PPC Executive

PPC Executive £26-40k + Excellent Benefits Fareham VR/10437 This is an exciting new role, working for a well-established digital marketing agency with an excellent reputation and reach. Well suited to an experienced PPC specialist with an agency background who is eager to learn and develop within a supportive, fun environment Your role will involve: * Planning, developing, implementing, tracking and optimising all paid marketing campaigns and channels * Creating and building campaign strategy, research keywords, analysing competitors and continuous testing and optimisation * Maintaining and monitoring keyword bids, daily and monthly budget caps, impression share, quality score and all top-level account metrics * Generating new paid search campaigns, ad groups, and accounts and aiding in the creation of new paid search marketing initiatives * Landing page optimisation / implementation, creative copy testing and optimisation * Carrying out competitor analysis * Providing recommendations and executing strategies for keyword opportunities, campaign structuring, targeting, and all facets of paid search following corporate objectives * Creating reports for management and clients * Monitoring and administering web analytics dashboards, reports and essential reporting tools, and highlighting areas of importance * Implementation of A/B, splits and multivariate testing across all accounts You will be the ideal candidate due to your: * Experience in PPC Management, ideally gained within an agency * Content development and optimisation * Solid working knowledge of Google, GDN and Bing * In-depth reporting and analysis * Excellent Organisational skills * Outstanding written and verbal communication and literacy skills * Must have the ability to work well independently and as part of a team This is a great opportunity for you to join a forward-thinking agency with an enviable client list. Please apply now if this sounds like the role for you