At a Glance
- Tasks: Lead trade marketing strategies for beauty products across the UK and EMEA.
- Company: Dynamic, high-growth beauty and personal care SME brand.
- Benefits: Competitive salary, bonus, and benefits with flexible working options.
- Other info: Fast-paced environment with opportunities for growth and collaboration.
- Why this job: Make a real impact in a creative role driving retail success.
- Qualifications: Experience in Trade Marketing or Commercial Marketing, preferably in beauty.
The predicted salary is between 50000 - 55000 £ per year.
A dynamic, high-growth, beauty, personal care and lifestyle SME brand is seeking a talented Trade Marketing Manager to lead the development and execution of trade and retail marketing activity across the UK and EMEA. Working in close partnership with Sales, this role will drive sell-through, visibility, and commercial performance across key retail partners.
Reporting into the Head of Sales, this position sits at the intersection of brand and commercial strategy, translating business priorities into impactful in-store and digital retail activation. This is a highly creative & commercial role with ownership of retailer activation plans, promotional mechanics, POS development, digital retail content, and launch execution, ensuring trade investment delivers measurable ROI and supports long-term customer relationships.
Key Responsibilities:- Drive sell-through across UK and EMEA by delivering retailer-specific trade and activation strategies.
- Partner with Sales to translate Joint Business Plans into clear, revenue-driving activation roadmaps.
- Lead end-to-end retail activation including POS development, launches, secondary siting, and in-store execution.
- Develop and optimise digital retail and eCommerce assets to maximise online visibility and conversion.
- Plan and evaluate promotional activity, ensuring trade investment is ROI-driven and commercially disciplined.
- Own POS and EPOS budgets, tracking spend, performance, and market share across the region.
- Monitor execution standards and compliance across physical and digital retail environments.
- Collaborate cross-functionally with Brand, Supply, agencies, and EMEA partners to ensure seamless execution.
- Experience in Trade Marketing, Category, or Commercial Marketing within FMCG, Retail or consumer brands, ideally with beauty/personal care experience.
- Strong understanding of the UK retail landscape (e.g. Boots, Superdrug, Grocery).
- Experience across 1–2 EMEA markets advantageous, but not essential.
- Proven experience working closely with Sales and supporting Joint Business Plans.
- Track record of delivering in-store activation and POS execution.
- Strong commercial acumen with a clear understanding of margin and ROI.
- Excellent project management and stakeholder engagement skills.
- Comfortable working in a fast-paced, high-growth environment.
Trade Marketing Manager - Beauty in Bath employer: TalentPool
Contact Detail:
TalentPool Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Trade Marketing Manager - Beauty in Bath
✨Tip Number 1
Network like a pro! Reach out to people in the beauty and personal care industry on LinkedIn. Join relevant groups, attend virtual events, and don’t be shy about asking for informational interviews. We all know that sometimes it’s not just what you know, but who you know!
✨Tip Number 2
Prepare for those interviews by researching the company inside out. Understand their products, values, and recent news. We want you to show them that you’re not just another candidate; you’re genuinely interested in their brand and ready to contribute to their growth.
✨Tip Number 3
Practice your pitch! You’ll want to clearly articulate how your experience aligns with the role of Trade Marketing Manager. We suggest rehearsing with a friend or in front of a mirror to boost your confidence and ensure you hit all the key points.
✨Tip Number 4
Don’t forget to follow up after interviews! A simple thank-you email can go a long way. It shows your enthusiasm for the role and keeps you fresh in their minds. Plus, we love candidates who take initiative!
We think you need these skills to ace Trade Marketing Manager - Beauty in Bath
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the Trade Marketing Manager role. Highlight your experience in FMCG and retail, especially in beauty or personal care. We want to see how your skills align with our needs!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about trade marketing and how you can drive sell-through and visibility for our brand. Keep it engaging and relevant to the role.
Showcase Your Achievements: When detailing your experience, focus on specific achievements that demonstrate your impact in previous roles. Numbers speak volumes, so if you’ve improved ROI or driven sales, let us know!
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you don’t miss out on any important updates from us!
How to prepare for a job interview at TalentPool
✨Know Your Beauty Market
Make sure you brush up on the latest trends in the beauty and personal care sector. Understand the key players in the UK retail landscape, like Boots and Superdrug, and be ready to discuss how your experience aligns with their strategies.
✨Showcase Your Trade Marketing Skills
Prepare specific examples of your past trade marketing successes. Highlight any campaigns you've led that drove sell-through or improved visibility, and be ready to explain how you measured ROI on those initiatives.
✨Collaborate Like a Pro
This role requires strong collaboration with Sales and other teams. Think of examples where you've successfully partnered with different departments to achieve a common goal, and be prepared to discuss how you navigated any challenges.
✨Be Creative and Commercial
Since this is a highly creative role, come armed with ideas for potential retail activations or promotional mechanics. Show how your creativity can drive commercial performance and align with the company's goals.