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For Companies At a Glance
- Tasks: Lead trade marketing strategies and collaborate with retail partners to boost sales.
- Company: Join a renowned consumer electronics brand known for innovation and quality.
- Benefits: Enjoy a competitive salary, career growth, and a dynamic work environment.
- Why this job: Make a real impact in a fast-paced industry while developing your marketing skills.
- Qualifications: 5+ years in trade marketing or similar roles; strong analytical and communication skills required.
- Other info: Flexibility to travel and a proactive attitude are essential for success.
The predicted salary is between 36000 - 60000 £ per year.
Job Overview
Job Title: Trade Marketing Manager – Consumer Electronics
Location: North West, United Kingdom
About the Role:
My client is working with a renowned consumer electronics brand seeking a skilled Trade Marketing Manager to enhance their presence across retail and distributor channels. This pivotal role combines strategic planning with hands-on execution, ensuring the brand remains competitive and innovative within a fast-paced industry.
Key Responsibilities
- Trade Strategy Development: Design and implement trade marketing strategies that align with business objectives and drive sales growth across multiple channels.
- Channel Partnerships: Collaborate closely with retail and distributor partners to develop tailored marketing initiatives, promotions, and activations.
- Sales Enablement: Provide tools, training, and materials to sales teams to enhance channel performance and optimize in-store execution.
- Promotional Campaigns: Develop and oversee trade promotions, including product launches, seasonal campaigns, and in-store activations, ensuring high ROI.
- Market Insights: Analyze shopper behaviors, market trends, and competitor activities to refine strategies and identify new opportunities.
- Performance Tracking: Monitor the effectiveness of trade marketing activities, providing detailed reports and recommendations for continuous improvement.
- Budget Management: Oversee trade marketing budgets, ensuring efficient allocation of resources and adherence to financial goals.
- Cross-functional Collaboration: Work closely with product, marketing, and sales teams to ensure brand consistency and alignment across all channels.
- Retail Excellence: Drive improvements in in-store visibility, merchandising, and customer experience through collaboration with visual merchandising teams.
Candidate Profile
Experience:
- 5+ years in trade marketing, channel management, or a similar role within the consumer electronics, FMCG, or retail sectors.
- Proven experience in designing and executing trade marketing strategies with measurable success.
Skills:
- Strong analytical abilities with a data-driven approach to decision-making.
- Exceptional communication and stakeholder management skills, with the ability to influence and collaborate effectively across teams.
- Creative mindset with a knack for developing innovative marketing solutions.
Technical Proficiency:
- Advanced knowledge of trade marketing tools, CRM platforms, and analytics software.
Education:
- Bachelor’s degree in Marketing, Business, or a related field.
Other Requirements:
- A proactive attitude and the ability to thrive in a fast-paced, dynamic environment.
- Flexibility to travel as needed to visit retail partners and attend events.
What’s in It for You?
- A competitive salary and benefits package.
- Opportunity to work with a leading consumer electronics brand at the forefront of innovation.
- Career progression in a global organization with a strong commitment to employee development.
- The chance to make a tangible impact on the brand’s market presence and growth.
If you’re passionate about trade marketing and ready to bring your expertise to an exciting and globally recognized brand, we want to hear from you!
Apply today to take the next step in your career.
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Trade Marketing Manager employer: Talent Magpie
Contact Detail:
Talent Magpie Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Trade Marketing Manager
✨Tip Number 1
Network with professionals in the consumer electronics industry. Attend trade shows, conferences, and local meetups to connect with potential colleagues and industry leaders who can provide insights and possibly refer you to opportunities.
✨Tip Number 2
Stay updated on the latest trends in trade marketing and consumer electronics. Follow relevant blogs, podcasts, and social media channels to gather knowledge that can help you during interviews and discussions with potential employers.
✨Tip Number 3
Prepare to discuss specific examples of your past successes in trade marketing. Be ready to share measurable outcomes from your previous campaigns, as this will demonstrate your ability to drive results and align with the role's requirements.
✨Tip Number 4
Research the company thoroughly before your interview. Understand their brand values, recent campaigns, and market position to tailor your conversation and show how your skills can contribute to their goals.
We think you need these skills to ace Trade Marketing Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in trade marketing, channel management, and consumer electronics. Use specific examples to demonstrate your success in designing and executing trade marketing strategies.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for trade marketing and your understanding of the consumer electronics industry. Mention how your skills align with the responsibilities outlined in the job description.
Highlight Analytical Skills: Emphasise your strong analytical abilities in your application. Provide examples of how you've used data-driven insights to inform marketing strategies and improve performance in previous roles.
Showcase Collaboration Experience: Demonstrate your ability to work cross-functionally by including examples of successful collaborations with sales, product, and marketing teams. This will show your potential employer that you can thrive in a team-oriented environment.
How to prepare for a job interview at Talent Magpie
✨Know Your Trade Marketing Strategies
Make sure you can discuss specific trade marketing strategies you've developed in the past. Be ready to explain how these strategies aligned with business objectives and drove sales growth.
✨Showcase Your Analytical Skills
Prepare to demonstrate your analytical abilities by discussing how you've used data to inform decisions. Bring examples of how you've tracked performance and adjusted strategies based on market insights.
✨Highlight Collaboration Experience
Since this role involves working closely with various teams, be prepared to share examples of successful cross-functional collaborations. Discuss how you’ve influenced stakeholders and built strong partnerships.
✨Be Ready for Creative Problem-Solving
Expect questions that assess your creativity in developing marketing solutions. Think of instances where you had to innovate under pressure or adapt strategies to meet changing market conditions.
