Senior Manager: Data, AI & Performance Analytics in Swindon
Tandem Talent Swindon About the role
This is a hybrid role with a minimum of three days in the office per week.
At Cotswold Outdoor Group, the outdoors isn’t just where we work, it’s who we are.
Every day, our head office teams play a vital role in helping people get outside, explore more, and experience the world around them.
We’re looking for a Senior Manager, Data, AI & Performance Analytics to join us on that journey.
This role is about more than just day-to-day responsibilities, it’s about shaping how we inspire our customers, support our stores, and grow our community of adventurers.
We’ve officially made the move to our new office in the heart of Swindon and couldn’t be more excited.
Our brand-new sustainable office at 1 Newbridge Square puts us right next to the train station and the new bus boulevard, making it easier than ever to connect.
This move marks an exciting new chapter in our journey, and our new space has been designed with the future in mind – supporting collaboration, wellbeing, and our commitment to working more sustainably.
About Us
We believe life’s better when it’s lived outdoors. From hiking and wild swimming to simply stepping away from the screen, nature helps us feel alive.
At our head office, every role helps make those adventures possible.
Whether it’s shaping our systems, supporting our teams or driving key initiatives, you’ll play a vital part in helping people get outside and explore more.
We’re part of the Cotswold Outdoor Group, including Runners Need and Snow + Rock, offering trusted brands, expert advice, and a commitment to protecting the planet.
Whether it’s your first step or your next move, you’ll find opportunities to learn, grow, and be part of something bigger.
What You’ll Be Doing
As Senior Manager, Data, AI & Performance Analytics, you will
- Define and deliver the Customer & Digital Data, AI and Analytics strategy, building a high-performing capability to drive e Commerce growth and commercial performance.
- Act as a senior leader across Data, Insight, AI and Automation, shaping organisational maturity and driving innovation through scalable, data-led solutions.
- Lead, develop and inspire a high-performing analytics and data science team, fostering a culture of experimentation, excellence and continuous improvement.
- Drive data literacy across the organisation, enabling better decision-making through insight, experimentation, and effective use of AI and analytics tools.
- Own digital measurement frameworks, forecasting, attribution, and performance modelling to connect investment with commercial outcomes, revenue and ROI.
- Enable CRO and optimisation by providing data foundations, experimentation measurement, insight generation, and actionable recommendations to improve customer experience and performance.
- Lead the Data Science and AI roadmap, delivering automation, predictive analytics, and scalable insight capabilities while partnering with technology teams on future-ready data architecture.
- Deliver clear, commercially focused insight, reporting, and dashboards, embedding best practices in governance, tracking, and analytics to support real-time decision-making and maximise impact.
We’re Looking For a Data Manager Who Has
- Strong knowledge of performance analytics and experimentation within e Commerce and digital environments.
- Experience developing measurement frameworks, attribution models, forecasting, and commercial performance analysis.
- Knowledge of AI, machine learning, and automation applications across customer, digital, and commercial contexts.
- Experience with data platforms, ETL processes, APIs, and cloud environments (e. g. GCP).
- Expertise in digital analytics platforms such as Google Analytics, Adobe Analytics, and Content Square.
- Experience with BI and visualisation tools such as Power BI, Looker Studio, or Micro Strategy.
- Knowledge of Tag Management Systems including GTM, Adobe Launch, or Tealium, along with experimentation platforms and optimisation programmes.
- Proven experience leading analytics, data science, or digital insight teams.
- What You’ll Get From Us
Joining our team means more than just getting paid a salary, it’s about being part of a workplace that values you, your growth and your wellbeing.
- As Senior Manager, Data, AI & Performance Analytics, You’ll Enjoy
- Starting salary of £60000 - £70000 with a yearly bonus of up to £6,885
- Hybrid working options to support your work-life balance
- 33 days holiday allowing you to recharge and explore the outdoors
- Holiday Buying Scheme - contract dependent
- Electric Vehicle Salary Sacrifice scheme - dependent on meeting eligibility
- Volunteer day with a charity of your choice
- Private medical insurance, life assurance and critical illness cover
- Staff discounts of 40-60% across our full range of outdoor brands
- Savings on everyday essentials including groceries, travel, fitness, and entertainment through our perks hub
- Everyone’s welcome
We welcome applications from all genders, backgrounds, and experiences. Diverse teams make us stronger, helping us learn, grow, and create a place where everyone belongs.
