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- Tasks: Drive growth through creative paid media campaigns on platforms like Google, Meta, and TikTok.
- Company: Join Tallow + Ash, a modern UK brand revolutionising laundry with luxury and sustainability.
- Benefits: Collaborative environment, opportunity to shape strategy, and work with innovative products.
- Other info: Dynamic role with opportunities to test creativity and scale successful campaigns.
- Why this job: Be part of a fast-paced team making laundry exciting and impactful for everyone.
- Qualifications: Experience in performance marketing and a passion for data-driven growth.
The predicted salary is between 30000 - 40000 £ per year.
We’re looking for a PPC Specialist to help us scale Tallow + Ash into one of the most exciting modern brands in the UK and change the laundry aisle for good. You’ll work closely with the founders and wider team to drive growth through paid media, helping bring the brand to new audiences in smart, creative and commercially effective ways. This is a fast-paced, collaborative role where no two days are the same - perfect for someone who loves combining performance marketing, creative testing and data to unlock scalable growth. As we grow, you’ll play a big role in shaping our paid acquisition strategy across channels, improving efficiency, and making sure the brand shows up brilliantly every day.
Key Responsibilities
- Driving growth through paid media
- Own the day-to-day running of our paid media channels across platforms like Google, Meta and TikTok.
- Build, launch and optimise campaigns that drive customer acquisition, revenue growth and strong return on ad spend.
- Make sure campaigns are structured, paced and continuously improving against performance targets.
- Testing creative, audiences and campaign strategy
- Work closely with the wider team to bring campaigns, launches and new product moments to life through paid media.
- Develop creative testing plans across copy, visuals, hooks and landing pages.
- Continuously test audiences, bidding strategies and campaign structures to uncover new growth opportunities.
- Analysing performance and improving efficiency
- Monitor campaign performance daily across key metrics including CPA, ROAS, CTR and conversion rate.
- Spot trends, inefficiencies and scaling opportunities quickly.
- Turn data into clear actions that improve efficiency, reduce wasted spend and unlock profitable growth.
- Scaling what works across channels
- Identify winning campaigns, audiences and creative angles, then scale them across channels.
- Work with content and brand teams to repurpose top-performing assets into multiple paid-ready variations.
- Help us get more from every campaign, launch and creative idea by adapting learnings across Google, Meta and emerging paid channels.
The Brand
Tallow + Ash is a modern UK brand reimagining laundry with a blend of luxury and sustainability. Founded in June 2023, we create non-toxic, biodegradable, and vegan laundry products that deliver designer-level fragrance without compromising on skin safety or environmental impact. Developed by UK chemists and master perfumers, the range includes laundry shampoos, conditioners, fabric sprays, and stain removers, all free from dyes, phosphates, and microplastics. The mission is to transform laundry from a chore into a ritual, offering products that are both effective and aesthetically pleasing.
PPC Specialist in Cheltenham employer: Tallow + Ash
Contact Detail:
Tallow + Ash Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land PPC Specialist in Cheltenham
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. The more you engage with others, the better your chances of landing that PPC Specialist role.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best PPC campaigns and results. This will give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Be proactive! Don’t just wait for job postings. Reach out directly to companies you admire, like Tallow + Ash, and express your interest in working with them. You never know what opportunities might arise!
✨Tip Number 4
Keep learning! Stay updated on the latest trends in PPC and digital marketing. Join online courses or webinars to sharpen your skills, and don’t forget to apply through our website for the best chance at landing that dream job!
We think you need these skills to ace PPC Specialist in Cheltenham
Some tips for your application 🫡
Show Your Passion for PPC: When you're writing your application, let us see your enthusiasm for PPC! Share any relevant experiences or projects that highlight your skills in driving growth through paid media. We love to see candidates who are genuinely excited about the role and the brand.
Be Creative with Your Examples: We want to know how you think outside the box! Use your application to showcase creative campaigns you've worked on or innovative strategies you've implemented. This is a chance to demonstrate your ability to combine performance marketing with creativity, so don’t hold back!
Data-Driven Insights Matter: Since analysing performance is key in this role, make sure to include specific metrics or results from your past campaigns. Show us how you've turned data into actionable insights that improved efficiency and drove growth. Numbers speak volumes, so let them shine!
Apply Through Our Website: We encourage you to apply directly through our website for a smoother process. It helps us keep everything organised and ensures your application gets the attention it deserves. Plus, it’s super easy – just follow the prompts and let us know why you’d be a great fit!
How to prepare for a job interview at Tallow + Ash
✨Know Your PPC Stuff
Make sure you brush up on your knowledge of PPC strategies and platforms like Google, Meta, and TikTok. Be ready to discuss specific campaigns you've managed, the results you achieved, and how you optimised them for better performance.
✨Show Off Your Creative Side
Since this role involves testing creative elements, come prepared with examples of successful ad copy or visuals you've created. Think about how you can bring innovative ideas to the table that align with Tallow + Ash's brand values of luxury and sustainability.
✨Data is Your Best Friend
Be ready to talk numbers! Familiarise yourself with key metrics like CPA, ROAS, and CTR. Prepare to explain how you've used data analysis to improve campaign efficiency and drive growth in previous roles.
✨Collaborative Spirit
This role is all about teamwork, so highlight your experience working closely with others. Share examples of how you've collaborated with content or brand teams to create successful campaigns, and express your enthusiasm for contributing to a fast-paced, dynamic environment.