At a Glance
- Tasks: Drive innovative OOH strategies and build strong client relationships.
- Company: Join Talon, a leading global outdoor media agency passionate about creativity.
- Benefits: Competitive salary, inclusive culture, and opportunities for professional growth.
- Other info: Dynamic team environment with a focus on diversity and inclusion.
- Why this job: Be at the forefront of digital transformation in the OOH industry.
- Qualifications: Experience in OOH and programmatic planning; strong relationship management skills.
The predicted salary is between 50000 - 65000 £ per year.
At Talon, our mission is to unlock the full potential of out of home, making it more effective, creative, measurable and sustainable than ever.
We’re passionate about OOH and are on a mission to drive the growth of this sector within the media industry.
In just over a decade, our desire to offer intelligent, creative, technology‑led OOH solutions and a full-service OOH offering saw us grow into a team of over 450+ people located in key cities across the globe.
In that time, we have been awarded for our approach to our people, our clients and our industry.
We hire the finest talent to help us unlock the full potential of the Out of Home (OOH) environment for our clients; and pride ourselves on the individuals who represent our business.
Evolve OOH is part of the Talon Group and is a global outdoor media agency whose vision is to evolve the OOH medium through pioneering, results driven tools, team experience on a global scale, and a passion for creativity.
THE ROLE
OOH is currently at the epicentre of digital transformation and this position will play a crucial role in moving Evolve and the industry forward into becoming a truly omnichannel medium.
With the vast majority of the UK ad market being traded programmatically, there is an opportunity for Evolve and the wider Talon Group to establish itself as the market leader for intelligent OOH activation and access incremental budgets which help to grow the medium.
This role will make an important contribution to this revenue growth by establishing best‑in‑class programmatic trading standards, campaign performance and communication to our clients to grow existing and support new programmatic spends.
- A DAY IN THE LIFE
- Working with the Programmatic Director and Heads of Client to set individual client KPIs and strategies, ensuring these are met and driving sales across the business.
- Finding, building and developing new OOH relationships with clients, agencies and suppliers.
- Being able to drive forward and forge key relationships both globally and locally.
- Producing proposals and presentations for clients, to land new accounts.
- Directing and managing multiple plans in multiple markets concurrently.
- Ensuring clients receive accurate planning information and campaign statuses in a timely manner.
- Always monitoring client satisfaction and ensuring a high level of customer service internally.
- Developing meaningful and collaborative revenue-driving relationships which drive enablement and awareness for Evolve.
- Compiling and maintaining accurate budgets and forecasts for senior management.
- Resolving client and campaign issues quickly, as and when they arise.
- Helping to build, maintain and utilise planning tools; ensuring that all data and information is up to date and that the wider team are equipped to assist.
- Coaching and supervising the team on projects and troubleshooting, whilst constantly evaluating individual performance.
- Working with the Programmatic Director and Heads of Client to compile and maintain accurate budgets and forecasts for senior management.
WHAT WE'RE LOOKING FOR
- Extensive OOH & Programmatic planning experience and market knowledge.
- A solid understanding of the Regional OOH landscape and established relationships with Media Owners.
- Degree educated or equivalent professional experience.
- Experience in OOH, DOOH, PDOOH strategic planning, programmatic buying and creative optimisation.
- Exceptional commercial acumen.
- At ease with numbers, revenue forecasting, margin calculations
- First class relationship management skills; with the ability to communicate across all levels, both internally and externally.
- Strong people management skills and the ability to maximise a team’s potential through ongoing motivation, evaluation and development.
- Versatility to work and travel across multiple markets.
- Strong presentation skills and both strong knowledge and skills of Microsoft Office software.
Talon is an equal opportunities employer.
We celebrate diversity and are committed to creating an inclusive environment where all individuals can thrive.
We seek to employ and develop a workforce representative of the markets that we serve and brands that we represent.
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StudySmarter Expert Advice🤫
We think this is how you could land Programmatic Solutions Manager, Evolve
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Talon and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Talon are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Talon on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Talon. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Programmatic Solutions Manager, Evolve
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Talon. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Talon:Show us that you’ve done your homework! In your application, briefly mention what you admire about Talon’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Talon
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Talon will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Talon, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
