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- Tasks: Lead global sales growth in retail, wholesale, and franchise channels for a fitness apparel brand.
- Company: Fast-growing global performance and lifestyle apparel brand based in Dubai.
- Benefits: Competitive salary, relocation support, and opportunities for international travel.
- Why this job: Join a dynamic team driving global expansion and make a significant impact in the fitness industry.
- Qualifications: 10+ years in senior commercial roles with experience in wholesale and franchise partnerships.
- Other info: Exciting opportunity to shape the future of a leading brand in a vibrant city.
The predicted salary is between 72000 - 108000 £ per year.
This position requires relocation to Dubai.
We are seeking a Sales & Retail Director for a fast-growing, global performance and lifestyle apparel brand. You will lead global commercial growth across Retail, Wholesale, and Franchise channels. The business has scaled rapidly across multiple international markets and is now entering its next phase of global expansion, with a strong focus on Europe and the UK.
You will own and lead global commercial performance across all physical and partner-led channels. This is a senior leadership role with full P&L ownership, responsible for driving sustainable revenue growth, margin expansion, and long-term brand value. The role also owns the global go-to-market strategy, ensuring strong alignment and execution across regions, markets, and channels. The position works closely with regional leadership and headquarters to deliver consistent, high-impact execution worldwide.
Key Responsibilities
- Own global P&L across Retail, Wholesale, and Franchise
- Lead global go-to-market strategy across all physical and partner-led channels
- Build and manage wholesale and franchise partner relationships
- Lead market entry strategy and international expansion
- Set and deliver commercial targets, budgets, and long-term growth plans
- Lead retail performance, store expansion strategy, and unit economics
- Build forecasting, performance tracking, and operating cadence
- Lead, develop, and scale high-performing commercial teams
About You
- 10+ years in senior commercial leadership roles.
- Proven experience in building & managing wholesale and franchise partner relationships
- Senior-level relationships with leading global retailers (JD Sports, Intersport, Sports Direct, Zalando, ASOS, Dick’s Sporting Goods)
- Track record of closing multi-million-dollar wholesale and franchise deals.
- Strong P&L ownership and commercial decision-making experience
- Background in high-growth consumer or DTC brands preferred
- Comfortable operating at both strategic and hands-on levels
- Entrepreneurial mindset with strong execution focus
Head of Wholesale & Franchise [Dubai - Fitness Apparel] in London employer: Talent Seed
Contact Detail:
Talent Seed Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Wholesale & Franchise [Dubai - Fitness Apparel] in London
✨Tip Number 1
Network like a pro! Reach out to industry contacts on LinkedIn or attend relevant events. We all know that sometimes it’s not just what you know, but who you know that can help you land that dream role.
✨Tip Number 2
Prepare for interviews by researching the company and its competitors. We want you to be able to discuss their market position and how you can contribute to their growth. Show them you’re not just another candidate!
✨Tip Number 3
Practice your pitch! You need to clearly articulate your experience and how it aligns with the role. We suggest rehearsing with a friend or in front of a mirror until you feel confident and natural.
✨Tip Number 4
Don’t forget to follow up after interviews! A simple thank-you email can go a long way. It shows your enthusiasm for the role and keeps you fresh in their minds. And remember, apply through our website for the best chance!
We think you need these skills to ace Head of Wholesale & Franchise [Dubai - Fitness Apparel] in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV reflects the skills and experiences that align with the Head of Wholesale & Franchise role. Highlight your P&L ownership and any relevant experience in building wholesale and franchise relationships.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're the perfect fit for this position. Mention your track record in driving revenue growth and your entrepreneurial mindset, as these are key for our fast-growing brand.
Showcase Your Achievements: When detailing your past roles, focus on specific achievements that demonstrate your ability to lead commercial growth. Numbers speak volumes, so include metrics where possible to show how you've made an impact.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity in Dubai!
How to prepare for a job interview at Talent Seed
✨Know Your Numbers
Make sure you’re well-versed in the financials of your previous roles. Be ready to discuss P&L ownership, revenue growth, and margin expansion. This will show that you understand the commercial side of the business and can drive results.
✨Research the Brand
Dive deep into the company’s history, values, and current market position. Understand their global go-to-market strategy and how they plan to expand in Europe and the UK. This knowledge will help you align your vision with theirs during the interview.
✨Showcase Your Relationships
Prepare examples of how you've built and managed successful wholesale and franchise partnerships. Highlight any senior-level relationships you have with major retailers, as this is crucial for the role. Be specific about the deals you've closed and the impact they've had.
✨Demonstrate Your Leadership Style
Think about how you lead and develop high-performing teams. Be ready to share your approach to building a strong commercial team and how you’ve driven performance in past roles. This will illustrate your capability to lead in a fast-growing environment.
