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- Tasks: Lead impactful B2B marketing campaigns and drive brand awareness in the UK.
- Company: Join a globally recognised brand during an exciting transformation phase.
- Benefits: Flexible working, competitive salary, and opportunities for professional growth.
- Why this job: Shape marketing strategies and make a real impact on business growth.
- Qualifications: 4+ years in B2B marketing with strong digital skills and strategic thinking.
- Other info: Collaborate with global teams and contribute to a culture of continuous improvement.
The predicted salary is between 36000 - 60000 £ per year.
Location: Flexible - UK
Are you a strategic, commercially minded B2B marketer who thrives in global environments and loves delivering impactful campaigns that fuel growth? We are looking for a Senior B2B Marketing Manager to lead the activation of brand, product, and demand-generation marketing across the UK for our Talent Solutions Recruitment Process Outsourcing (RPO) business. This is a pivotal role shaping how we show up in one of our most important regions, driving awareness, pipeline, and market relevance for a truly global organisation.
The Opportunity
In this role, you will partner closely with Global Marketing, UK leadership, and commercial teams to bring to life the global RPO marketing strategy at a regional level. You will play a key role in:
- Executing and localising global brand and product marketing campaigns
- Boosting market presence and positioning our RPO solutions as a leader in the UK
- Driving demand and high-quality leads through integrated multi-channel campaigns
- Ensuring alignment between marketing and sales, supporting pipeline creation and revenue growth
- Championing UK-specific insights to influence global planning and product positioning
This role is central to our Center for Local and Local for world approach, ensuring that global strategy lands powerfully at a regional level.
What You’ll Lead
- Brand Marketing
- Execute global brand campaigns across digital, social, and partner channels
- Align messaging to the MPG brand framework and local UK needs
- Support consistent positioning and client engagement across touchpoints
- Product Marketing & Campaigns
- Implement global product-led campaigns supporting revenue growth
- Collaborate with cross-functional teams to drive new client conversations
- Create content that supports the full funnel, from awareness to conversion
- Demand & Lead Generation
- Deliver integrated lead generation campaigns using SEO, SEM, paid media, email and social
- Develop and deploy content such as whitepapers, case studies, webinars, blogs
- Track and optimise MQL KPIs to maximise conversion
- Build local website campaign pages for UK-specific initiatives
- Thought Leadership & Competitive Insight
- Monitor UK market trends, competitive activity, and emerging opportunities
- Recommend thought leadership themes and growth ideas
- Liaise with Global Insights and Market Intelligence where relevant
- Events & Sponsorships
- Plan and deliver UK events, webinars and industry activations
- Identify strategic sponsorship opportunities that elevate brand visibility
- Collaboration
- Engage as part of the Global Marketing community
- Share best practices with priority markets and contribute to a culture of continuous improvement
What You Bring
- 4+ years of progressive experience in B2B marketing, ideally within technology, outsourcing, talent or human-capital industries
- Strong understanding of inbound/outbound digital marketing, including SEO, SEM, CRM, automation tools, social media and analytics
- Experience working in complex, multi-country or matrixed organisations
- Ability to translate insight and data into strategic action
- Excellent communicator, collaborator, and a confident self-starter
- Creative, commercially minded, resilient, and impact-driven
Why Join Us?
This role places you at the heart of an evolving, globally recognised brand during an exciting period of transformation. You will influence major marketing initiatives, contribute to business growth, and collaborate with teams across borders.
If you’re energised by a role where you can blend strategic thinking with hands-on activation and truly shape how a global brand lands in the UK, this could be the perfect next step.
Ready to Make an Impact?
We’d love to hear from you. Apply today and help drive the marketing strategy behind one of the most dynamic parts of our business.
Senior B2B Marketing Manager (RPO) in City of London employer: Talent Solutions
Contact Detail:
Talent Solutions Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior B2B Marketing Manager (RPO) in City of London
✨Tip Number 1
Network like a pro! Reach out to people in your industry on LinkedIn or attend local events. You never know who might have the inside scoop on job openings or can refer you directly.
✨Tip Number 2
Show off your skills! Create a personal website or portfolio that highlights your best work and achievements. This is a great way to stand out and give potential employers a taste of what you can do.
✨Tip Number 3
Prepare for interviews by researching the company and its culture. Tailor your responses to show how your experience aligns with their needs, especially in B2B marketing and demand generation.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who are proactive about their job search!
We think you need these skills to ace Senior B2B Marketing Manager (RPO) in City of London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Senior B2B Marketing Manager. Highlight your experience in executing global campaigns and driving demand, as these are key aspects of the job. We want to see how your skills align with our needs!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to showcase your strategic thinking and how you've successfully influenced marketing initiatives in the past. Remember, we love a good story that demonstrates your impact in previous roles.
Showcase Your Creativity: In a role focused on brand and product marketing, creativity is crucial. Share examples of innovative campaigns you've led or contributed to, especially those that boosted market presence. We’re looking for fresh ideas that can elevate our brand in the UK!
Apply Through Our Website: We encourage you to apply through our website for a seamless application process. It’s the best way for us to receive your application and ensures you don’t miss any important updates from our team. Let’s get started on this journey together!
How to prepare for a job interview at Talent Solutions
✨Know Your B2B Marketing Inside Out
Make sure you brush up on the latest trends and strategies in B2B marketing, especially within the technology and outsourcing sectors. Be ready to discuss how you've successfully executed campaigns in the past and how you can apply that experience to drive growth for their RPO business.
✨Showcase Your Collaborative Spirit
This role requires a lot of teamwork with global and local teams. Prepare examples of how you've effectively collaborated across departments to achieve marketing goals. Highlight your ability to align messaging and strategies with different stakeholders.
✨Demonstrate Your Data-Driven Mindset
Be prepared to talk about how you've used data and insights to inform your marketing strategies. Discuss specific metrics you've tracked, like MQL KPIs, and how you've optimised campaigns based on performance data to boost lead generation.
✨Bring Your Creative Ideas to the Table
Think about innovative campaign ideas that could elevate their brand presence in the UK market. Share your thoughts on potential content types, such as webinars or case studies, and how they could resonate with the target audience. Creativity is key!
