At a Glance
- Tasks: Lead exciting CRM campaigns that engage customers and drive brand loyalty.
- Company: Join a beloved British brand in the food and FMCG sector.
- Benefits: Enjoy a supportive team, competitive pay, and opportunities for personal growth.
- Other info: Be part of a values-led brand focused on quality and sustainability.
- Why this job: Make a real impact with your creativity and data-driven insights.
- Qualifications: Experience in CRM or email marketing, with strong analytical skills.
The predicted salary is between 28800 - 48000 £ per year.
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This range is provided by TalentPool. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
Base pay range
Direct message the job poster from TalentPool
Specialist in Marketing and Digital Recruitment within Business to Consumer (B2C)/FMCG
Contract: Full-time, permanent,
We’re partnering with a much-loved British brand with strong roots in the food and FMCG space, who are looking for a talented CRM Campaign Manager to join their marketing team. This is a fantastic opportunity for someone who’s passionate about data-driven marketing, customer engagement, and meaningful brand storytelling.
The Role
As the CRM Campaign Manager, you’ll take ownership of the planning and delivery of CRM campaigns across multiple customer touchpoints. Using Bloomreach, you’ll lead the design, segmentation, testing, and optimisation of campaigns that enhance loyalty and drive measurable results.
You’ll work closely with teams across Loyalty, Product, and Creative to ensure communications are consistent, compliant, and genuinely add value to the customer journey.
Key Responsibilities
- Manage end-to-end CRM campaigns, from strategy and creative briefing to testing, analysis, and optimisation
- Champion personalisation and email best practice to maximise engagement and conversion
- Collaborate cross-functionally to integrate CRM activity with wider marketing initiatives
- Track and analyse campaign performance, presenting actionable insights and recommendations
- Stay ahead of CRM innovations, recommending new tools and features to enhance performance
- Mentor and guide a Marketing Executive, supporting channel growth and development
About You
You’re a confident CRM professional who loves combining creativity with data. You’ll be someone who enjoys getting hands‑on with campaign delivery but also brings strategic thinking to how CRM supports the wider brand.
You’ll bring:
- Proven experience managing CRM or email marketing campaigns (Bloomreach or similar)
- Strong understanding of segmentation, personalisation, and testing strategies
- Solid analytical skills and the ability to translate metrics into insight
- Knowledge of GDPR and data privacy best practice
- A collaborative, proactive, and detail‑oriented approach
Why Apply?
This is a brilliant opportunity to join a values‑led brand that genuinely cares about quality, sustainability, and its community. You’ll be joining a supportive and close‑knit marketing team where your ideas will have a real impact.
If you’re looking for a role with purpose, where you can blend creativity, customer insight, and data‑driven marketing, we’d love to hear from you.
Seniority level
Mid‑Senior level
Employment type
Full‑time
Job function
Marketing
Industries
Food and Beverage Manufacturing and Food and Beverage Retail
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CRM Manager in Blagdon employer: TalentPool
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StudySmarter Expert Advice🤫
We think this is how you could land CRM Manager in Blagdon
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for TalentPool and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like TalentPool are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with TalentPool on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at TalentPool. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace CRM Manager in Blagdon
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit TalentPool. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of TalentPool:Show us that you’ve done your homework! In your application, briefly mention what you admire about TalentPool’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at TalentPool
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at TalentPool will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At TalentPool, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
