At a Glance
- Tasks: Lead digital marketing across platforms like Meta, TikTok, and Google to engage new audiences.
- Company: Join Tallow + Ash, a modern UK brand focused on luxury and sustainability in laundry products.
- Benefits: Collaborative environment, creative freedom, and the chance to build a performance marketing team.
- Why this job: Make a real impact by transforming laundry into a delightful experience with innovative products.
- Qualifications: Experience in digital marketing and a passion for creativity and analytics.
- Other info: Fast-paced role with opportunities for growth in a dynamic startup.
The predicted salary is between 28800 - 48000 £ per year.
We are looking for a Performance Marketer to lead all digital advertising and retention to help more people discover and love Tallow + Ash. You will work closely with the founder and brand marketing team to ensure everything we put into the world feels true to Tallow + Ash. This is a fast-paced, collaborative role where no two days are the same, perfect for someone who is both analytical and creative. As we grow, you will also be responsible for building out a performance marketing team.
Key Responsibilities
- Lead our in-house digital marketing across platforms like Meta, TikTok and Google.
- Make sure our brand reaches new audiences who will genuinely love our products.
- Work closely with our creative team to bring new ad creatives to life.
- Build long-term customer relationships.
- Look after our customer journeys through email.
- Create thoughtful, well-timed communications that people enjoy receiving.
- Make sure people feel looked after from their first order onwards.
- Own budgets and make sure we are investing responsibly and sustainably.
- Track performance so we understand what is working and what we can improve.
- Work with the wider marketing team when analysing performance (i.e. website landing page, social media posts etc).
- Help evolve and grow our marketing channel mix.
- Keep up to date with channel updates/changes.
The Brand
Tallow + Ash is a modern UK brand reimagining laundry with a blend of luxury and sustainability. Founded in June 2023, we create non-toxic, biodegradable, and vegan laundry products that deliver designer-level fragrance without compromising on skin safety or environmental impact. Developed by UK chemists and master perfumers, the range includes laundry shampoos, conditioners, fabric sprays, and stain removers, all free from dyes, phosphates, and microplastics. The mission is to transform laundry from a chore into a ritual, offering products that are both effective and aesthetically pleasing.
Performance Marketer in London employer: Tallow + Ash
Contact Detail:
Tallow + Ash Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Performance Marketer in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. We all know that sometimes it’s not just what you know, but who you know that can help you land that dream job.
✨Tip Number 2
Show off your skills! Create a portfolio or case studies showcasing your past performance marketing successes. We want to see how you’ve driven results and made an impact, so don’t hold back on sharing your achievements.
✨Tip Number 3
Prepare for interviews by researching Tallow + Ash and understanding their brand values. We love candidates who align with our mission of sustainability and luxury, so be ready to discuss how you can contribute to our goals.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we’re always on the lookout for passionate individuals who are excited about transforming laundry into a ritual.
We think you need these skills to ace Performance Marketer in London
Some tips for your application 🫡
Show Your Passion: When you're writing your application, let your enthusiasm for Tallow + Ash shine through! We want to see how much you love our brand and products. Share why you’re excited about the role and how you can contribute to our mission.
Tailor Your Experience: Make sure to highlight your relevant experience in performance marketing. We’re looking for someone who knows their way around digital advertising on platforms like Meta, TikTok, and Google. Use specific examples that showcase your skills and achievements!
Be Creative: Since this role is all about blending creativity with analytics, don’t be afraid to show off your creative side in your application. Whether it’s a unique approach to a marketing campaign or an innovative idea for customer engagement, we want to see what you’ve got!
Keep It Professional Yet Personal: While we love a friendly tone, remember to keep your application professional. Use clear language and structure your application well. A personal touch is great, but make sure it aligns with the brand's voice and values!
How to prepare for a job interview at Tallow + Ash
✨Know Your Numbers
As a Performance Marketer, you'll need to demonstrate your analytical skills. Brush up on key metrics related to digital advertising, like ROI and conversion rates. Be ready to discuss how you've used data to drive decisions in past roles.
✨Showcase Your Creativity
This role requires a blend of creativity and analysis. Prepare examples of successful ad campaigns you've led or contributed to. Highlight how you collaborated with creative teams to bring ideas to life, especially in platforms like Meta and TikTok.
✨Understand the Brand
Familiarise yourself with Tallow + Ash's mission and values. Think about how you can align your marketing strategies with their focus on sustainability and luxury. Showing genuine enthusiasm for the brand will set you apart.
✨Prepare Questions
Interviews are a two-way street! Prepare thoughtful questions about the company's growth plans and how they envision the performance marketing team evolving. This shows you're not just interested in the role, but also in the company's future.