At a Glance
- Tasks: Deliver a personalised shopping experience and drive sales in luxury retail.
- Company: Join Coach, a global fashion house with a focus on inclusivity and diversity.
- Benefits: Enjoy a fun work environment, career progression, and attractive employee discounts.
- Other info: Flexible schedule required; participate in exciting brand initiatives and social events.
- Why this job: Be a brand ambassador and make lasting connections while working with fashion.
- Qualifications: 1+ years of sales experience, preferably in luxury retail; social media savvy.
The predicted salary is between 25000 - 35000 £ per year.
Coach is a global fashion house founded in New York in 1941 and part of the Tapestry portfolio. Our goal is to create a culture that is equitable, inclusive, and diverse. The Sales Associate is the front‑line ambassador of the Coach brand. You will deliver an elevated, personalized shopping experience, meet personal and store sales goals, and support daily store operations. The role blends luxury retail service, omni‑channel selling, and team collaboration to drive brand loyalty and revenue.
Key Responsibilities
- Represent Coach as a brand ambassador, adhering to the Coach Guide to Style and Service standards.
- Build lasting client relationships through personalized styling, product expertise, and fashion advice.
- Drive sales through cross‑selling, upselling, and tailored recommendations.
- Utilize mobile POS, clienteling tools, and social selling platforms (including short‑form video) to capture data and encourage repeat purchases.
- Develop and execute personal sales plans; meet or exceed individual and team KPIs.
- Source new customers, maintain relationships, and follow up to close sales.
- Maintain high energy on the floor, manage multiple customers, and adapt selling techniques to business needs.
- Complete daily operational tasks (cash wrap, inventory processing, replenishment, visual merchandising) while maintaining service standards.
- Keep sales floor and stockroom clean, organized, and stocked; follow retail policies, POS, and asset protection procedures.
- Process transactions efficiently (purchases, returns, exchanges, online pickups).
- Support inventory cycles: receive shipments, stock shelves, and manage product movement.
- Assist teammates in functional areas as required.
- Foster a collaborative, trust‑based environment; encourage team performance.
- Participate in brand initiatives, training programs, and inclusion activities.
- Welcome feedback, adapt behaviors, and maintain a calm, professional demeanor.
Required Qualifications
- 1+ years of sales experience (luxury retail preferred); knowledge of fashion trends and competitors.
- Experience with POS operation, basic computer proficiency (iPad/laptop, Mobile POS), walkie‑talkie use, and reading price/release sheets.
- Strong English proficiency.
- Ability to work in a fast‑paced environment.
- Luxury retail background, social media savvy, experience with live‑stream shopping or video demos, clienteling and data acquisition skills (preferred).
- Strong English language proficiency for EU markets.
Schedule
Ability to work a flexible schedule to meet business needs—including nights, weekends, peak busy season, public holidays, and high‑traffic retail days.
What Coach can offer you
- An inclusive, innovative, and fun working environment
- Internal mobility and career progression
- 1 paid volunteering day per year and opportunities to volunteer with global projects
- Learning & development opportunities with our Ambassador Programme
- Regular social events
- Equity, inclusion, & diversity initiatives, including employee resource groups and regional inclusion councils
- Attractive employee discount
- Compelling incentive programme
Tapestry is an equal‑opportunity and affirmative action employer. All employment decisions are based on the applicant’s or employee’s qualifications as they relate to the requirements of the position. These decisions are made without regard to age, sex, sexual orientation, gender identity, genetics, race, color, creed, religion, ethnicity, national origin, citizenship, disability, marital status, military status, pregnancy, or any other legally protected basis prohibited by applicable law.
Luxury Retail Sales Associate - Growth & Equity in London employer: Tapestry
At Coach, we pride ourselves on fostering an inclusive and dynamic work environment where every employee can thrive. As a Luxury Retail Sales Associate, you will not only enjoy competitive benefits such as an attractive employee discount and opportunities for career progression, but also engage in a culture that values diversity and collaboration. With access to learning and development programmes, regular social events, and a commitment to community involvement, Coach is dedicated to supporting your growth while delivering exceptional service to our clients.
StudySmarter Expert Advice🤫
We think this is how you could land Luxury Retail Sales Associate - Growth & Equity in London
✨Tip Number 1
Get to know the brand inside out! Dive into Coach's history, values, and latest collections. When you walk into that interview, you'll not only impress them with your knowledge but also show you're genuinely passionate about being a part of their team.
✨Tip Number 2
Practice your sales pitch! Think about how you'd sell a Coach product to a customer. Role-play with a friend or in front of the mirror. This will help you articulate your thoughts clearly and confidently during the interview.
✨Tip Number 3
Network like a pro! Connect with current or former Coach employees on LinkedIn. Ask them about their experiences and any tips they might have. Plus, it could lead to a referral, which is always a bonus!
✨Tip Number 4
Don't forget to follow up! After your interview, send a thank-you email expressing your appreciation for the opportunity. It shows your enthusiasm and keeps you fresh in their minds as they make their decision.
We think you need these skills to ace Luxury Retail Sales Associate - Growth & Equity in London
Some tips for your application 🫡
Show Your Passion for Fashion:When you're writing your application, let your love for fashion shine through! Share any experiences or insights you have about luxury retail and how they connect to the Coach brand. We want to see that you’re not just looking for a job, but that you genuinely care about the industry.
Personalise Your Approach:Tailor your application to reflect the role of a Sales Associate at Coach. Highlight your experience in building client relationships and delivering exceptional service. We appreciate when candidates take the time to connect their skills with what we value at Coach!
Be Clear and Concise:Keep your application straightforward and to the point. Use clear language and avoid jargon. We want to understand your qualifications and experiences without having to sift through unnecessary fluff. Remember, clarity is key!
Apply Through Our Website:Make sure to submit your application through our official website. It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it shows you’re serious about joining the Coach family!
How to prepare for a job interview at Tapestry
✨Know the Brand Inside Out
Before your interview, dive deep into Coach's history, values, and current collections. Understanding their brand ethos will help you articulate how you can embody their standards as a brand ambassador.
✨Showcase Your Sales Skills
Prepare to discuss specific examples of how you've driven sales in previous roles. Highlight your experience with cross-selling and upselling, and be ready to share how you’ve built lasting client relationships through personalised service.
✨Familiarise Yourself with Technology
Since the role involves using mobile POS and clienteling tools, brush up on your tech skills. Be prepared to discuss any relevant experience you have with these systems or similar platforms, as it shows you're ready to hit the ground running.
✨Demonstrate Team Spirit
Coach values collaboration, so think of examples where you've worked effectively in a team. Share how you’ve supported colleagues and contributed to a positive work environment, as this aligns with their culture of inclusivity and teamwork.