
What Coach can offer you
- An inclusive, innovative, and fun working environment.
- Internal mobility and career progression.
- 1 paid volunteering day per year and opportunities to volunteer with global projects.
- Learning & development opportunities with our Ambassador Programme.
- Regular social events.
- Equity, inclusion, & diversity initiatives, including employee resource groups and regional inclusion councils.
- Attractive employee discount.
- Compelling incentive programme.
Tapestry is an equal‑opportunity and affirmative action employer. All employment decisions are based on the applicant’s or employee’s qualifications as they relate to the requirements of the position. These decisions are made without regard to age, sex, sexual orientation, gender identity, genetics, race, color, creed, religion, ethnicity, national origin, citizenship, disability, marital status, military status, pregnancy, or any other legally protected basis prohibited by applicable law.
Sales Associate-1 employer: Tapestry
At Coach, we pride ourselves on fostering an inclusive and dynamic work environment where creativity and collaboration thrive. As a Sales Associate, you will not only represent a prestigious brand but also benefit from extensive learning and development opportunities, a compelling incentive programme, and a strong commitment to equity and diversity. With a focus on personal growth and community engagement, including paid volunteering days, Coach is an exceptional employer for those seeking a rewarding career in luxury retail.
StudySmarter Expert Advice🤫
We think this is how you could land Sales Associate-1
✨Tip Number 1
Get to know the brand inside out! Familiarise yourself with Coach's history, values, and latest collections. This way, when you walk into that interview, you can show off your passion and knowledge, making you stand out as a true brand ambassador.
✨Tip Number 2
Practice your sales pitch! Think about how you would approach a customer in-store. Role-play with a friend or in front of the mirror to refine your cross-selling and upselling techniques. The more comfortable you are, the better you'll perform during interviews.
✨Tip Number 3
Network like a pro! Connect with current or former employees on LinkedIn. Ask them about their experiences and any tips they might have for landing a role at Coach. Plus, it shows you're genuinely interested in the company culture.
✨Tip Number 4
Don't forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, keep an eye on our careers page for any new openings that match your skills and interests. We want to see you succeed!
We think you need these skills to ace Sales Associate-1
Some tips for your application 🫡
Show Your Passion for Fashion:When you're writing your application, let your love for fashion shine through! Share any experiences or insights you have about current trends and how they relate to the Coach brand. We want to see that you’re not just applying for a job, but that you genuinely care about the industry.
Personalise Your Approach:Tailor your application to reflect how you can deliver an elevated shopping experience. Mention specific skills or experiences that align with our values of inclusivity and customer service. Remember, we’re looking for someone who can build lasting client relationships!
Highlight Your Sales Skills:Don’t forget to showcase your sales experience! Whether it’s luxury retail or another field, explain how you’ve met or exceeded sales goals in the past. We love seeing numbers, so if you have any stats to back up your achievements, include them!
Keep It Professional Yet Friendly:While we want to see your personality, it’s important to maintain a professional tone in your application. Use clear language and structure your thoughts well. And hey, don’t hesitate to apply through our website – it’s the best way to get your foot in the door with us!
How to prepare for a job interview at Tapestry
✨Know Your Brand
Before the interview, dive deep into Coach's history, values, and current collections. Understanding the brand will help you speak confidently about how you can embody its ethos as a Sales Associate.
✨Showcase Your Sales Skills
Prepare specific examples from your past sales experiences that highlight your ability to meet targets and build client relationships. Think about times when you successfully upsold or cross-sold products and be ready to share those stories.
✨Be Fashion Savvy
Brush up on current fashion trends and competitors in the luxury retail space. Being able to discuss these topics during your interview will demonstrate your passion for the industry and your ability to provide tailored recommendations to customers.
✨Practice Your Customer Engagement
Role-play common customer scenarios with a friend or family member. Focus on how you would greet customers, offer styling advice, and handle objections. This practice will help you feel more comfortable and natural during the actual interview.
