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- Tasks: Lead customer marketing strategies and campaigns to enhance customer engagement.
- Company: Join TalkTalk, the UK's top value connectivity provider focused on affordability and reliability.
- Benefits: Enjoy flexible hybrid working, generous holidays, private healthcare, and discounts.
- Why this job: Be part of a dynamic team that values creativity, diversity, and making a real impact.
- Qualifications: Experience in marketing, data analysis, and a passion for customer engagement are essential.
- Other info: This is a 1-year fixed-term contract with opportunities for growth and innovation.
The predicted salary is between 43200 - 72000 £ per year.
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Senior Customer Marketing Manager, Salford
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Client:
TalkTalk Group
Location:
Salford, United Kingdom
Job Category:
Other
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EU work permit required:
Yes
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Job Reference:
c58eb6fc8cd6
Job Views:
5
Posted:
12.08.2025
Expiry Date:
26.09.2025
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Job Description:
1 Year FTC
Who are TalkTalk?
TalkTalk are the UK’s leading value for money connectivity provider. We believe that simple, affordable, reliable and fair fibre should be available to everyone.
The role
Customer Marketing are experts in customer comms strategy. We work with our colleagues to create great customer experiences and uphold our brand values, to deliver our vision of having customers who love us, engage with us, and stay with us.
You’ll enjoy being a key influencer of this vision by supporting the Head of Customer Marketing in the creation and delivery of the strategy and comms for a range of in-life programmes targeted at our Consumer base. You will also benefit from the variety in your responsibilities. You could be working on different upsell campaigns, managing customers end of life offers or building relationship driving activity across their lifecycle.
Your responsibilities
You’ll work closely with the Head of Customer Marketing to define the appropriate strategy to support the set business objectives
This strategy will focus on appropriate targeted communications campaigns via email, SMS, direct mail, targeted social media and digital, utilising your team to help deliver this vision
You’ll contribute to quarterly planning and strategy discussions, ensuring that we prioritise the most customer-focused and commercially impactful programmes
You recognise the value of data, you’ll be able to work closely with your counterparts in Marketing Automation to drive valuable insights to shape success within campaigns
Utilising the results from all campaigns will be integral to further developing your strategy to optimise campaigns and outcomes
You’ll work with creative agencies to develop campaign messaging and creative
Other responsibilities include:
Managing the sign off process for campaign creative, working closely with and managing appropriate stakeholders feedback
Working with our Marketing Automation team to deliver your email and SMS campaigns via Salesforce Marketing Cloud, and other teams for social, digital and print
Briefing and using campaign evaluation to understand the impact your campaigns are having, and how to improve them
Utilising test and learn in order to drive continuous improvement within all channels
Working with the Head of Customer Marketing to manage budget for your campaigns, making sure that we operate in a cost-efficient and streamlined way.
Skills required to be successful in the role:
Experience in a marketing role
Skilled at understanding data
Experience within a customer space
Understanding of the digital space
Ability to work in a fast paced environment
What to do next?
If this role sounds like it could be for you, please apply and we will be in touch soon!
Be Yourself. Make an Impact. Join Us.
As a recognised Top 50 Inclusive Employer in the UK, we believe that diversity fuels innovation and success. We’re committed to building a workplace that reflects the communities and customers we serve. At TalkTalk, inclusion is part of our DNA – we’re all 100% human, and we’ve created a culture where you can truly be yourself.
We’re not your traditional 9-5. We’re a dynamic, flexible workplace, and we’re excited to hear how you like to work. Whether you thrive in collaboration, focus better at home, or prefer a bit of both – let’s make it work.
What We Offer
Flexible hybrid working – with a minimum of 50% office presence to support teamwork and connection
Collaborative office spaces designed for creative thinking and innovation
Free on-site parking at our offices
Generous holiday package – 25 days annual leave, 3 wellbeing days, and your birthday off (plus the option to buy up to 10 more days!)
Private healthcare for all employees
Competitive pension scheme and performance-related bonus opportunities
Free broadband for all employees
Life event gifts – celebrating milestones like marriages and births
Inclusive employee networks – open to all, supporting peer connection and thought-provoking conversations
Salary sacrifice scheme – save on dental, gym, and more
Big retail and leisure discounts
3 paid volunteering days a year – because making a difference matters to us too
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Senior Customer Marketing Manager employer: TalkTalk Group
Contact Detail:
TalkTalk Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Customer Marketing Manager
✨Tip Number 1
Familiarise yourself with TalkTalk's brand values and customer communication strategies. Understanding their approach will help you align your ideas and demonstrate how you can contribute to their vision during discussions.
✨Tip Number 2
Network with current or former employees of TalkTalk, especially those in marketing roles. They can provide valuable insights into the company culture and expectations, which can be beneficial for your interview preparation.
✨Tip Number 3
Stay updated on the latest trends in customer marketing and data analytics. Being able to discuss recent developments or case studies in these areas will showcase your expertise and enthusiasm for the role.
✨Tip Number 4
Prepare specific examples of successful marketing campaigns you've managed, particularly those that involved data-driven decision-making. This will help you illustrate your skills and experience effectively during the interview.
We think you need these skills to ace Senior Customer Marketing Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in customer marketing and data analysis. Use keywords from the job description to demonstrate that you meet the specific requirements of the Senior Customer Marketing Manager role.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for customer marketing and your understanding of TalkTalk's values. Mention specific campaigns or strategies you've successfully implemented in the past that align with the responsibilities outlined in the job description.
Showcase Data Skills: Emphasise your ability to work with data in your application. Provide examples of how you've used data insights to shape marketing strategies or improve campaign outcomes, as this is a key aspect of the role.
Highlight Flexibility and Collaboration: Since TalkTalk values a dynamic and flexible workplace, mention your adaptability and experience working in collaborative environments. Share examples of how you've thrived in fast-paced settings and contributed to team success.
How to prepare for a job interview at TalkTalk Group
✨Understand the Company Culture
Before your interview, take some time to research TalkTalk's company culture and values. They emphasise diversity and inclusion, so be prepared to discuss how you can contribute to this environment and align with their mission of providing affordable connectivity.
✨Showcase Your Data Skills
As a Senior Customer Marketing Manager, you'll need to demonstrate your ability to work with data. Be ready to share examples of how you've used data insights to shape marketing strategies or improve campaign outcomes in your previous roles.
✨Prepare for Campaign Discussions
Since the role involves managing various marketing campaigns, think of specific campaigns you've worked on. Be prepared to discuss your approach to campaign strategy, execution, and evaluation, as well as any challenges you faced and how you overcame them.
✨Emphasise Flexibility and Collaboration
TalkTalk values a flexible working environment. Highlight your adaptability and experience in collaborative settings. Share examples of how you've successfully worked in teams, especially in fast-paced environments, to achieve common goals.