Job Description:
Location: Midrand, South Africa (Hybrid - 3 days per week in-office)
Salary: R900,000 - R1,500,000 per annum
Type: Full-time, Permanent
Citizenship Requirement: South African nationals only
About the Role We're looking for a results-driven Marketing Lead to shape and execute the marketing strategy for the Africa & Middle East (AME) region , specifically focusing on Small Business and Accountants on behalf of our client in South Africa.
Key Responsibilities Lead the AME Small & Accountants marketing strategy and execution, aligned with regional revenue targets.
Own and deliver demand generation plans across customer acquisition, cross-sell, upsell, and retention.
Interlock with regional leadership, sales, and performance teams to optimise outcomes.
Set and manage the strategic and tactical marketing plan across all relevant channels.
Drive weekly trading performance reviews and optimisation through strong interlock with sales and global campaign hubs.
Manage marketing budget, reporting on key KPIs including units, ARR, trials, SQOs, MQLs, CPA, and LTV:CAC.
Collaborate closely with UKIA digital and campaign teams to prioritise and execute high-performing campaigns
Lead and mentor a team of two direct reports and one intern, while influencing broader marketing teams and stakeholders.
Required Experience & Skills Minimum 5 years of experience in a marketing management role.
Proven success in performance-driven, sales-led environments.
Strong commercial acumen and a track record of hitting marketing KPIs.
Deep understanding of digital and assisted sales funnels; B2B, B2C, and channel marketing experience is advantageous.
Demonstrated success in digital and field marketing campaigns.
Strong leadership and people management skills.
Excellent communication, negotiation, and senior stakeholder engagement capabilities.
Experience working in matrixed organisations and managing multi-team collaboration.
High levels of accountability, resilience, and adaptability.
Why Apply? Compe...
Performance Marketing Lead in Newcastle upon Tyne employer: TALENT INTERNATIONAL UK
At Talent International UK, we pride ourselves on being an excellent employer that values hard work and dedication. Our supportive work culture fosters collaboration and growth, providing employees with opportunities to develop their skills in a dynamic environment. With competitive pay and a commitment to employee well-being, we ensure that our team members feel valued and motivated in their roles.
