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- Tasks: Lead the creation of marketing strategies and manage digital campaigns to boost brand visibility.
- Company: Join a well-established UK brand in the vibrant Greater Brighton area.
- Benefits: Enjoy excellent benefits, development opportunities, and a dynamic office environment.
- Why this job: Make an impact in B2B marketing while developing your skills in a supportive team culture.
- Qualifications: 5+ years in B2B marketing, degree in marketing or equivalent, and hands-on campaign experience required.
- Other info: This is a full-time, office-based role with no remote work options.
The predicted salary is between 39000 - 51000 £ per year.
Salary £45,000 - £60,000
Greater Brighton area, office based.
Talent Hub is working in partnership with an established UK wide brand. They are looking for an experienced commercially focused B2B Marketing Manager with skills in digital marketing, lead generation, CRM, HubSpot, paid media as well as the wider marketing mix. This is a full-time office-based job, just outside Brighton. No hybrid or WFH is available.
About the Role
- At least 5+ years of strategic marketing management experience in a B2B sector
- Proven success with lead generation and CRM, ideally HubSpot
- Have a degree in marketing or equivalent business qualification
- Proven skills and hands-on delivery of campaigns in digital, lead generation, SEO, paid media and content creation
- Successfully developed and delivered strategy and planning for multiple B2B brands
- Experienced in people management of a marketing team and external agencies
Responsibilities
- Create and develop the marketing strategy and plan, aligned to business objectives and commercial priorities
- Supporting the sales team to engage prospects and convert opportunities more effectively through digital marketing activity
- Manage the digital performance, website and campaigns across SEO, paid search and other digital channels, working with partners to grow traffic and improve visibility
- Plan and coordinate content and campaigns across email, paid, social and web, supporting product launches, sales priorities and brand visibility
- Own monthly performance reporting across all marketing activity, ensuring results are reviewed and improvements made
- Manage and support the marketing team providing day-to-day guidance, setting clear priorities, and helping develop their skills in line with team goals
Excellent benefits and development opportunities.
B2B Marketing Manager employer: Talent Hub
Contact Detail:
Talent Hub Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land B2B Marketing Manager
✨Tip Number 1
Network with professionals in the B2B marketing space, especially those who have experience with HubSpot and lead generation. Attend industry events or webinars to connect with potential colleagues and learn about the latest trends.
✨Tip Number 2
Familiarise yourself with the specific digital marketing tools and strategies mentioned in the job description. Consider taking online courses or certifications in SEO, paid media, and CRM systems to enhance your knowledge and show your commitment.
✨Tip Number 3
Prepare to discuss your previous successes in lead generation and campaign management during interviews. Have specific examples ready that demonstrate your strategic thinking and ability to deliver results in a B2B context.
✨Tip Number 4
Research the company’s current marketing strategies and recent campaigns. This will not only help you tailor your approach but also show your genuine interest in the role and the brand when you engage with them.
We think you need these skills to ace B2B Marketing Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in B2B marketing, particularly focusing on lead generation, CRM, and digital marketing. Use specific examples that demonstrate your success in these areas.
Craft a Compelling Cover Letter: Write a cover letter that showcases your strategic marketing management experience. Mention your familiarity with HubSpot and how you've successfully managed campaigns in digital marketing, SEO, and paid media.
Showcase Leadership Skills: Since the role involves managing a marketing team, emphasise your people management experience. Provide examples of how you've guided teams and collaborated with external agencies to achieve marketing goals.
Highlight Relevant Qualifications: Include your degree in marketing or equivalent business qualification prominently in your application. If you have any additional certifications related to digital marketing or CRM, be sure to mention those as well.
How to prepare for a job interview at Talent Hub
✨Showcase Your B2B Experience
Make sure to highlight your previous experience in B2B marketing during the interview. Discuss specific campaigns you've managed, focusing on lead generation and CRM strategies, particularly if you've used HubSpot.
✨Demonstrate Digital Marketing Skills
Prepare to discuss your hands-on experience with digital marketing tools and techniques. Be ready to provide examples of successful SEO, paid media, and content creation campaigns you've led.
✨Discuss Strategic Planning
Talk about your approach to developing marketing strategies that align with business objectives. Share insights on how you've successfully planned and executed marketing strategies for multiple brands.
✨Emphasise Team Management Experience
Since this role involves managing a marketing team, be prepared to discuss your leadership style. Share examples of how you've guided teams, set priorities, and developed team members' skills.
