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- Tasks: Create engaging PR content and build media relationships for top retail brands.
- Company: Award-winning PR and Digital agency in Southwark, London.
- Benefits: Hybrid working, flexible hours, wellness perks, and a vibrant office culture.
- Other info: Enjoy unique perks like rooftop drinks, yoga workshops, and a supportive work environment.
- Why this job: Join a passionate team and shape brand stories for iconic clients like Aldi.
- Qualifications: Strong writing skills and a flair for media relations.
The predicted salary is between 30000 - 40000 £ per year.
Do you love Retail PR? Our client is seeking an experienced, passionate and creative PR Account Executive to work across an exciting consumer portfolio of well-known brands including Aldi.
Responsibilities & Skills Required:
- Writing skills: Ability to write in a range of styles including news releases, case studies, articles and proposals, fact sheets, opinion pieces, blog entries etc.
- Media liaison: Dealing with day to day enquiries; establishing and building relationships; ensuring copy is prepared, approved and submitted in line with deadlines; researching and writing copy for features; writing and following up photo-call notices; closing the loop with all press opportunities.
- Media Knowledge: In-depth knowledge of the media, for your specific clients and in general, including national, trade and online. Proficient in using basic media tools.
- Media pitching: Selling in articles/features and finding new story angles where possible.
- Time management: Prioritising your own workload to ensure you meet deadlines and objectives set by account managers and directors for each client.
- Working to activity plans: Attending status meetings to ensure you understand client objectives and deadlines.
- Communicating: Keeping managers updated on work in progress and briefed when having difficulty achieving required results.
- Market knowledge: Actively working to create a good knowledge of current developments and trends affecting the clients' industries and markets.
In a nutshell you will need to have:
- Excellent working knowledge of national, consumer and online media
- Track record in generating news angles and achieving stand out coverage for big brands
- FMCG/Retail PR experience
- Excellent writing skills
- Passionate about PR
The Perks:
- Hybrid working (2 days in the office each week or more if preferred)
- Flexible working hours on Tuesdays, Wednesdays and Thursdays
- Weekly happiness audit
- 4pm finish on Fridays
- Free monthly onsite massage
- £250 yearly ‘anniversary thank you’
- Local gyms discount
- Mental Health Allies
- Thursday afternoon drinks
- No meeting Fridays
- Rooftop bar and restaurant
- Staff recognition / voucher awards at monthly staff meetings
- Numerous perks being based at Rose Court including weekly running club, puppy wellbeing workshops, yoga workshops, nail bar and so much more
- Sabbaticals and special leave of 3 weeks+
- Free flu jabs
- Mindfulness Hour
Additional Information:
We respect the human rights of all employees, including permanent, temporary and contract workers. We select and promote our people on the basis of their qualifications and merit, encouraging diversity. We expect all employees to be treated without discrimination or concern for factors such as race, religion, national origin, colour, sex, sexual orientation, gender identity or expression, age or disability. We seek to provide safe workplaces. We recognise the rights of our employees to freedom of association and collective bargaining. We will not tolerate harassment or any form of forced, compulsory or child labour.
Account Executive employer: Talent4PR
Contact Detail:
Talent4PR Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Account Executive
✨Tip Number 1
Network like a pro! Get out there and connect with people in the PR industry. Attend events, join online forums, and don’t be shy about reaching out to folks on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your creativity! When you get the chance to chat with potential employers, share your ideas on how you’d approach their clients’ PR strategies. This will not only demonstrate your passion but also set you apart from other candidates.
✨Tip Number 3
Stay updated on trends! Make sure you’re clued up on the latest happenings in the retail and FMCG sectors. This knowledge will help you engage in meaningful conversations during interviews and show that you’re genuinely interested in the field.
✨Tip Number 4
Apply through our website! We’ve got loads of exciting opportunities waiting for you. By applying directly, you’ll ensure your application gets the attention it deserves, and you can showcase your enthusiasm for joining our team.
We think you need these skills to ace Account Executive
Some tips for your application 🫡
Show Off Your Writing Skills: Since writing is key for this role, make sure your application showcases your best work. Include examples of different styles you've written, like press releases or articles, to demonstrate your versatility.
Tailor Your Application: Don’t just send a generic CV and cover letter! Tailor your application to highlight your experience in FMCG and retail PR. Mention specific brands or campaigns you’ve worked on that relate to the job description.
Be Creative and Trendy: We love creative thinkers! Use your application to show us how you stay ahead of trends in the PR world. Share any unique angles or ideas you have for media pitching that could benefit our clients.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates from us!
How to prepare for a job interview at Talent4PR
✨Know Your Brands
Before the interview, dive deep into the brands you'll be working with, like Aldi and Unilever. Understand their recent campaigns, values, and media presence. This knowledge will help you demonstrate your passion for retail PR and show that you're already thinking about how to contribute.
✨Show Off Your Writing Skills
Since excellent writing is key for this role, prepare a portfolio of your best work. Bring examples of news releases, articles, or blog posts that showcase your versatility. Be ready to discuss your writing process and how you tailor your style for different audiences.
✨Master Media Relations
Brush up on your media knowledge and be prepared to discuss how you would approach media pitching. Think of creative angles for stories related to the brands and be ready to share your strategies for building relationships with journalists and influencers.
✨Demonstrate Your Proactivity
This role requires a proactive mindset, so come prepared with ideas on how you can help the team stay ahead of trends. Share examples from your past experiences where you took initiative, whether it was in managing deadlines or generating new story angles.