We want to hear your voice so encourage you to write your own application and use AI tools sparingly.
We’re looking for honesty, authenticity, and a real sense of who you are.
Applications that feel generic or AI-generated may not stand out.
This advert may close early if we receive a high number of applications, so don’t wait too long to apply
Your tasks
Lead data-driven strategies to enhance eCommerce growth and customer experience.
Your profile
Strong background in performance analytics, AI, and team leadership required.
What's also included
Enjoy a competitive salary, hybrid work, generous holiday, and staff discounts.
Tech stack & ways of working
Senior Manager: Data, AI & Performance Analytics in Swindon employer: Tandem Talent
Tandem Talent is an exceptional employer that prioritises employee growth and development, offering a dynamic work culture where teamwork and customer satisfaction are at the forefront. Located in Leeds, our retail environment fosters creativity and innovation, providing competitive salaries, bonuses, and a range of benefits that ensure our staff feel valued and motivated to excel in their roles.
Your perspectives
Shape the future of data and AI in a vibrant, sustainable office environment.
StudySmarter Expert Advice
Get Involved in Data Science Meetups
Tap into local data science meetups or workshops to connect with fellow enthusiasts and professionals. These events are goldmines for networking, and sometimes even lead directly to job openings at companies like Tandem Talent!
Show Off Your Projects
Start building a public portfolio showcasing your data science projects on platforms like GitHub or personal websites. Highlight unique analyses or models you've developed. This not only demonstrates your skills but also gets your name out there for roles like Senior Manager: Data, AI & Performance Analytics at Tandem Talent.
Leverage Professional Networks
Join professional bodies related to data science, like the Data Science Society or similar organisations. Getting involved can lead to mentorship opportunities and insider knowledge about full-time positions at companies like Tandem Talent.
Apply Directly through Our Website
When you find a suitable opening like Senior Manager: Data, AI & Performance Analytics at Tandem Talent, make sure to apply directly through our website. It gives you an edge and shows you're keen to join our team. Plus, who doesn’t love a direct application? It’s easier than navigating through job boards!
Some tips for your application 🫡
Show Off Your Projects
In the world of data science, your projects can speak volumes about your skills. Make sure to showcase a few key projects in your CV or portfolio, especially those that highlight your ability to work with data sets, build models, or use relevant tools like Python, R, or SQL. Don’t forget to include links to any GitHub repositories if applicable!
Quantify Your Achievements
Employers love numbers! When drafting your CV, highlight your achievements with quantifiable results. For instance, mention how your data analysis led to a certain percentage increase in efficiency or revenue at a previous job or project. These details can really make your application pop!
Craft a Tailored Cover Letter
For a full-time role at Tandem Talent, your cover letter should reflect your passion for data science and your excitement about the specific projects or values of the company. Dive into why you’re a good fit, how your skills align with their needs, and any unique perspectives you can bring to the team.
Stand Out with Relevant Courses and Certifications
Although experience talks, relevant courses or certifications can be your ticket to impressing hiring managers at Tandem Talent. Mention any standout courses you've completed that equipped you with essential skills, such as machine learning certifications or data visualisation courses. This shows your commitment to continuously developing your skills in the field!
How to prepare for a job interview at Tandem Talent
Brush Up on Your Statistics
For a data science role, we need to seriously sharpen our statistics skills. Get ready to tackle technical questions on probability distributions, hypothesis testing, and regression analysis. These are often the bread and butter of data science interviews, so don't just skim over them!
Showcase Your Projects
Prepare a killer portfolio showcasing your data science projects. We should include details about the datasets used, the tools and techniques applied, and the impact of your findings. If we can walk them through a particularly challenging project or a cool visualisation that had real-world implications, it’ll really make us stand out!
Get Comfortable with Python and R
Most data science positions require us to be proficient in programming languages like Python and R. We should practice common libraries like pandas, NumPy, and scikit-learn, and be ready for live coding exercises or algorithm questions. Showing off our coding chops can really impress the interviewers at Tandem Talent!
Prepare for Case Studies
Expect to encounter real-world case studies during the interview. We might be asked how we’d approach a data problem or analyse a dataset to extract insights. It's essential to think out loud and demonstrate our problem-solving process so that the interviewer can see our logical thinking in action.
Locations
- Swindon
