At a Glance
- Tasks: Lead client relationships and manage key accounts for impactful OOH campaigns.
- Company: Join Talon, a pioneering agency transforming the OOH media landscape with creativity and sustainability.
- Benefits: Enjoy a vibrant work culture, opportunities for growth, and a commitment to social and environmental impact.
- Why this job: Be part of a dynamic team that values innovation, collaboration, and making a difference in the industry.
- Qualifications: Experience in UK OOH planning or data-focused roles, with strong relationship management skills.
- Other info: Talon promotes diversity and inclusivity, ensuring everyone feels welcome and empowered.
The predicted salary is between 36000 - 60000 Β£ per year.
As a Client Manager on the MGOMD team, you will lead client relationships, managing key accounts and ensuring the successful delivery of OOH campaigns. Reporting to the Business Director and overseeing a Client Executive, you will foster strong client relationships, drive innovation, and ensure client satisfaction. This role requires excellent client servicing, effective workload management, and collaboration across teams to deliver outstanding results.
As a Client Manager in the MGOMD team, you will play a pivotal role in leading client relationships, reporting directly to the Business Director and providing direct management to the Client Executive. You will be responsible for key clients such as John Lewis Partnership Group, British Airways and LNER, ensuring the effective and successful delivery of their OOH campaigns. In this role you will act as a primary point of contact, fostering strong client relationships and delivering exceptional service whilst collaborating with teams internally to drive innovation, effectiveness and ensuring client satisfaction.
The role of a Client Manager is to be the gatekeeper and servicing clients through excellent client relationships, being client facing and working with relevant teams to deliver the best possible outcome for their clients. Managing workloads, understanding and communicating Talon initiatives, having good industry knowledge, working across relevant client accounts and supporting the team are all key aspects of this role β alongside the management and development of the Executive within the team.
A DAY IN THE LIFE:
- Lead on the servicing of a portfolio of clients across a range of agencies.
- Manage campaigns from start to finish alongside working with other departments on buying & delivery.
- Create best in class response to briefs, supporting rational documents and PCAs.
- Help determine the best OOH plan taking into consideration all Talon products and services (including Ad-Tech).
- Be responsible for presenting the above work to clients and agencies with the support of the Client Director / Business Director.
- Attend all client and agency meetings across your patch of business with the support of the Client Director / Business Director.
- Proactively sell the OOH medium and identify opportunities across your portfolio of clients to sell in OOH.
- Take the lead on resolving client/campaign issues as and when they arise alongside assisting/coaching your team in resolving their issues.
- Proactively sell Talon Ad-Tech, tools and services including Atlas.
- Have a thorough understanding of audience data partners and Talon property options to be able to articulate and facilitate an Atlas response to brief.
- Ensure Talon Atlas, Talon Creative Portal and Digital Verification platforms are maximised on all OOH plans.
- Ensure full delivery of Atlas campaigns, ensuring all budget is spent and produce relevant PCAs for Clients when required.
- Drive agency relationships through hot desking, meeting with key personnel and presenting all agency sessions.
- Take responsibility for the day-to-day management of the client team to ensure they are effectively servicing clients and are proactively contributing to growing client and agency business.
- Have a thorough understanding of the strategy and objectives of your main accounts and use this knowledge to add value.
- With the Investment Team β deliver relevant KPI requirements and PRF guarantees.
- Build relationships with the auditors.
- Plato facilitation from start to finish, including adding all relevant campaign detail to the system.
- Develop and manage the Talon relationship with agency, client and media owner contacts.
- Work with the Business Director and Client Director to set individual client KPIs and ensure they are met.
- Ensure you and the team are utilising in-house systems including Plato on a regular basis.
- Responsibility for utilising other in-house Talon tools and services such as Digital Verification & Creative Portal.
- Work with the Business Director to provide accurate client forecasts ensuring they are kept up to date with key changes to forecasted business.
- Oversee and manage the team Executive (where applicable) by setting clear KPIs and having regular check-in meetings to encourage and continue their development.
- Hot desk at our agencies.
- Attend audit meetings with relevant Investment team member where applicable.
- Help to resolve finance queries.
- Champion sustainability and advocate the value of positive social and environmental impact within your team.
- Participate in projects and initiatives which drive Talonβs commitment to positive social and environmental causes.
- Role model the Talon values and behaviours to help ensure the best possible culture and tone is set throughout Talon.
WHAT WEβRE LOOKING FOR:
- UK OOH planning experience and/or extensive Comms planning experience β working on clients that spend significantly in OOH.
- Experience of working in data focussed roles.
- First class relationship management skills with the ability to communicate across all levels both internally and externally.
