At a Glance
- Tasks: Create and manage exciting email campaigns that inspire outdoor adventures.
- Company: Join Cotswold Outdoor Group, where the outdoors is our passion.
- Benefits: Enjoy a competitive salary, hybrid work, and generous holiday allowance.
- Other info: Be part of a diverse team that values your growth and wellbeing.
- Why this job: Make a real impact in a role that connects people with nature.
- Qualifications: Experience in email marketing and strong analytical skills are essential.
The predicted salary is between 40500 - 49500 £ per year.
At Cotswold Outdoor Group, the outdoors isn’t just where we work, it’s who we are. Every day, our head office teams play a vital role in helping people get outside, explore more, and experience the world around them. We’re looking for an Email Marketing Executive to join us on that journey. This role is about more than just day-to-day responsibilities; it’s about shaping how we inspire our customers, support our stores, and grow our community of adventurers.
We’ve officially made the move to our new office in the heart of Swindon and couldn’t be more excited. Our brand-new sustainable office at 1 Newbridge Square puts us right next to the train station and the new bus boulevard, making it easier than ever to connect. This move marks an exciting new chapter in our journey, and our new space has been designed with the future in mind – supporting collaboration, wellbeing, and our commitment to working more sustainably.
About Us: We believe life’s better when it’s lived outdoors. From hiking and wild swimming to simply stepping away from the screen, nature helps us feel alive. At our head office, every role helps make those adventures possible. Whether it’s shaping our systems, supporting our teams or driving key initiatives, you’ll play a vital part in helping people get outside and explore more. We’re part of the Cotswold Outdoor Group, including Runners Need and Snow + Rock, offering trusted brands, expert advice, and a commitment to protecting the planet. Whether it’s your first step or your next move, you’ll find opportunities to learn, grow, and be part of something bigger.
What You’ll Be Doing as Email Marketing Executive:
- Delivering end-to-end email campaigns across multiple brands, from briefing through to build, testing, scheduling and deployment.
- Supporting the planning and execution of seasonal, promotional and brand-led email marketing activity.
- Building and optimising automated customer journeys based on lifecycle stages and behaviour.
- Segmenting audiences and tailoring content to drive engagement, conversion and customer retention.
- Conducting A/B testing to continuously improve email performance and campaign effectiveness.
- Analysing campaign performance (e.g. CTR, revenue, deliverability) and using insights to inform future activity.
- Collaborating with internal stakeholders and external partners to enhance campaign delivery and platform capability.
- Ensuring compliance with GDPR, anti-spam regulations and email marketing best practice.
We’re Looking For Someone Who:
- Has experience delivering email marketing campaigns in a fast-paced, customer-focused environment.
- Demonstrates strong analytical skills with the ability to interpret data and drive actionable insights.
- Has a good understanding of customer segmentation and lifecycle marketing.
- Is confident using email platforms (e.g. Adobe Campaign, Bloomreach) and analytics tools.
- Possesses basic HTML knowledge for email build and troubleshooting.
- Is highly organised, with the ability to manage multiple campaigns and deadlines effectively.
- Has excellent attention to detail and a commitment to delivering high-quality work.
- Is proactive, results-driven and confident in suggesting improvements based on data.
- Works collaboratively and communicates effectively with stakeholders at all levels.
- Stays up to date with industry trends, technologies and best practices.
What You’ll Get From Us: Joining our team means more than just getting paid a salary; it’s about being part of a workplace that values you, your growth and your wellbeing. As Email Marketing Executive, You’ll Enjoy:
- Starting salary of £30,500 with a yearly bonus of up to £1,530.
- Hybrid working options to support your work-life balance.
- Holiday Buying Scheme - contract dependant.
- Electric Vehicle Salary Sacrifice scheme - dependent on meeting eligibility.
- Volunteer day with a charity of your choice.
- 33 days holiday allowing you to recharge and explore the outdoors.
- Staff discounts of 40-60% across our full range of outdoor brands.
- Savings on everyday essentials including groceries, travel, fitness, and entertainment through our perks hub.
Everyone’s welcome: We welcome applications from all genders, backgrounds, and experiences. Diverse teams make us stronger, helping us learn, grow, and create a place where everyone belongs. We want to hear your voice so encourage you to write your own application and use AI tools sparingly. We’re looking for honesty, authenticity, and a real sense of who you are. Applications that feel generic or AI-generated may not stand out. This advert may close early if we receive a high number of applications, so don’t wait too long to apply. Only candidates based in UK and eligible to work in UK are allowed.
Email Marketing Executive in Swindon employer: Tandem Talent
At Cotswold Outdoor Group, we are passionate about the outdoors and committed to fostering a vibrant work culture that encourages personal growth and adventure. Our new sustainable office in Swindon offers a collaborative environment with hybrid working options, ensuring a healthy work-life balance while providing ample opportunities for professional development. With competitive salaries, generous holiday allowances, and significant staff discounts, we empower our employees to thrive both in their careers and in their outdoor pursuits.
StudySmarter Expert Advice🤫
We think this is how you could land Email Marketing Executive in Swindon
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Tandem Talent and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Tandem Talent are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Tandem Talent on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Tandem Talent. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Email Marketing Executive in Swindon
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Tandem Talent. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Tandem Talent:Show us that you’ve done your homework! In your application, briefly mention what you admire about Tandem Talent’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Tandem Talent
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Tandem Talent will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Tandem Talent, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
