At a Glance
- Tasks: Lead global marketing strategy and drive customer acquisition in a high-growth fintech company.
- Company: Join a market leader in fraud prevention and authentication technology.
- Benefits: Enjoy a competitive salary, equity options, excellent benefits, and flexible remote work.
- Why this job: Be part of an executive team shaping the future of financial technology with impactful marketing.
- Qualifications: Requires 12+ years in senior marketing roles, preferably in B2B tech or financial services.
- Other info: Ideal for strategic leaders passionate about growth and team development.
The predicted salary is between 43200 - 72000 £ per year.
Join a market-leading company in the financial technology space and play a pivotal role in defining and executing its global marketing strategy. We are seeking a dynamic Chief Marketing Officer (CMO) to lead the marketing organisation, align it with the company’s broader strategic goals, and drive operational execution to accelerate growth. This is a rare opportunity to join the executive leadership team of a financially stable, high-growth business at the forefront of fraud prevention and authentication technology.
As CMO, you will be responsible for developing and leading the company’s global marketing strategy, building a high-performing team, and ensuring marketing plays a central role in the company’s commercial success. Your focus will include driving new customer acquisition, expanding the value of the existing client base, and elevating the company’s brand in a competitive, data-driven market.
The ideal candidate is a commercially minded marketing executive with deep experience in B2B technology, preferably within financial services, fraud prevention, financial crime, or adjacent sectors such as risk, identity verification, or cybersecurity. You bring a proven ability to scale marketing functions, develop demand generation programmes, and position complex technology products in regulated and competitive markets.
- Global Marketing Strategy: Own and evolve the company’s marketing strategy, aligning with growth objectives across retention and new business.
- Demand Generation: Lead multi-channel lead generation strategies that deliver consistent, high-quality pipeline growth in support of sales goals.
- Product & Portfolio Marketing: Partner with product and commercial teams to deliver content and collateral that enable sales and support go-to-market efforts.
- Brand & Communications: Oversee the company’s external messaging, PR, and brand identity to ensure consistency, clarity, and market relevance.
- Marketing Operations: Define and track performance KPIs, manage the marketing budget, and ensure marketing programmes are scalable and efficient.
Build, mentor, and retain a high-performing marketing team, fostering a culture of collaboration, accountability, and innovation.
Bachelor’s degree in Marketing, Business, or a related field (MBA or advanced degree preferred). ~12+ years of senior marketing leadership experience in a B2B tech environment, ideally within fraud prevention, financial crime, fintech, or adjacent regulated markets. ~ Demonstrated success building and scaling marketing functions, especially in high-growth or PE-backed businesses. ~ Strong leadership credentials with a track record of hiring, managing, and developing high-impact marketing teams. ~ Lead the marketing function at a market leader in fraud prevention technology.
Highly competitive compensation package, including equity, excellent benefits, and flexible remote working. If you’re a strategic and hands-on marketing leader with a passion for driving growth and leading high-performing teams, we want to hear from you!
Marketing Officer / Executive Marketing Officer / Executive employer: Tangent International
Contact Detail:
Tangent International Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Officer / Executive Marketing Officer / Executive
✨Tip Number 1
Network with professionals in the fintech and fraud prevention sectors. Attend industry conferences, webinars, and local meetups to connect with potential colleagues and learn about the latest trends. This can help you gain insights into what companies like us are looking for in a CMO.
✨Tip Number 2
Showcase your leadership skills by sharing examples of how you've built and mentored high-performing teams in your previous roles. Highlighting your ability to foster collaboration and innovation will resonate well with us as we seek someone who can lead our marketing function effectively.
✨Tip Number 3
Stay updated on the latest marketing technologies and tools that can enhance demand generation strategies. Familiarity with data-driven marketing approaches will be crucial, so consider discussing any relevant experience you have with analytics and performance tracking during your interactions with us.
✨Tip Number 4
Prepare to discuss your vision for aligning marketing strategies with broader business goals. We want to see how you can contribute to our growth objectives, so think about specific strategies you've implemented in the past that led to successful customer acquisition and brand elevation.
We think you need these skills to ace Marketing Officer / Executive Marketing Officer / Executive
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in B2B technology and marketing leadership. Focus on achievements that demonstrate your ability to drive growth and lead teams, particularly in sectors like fraud prevention or financial services.
Craft a Compelling Cover Letter: Your cover letter should reflect your passion for the role and the company. Discuss how your background aligns with their needs, particularly in developing global marketing strategies and demand generation programmes.
Showcase Leadership Experience: In your application, emphasise your leadership credentials. Provide examples of how you've built and mentored high-performing teams, and how you've successfully scaled marketing functions in previous roles.
Highlight Relevant Skills: Make sure to include specific skills that are relevant to the job description, such as performance KPI tracking, budget management, and experience with multi-channel lead generation strategies. This will show that you understand the requirements of the role.
How to prepare for a job interview at Tangent International
✨Showcase Your Strategic Vision
As a CMO, you'll need to demonstrate your ability to develop and execute a global marketing strategy. Be prepared to discuss your past experiences in aligning marketing initiatives with business goals and how you've driven growth in previous roles.
✨Highlight Demand Generation Success
Discuss specific examples of multi-channel lead generation strategies you've implemented. Share metrics that showcase your success in building a high-quality pipeline and how these efforts supported sales objectives.
✨Emphasise Team Leadership Skills
The role requires building and mentoring a high-performing team. Be ready to talk about your leadership style, how you've developed talent in the past, and any initiatives you've led to foster a collaborative and innovative culture.
✨Demonstrate Industry Knowledge
Given the focus on fraud prevention and financial technology, it's crucial to show your understanding of these sectors. Prepare to discuss current trends, challenges, and how your expertise can help the company stay ahead in a competitive market.