- Strong commercial acumen with the confidence to apply this within your work.
- Ability to manage people and motivate them to bring out their full potential.
- Budget management, Project management, People management skills.
- Organisational planning, strategic capability.
- Commercially aware, solution finding.
- Industry knowledge.
- Able to work as part of a team.
- Organised, enthusiastic and driven.
OUR TEAM:
Our team works in a fast-paced ever-evolving area integral to the core functions of the business, with the scope to build strong relationships both internally and externally in a sociable environment. We essentially work across all clients within the Talon business in different capacities, so there is exposure to multiple clients and brands, which offers an unrivalled experience to most people within the business.
WHY US:
Talon ensures everyone feels welcome, has all of the tools readily available to be able to succeed. Talon takes seriously their responsibility as an employer, not only to employees but also to their customers and anyone they work with, including the planet. There is a constant striving from all levels to improve and ensure the way we work is better than yesterday.
OUR VALUES AND HOW WE WORK TOGETHER:
- WE ARE BOLD: As industry provocateurs and pioneers, we respectfully challenge the status quo, take pride in our people, big ideas and partnerships. We embrace change. We challenge respectfully. We lead the way.
- WE ARE HUMAN: We are a diverse collective of changemakers who value respect, fairness, and integrity and expect the same in return. We value collaboration and togetherness. We are empathetic. We embrace individuality.
- WE ARE SMART: Our trailblazing spirit and learning centric culture ensures our knowledge provides maximum value to each other and our clients. We grow and learn. We are trusted. We are mission possible.
Talon is an equal opportunities employer. We celebrate diversity and are committed to creating an inclusive environment where all individuals can thrive. We seek to employ and develop a workforce representative of the markets that we serve and brands that we represent.
Client Manager, MG OMD Team employer: Talon Outdoor Ltd
Contact Detail:
Talon Outdoor Ltd Recruiting Team
StudySmarter Expert Advice π€«
We think this is how you could land Client Manager, MG OMD Team
β¨Tip Number 1
Familiarise yourself with the OOH industry and Talon's unique approach. Understanding the latest trends, technologies, and innovations in out-of-home advertising will help you stand out during interviews and discussions.
β¨Tip Number 2
Network with professionals in the OOH sector. Attend industry events or webinars to connect with potential colleagues and clients. Building relationships can provide valuable insights and may lead to referrals.
β¨Tip Number 3
Demonstrate your client management skills through real-life examples. Be prepared to discuss how you've successfully managed client relationships, resolved issues, and driven satisfaction in previous roles.
β¨Tip Number 4
Showcase your understanding of data-driven decision-making. Highlight any experience you have with audience data and analytics, as this is crucial for developing effective OOH campaigns and strategies.
We think you need these skills to ace Client Manager, MG OMD Team
Some tips for your application π«‘
Tailor Your CV: Make sure your CV highlights relevant experience in client management and OOH campaigns. Use specific examples that demonstrate your ability to foster client relationships and manage key accounts.
Craft a Compelling Cover Letter: In your cover letter, express your passion for the OOH industry and how your skills align with Talon's mission. Mention specific achievements that showcase your relationship management and project management abilities.
Showcase Industry Knowledge: Demonstrate your understanding of the OOH sector and its trends in both your CV and cover letter. Mention any relevant experience or knowledge about data-focused roles and how they can benefit Talon.
Highlight Team Collaboration Skills: Since the role involves working across teams, emphasise your ability to collaborate effectively. Provide examples of past experiences where you successfully worked with different departments to achieve client satisfaction.
How to prepare for a job interview at Talon Outdoor Ltd
β¨Showcase Your Client Management Skills
As a Client Manager, you'll need to demonstrate your ability to build and maintain strong client relationships. Prepare examples from your past experiences where you've successfully managed key accounts and resolved client issues, highlighting your communication and interpersonal skills.
β¨Understand the OOH Landscape
Familiarise yourself with the Out-Of-Home (OOH) advertising industry, especially the latest trends and technologies. Be ready to discuss how you can leverage Talon's innovative solutions to enhance client campaigns and drive results.
β¨Prepare for Scenario-Based Questions
Expect scenario-based questions that assess your problem-solving abilities and decision-making skills. Think of specific situations where you've had to manage workloads, collaborate with teams, or handle difficult clients, and be prepared to explain your thought process.
β¨Demonstrate Your Leadership Qualities
Since you'll be overseeing a Client Executive, it's important to showcase your leadership skills. Discuss your experience in mentoring or managing team members, and how you motivate others to achieve their full potential while ensuring client satisfaction.