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- Tasks: Lead trade marketing strategies for beauty products across the UK and EMEA.
- Company: Dynamic, high-growth beauty and personal care SME brand.
- Benefits: Competitive salary, bonus, and benefits with flexible working options.
- Other info: Fast-paced environment with opportunities for growth and collaboration.
- Why this job: Make a real impact in a creative role driving retail success.
- Qualifications: Experience in Trade Marketing or Commercial Marketing, preferably in beauty.
The predicted salary is between 50000 - 55000 £ per year.
A dynamic, high-growth, beauty, personal care and lifestyle SME brand is seeking a talented Trade Marketing Manager to lead the development and execution of trade and retail marketing activity across the UK and EMEA. Working in close partnership with Sales, this role will drive sell-through, visibility, and commercial performance across key retail partners.
Reporting into the Head of Sales, this position sits at the intersection of brand and commercial strategy, translating business priorities into impactful in-store and digital retail activation. This is a highly creative & commercial role with ownership of retailer activation plans, promotional mechanics, POS development, digital retail content, and launch execution, ensuring trade investment delivers measurable ROI and supports long-term customer relationships.
Key Responsibilities:- Drive sell-through across UK and EMEA by delivering retailer-specific trade and activation strategies.
- Partner with Sales to translate Joint Business Plans into clear, revenue-driving activation roadmaps.
- Lead end-to-end retail activation including POS development, launches, secondary siting, and in-store execution.
- Develop and optimise digital retail and eCommerce assets to maximise online visibility and conversion.
- Plan and evaluate promotional activity, ensuring trade investment is ROI-driven and commercially disciplined.
- Own POS and EPOS budgets, tracking spend, performance, and market share across the region.
- Monitor execution standards and compliance across physical and digital retail environments.
- Collaborate cross-functionally with Brand, Supply, agencies, and EMEA partners to ensure seamless execution.
- Experience in Trade Marketing, Category, or Commercial Marketing within FMCG, Retail or consumer brands, ideally with beauty/personal care experience.
- Strong understanding of the UK retail landscape (e.g. Boots, Superdrug, Grocery).
- Experience across 1–2 EMEA markets advantageous, but not essential.
- Proven experience working closely with Sales and supporting Joint Business Plans.
- Track record of delivering in-store activation and POS execution.
- Strong commercial acumen with a clear understanding of margin and ROI.
- Excellent project management and stakeholder engagement skills.
- Comfortable working in a fast-paced, high-growth environment.
Trade Marketing Manager - Beauty in Swindon employer: TalentPool
Contact Detail:
TalentPool Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Trade Marketing Manager - Beauty in Swindon
✨Tip Number 1
Network like a pro! Reach out to your connections in the beauty and personal care industry. Attend events, webinars, or even local meet-ups to get your name out there. You never know who might have a lead on that perfect Trade Marketing Manager role!
✨Tip Number 2
Show off your creativity! When you land an interview, be ready to discuss your past campaigns and how you drove sell-through. Bring examples of your work, whether it’s POS materials or digital content, to demonstrate your impact in previous roles.
✨Tip Number 3
Research the company inside out! Understand their brand values, recent campaigns, and market position. This will not only help you tailor your responses but also show your genuine interest in the role and the company.
✨Tip Number 4
Don’t forget to apply through our website! We’ve got loads of opportunities waiting for you. Plus, applying directly can sometimes give you a leg up in the process. Let’s get you that Trade Marketing Manager position!
We think you need these skills to ace Trade Marketing Manager - Beauty in Swindon
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the Trade Marketing Manager role. Highlight your experience in FMCG and retail, especially in beauty or personal care. We want to see how your skills align with our needs!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about trade marketing and how you can drive sell-through for our brand. Keep it engaging and relevant to the role.
Showcase Your Achievements: Don’t just list your responsibilities; show us what you've achieved! Include specific examples of successful campaigns or projects that demonstrate your commercial acumen and project management skills.
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of your application and ensures you don’t miss out on any important updates from us!
How to prepare for a job interview at TalentPool
✨Know Your Market
Before the interview, dive deep into the UK retail landscape, especially focusing on beauty and personal care. Familiarise yourself with key players like Boots and Superdrug, and be ready to discuss how your insights can drive sell-through and visibility for the brand.
✨Showcase Your Creativity
This role is all about creativity in trade marketing. Prepare examples of past campaigns or projects where you developed impactful in-store or digital activations. Highlight how these initiatives drove commercial performance and ROI, as this will resonate well with the interviewers.
✨Collaborate Like a Pro
Since the role involves working closely with Sales and other cross-functional teams, come prepared with examples of successful collaborations. Discuss how you’ve translated Joint Business Plans into actionable strategies and how you ensured seamless execution across different departments.
✨Be Data-Driven
Demonstrate your strong commercial acumen by discussing how you've used data to track performance and optimise trade investments. Be ready to talk about specific metrics you've monitored and how they influenced your marketing decisions, showcasing your ability to deliver measurable results.