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- Tasks: Lead the creation of marketing strategies and manage digital campaigns to boost brand visibility.
- Company: Join a well-established UK brand making waves in the B2B sector.
- Benefits: Enjoy excellent benefits and opportunities for professional development.
- Why this job: Be part of a dynamic team, driving impactful marketing strategies in a vibrant office environment.
- Qualifications: 5+ years in B2B marketing, degree in marketing or equivalent, and hands-on campaign experience required.
- Other info: This is a full-time, office-based role near Brighton with no remote work options.
The predicted salary is between 39000 - 51000 £ per year.
Salary: £45,000 - £60,000
Location: Greater Brighton area, office based.
Talent Hub is working in partnership with an established UK wide brand. They are looking for an experienced commercially focused B2B Marketing Manager with skills in digital marketing, lead generation, CRM, HubSpot, paid media as well as the wider marketing mix. This is a full-time office-based job, just outside Brighton. No hybrid or WFH is available.
About the Role:
- At least 5+ years of strategic marketing management experience in a B2B sector
- Proven success with lead generation and CRM, ideally HubSpot
- Have a degree in marketing or equivalent business qualification
- Proven skills and hands-on delivery of campaigns in digital, lead generation, SEO, paid media and content creation
- Successfully developed and delivered strategy and planning for multiple B2B brands
- Experienced in people management of a marketing team and external agencies
Responsibilities:
- Create and develop the marketing strategy and plan, aligned to business objectives and commercial priorities
- Support the sales team to engage prospects and convert opportunities more effectively through digital marketing activity
- Manage the digital performance, website and campaigns across SEO, paid search and other digital channels, working with partners to grow traffic and improve visibility
- Plan and coordinate content and campaigns across email, paid, social and web, supporting product launches, sales priorities and brand visibility
- Own monthly performance reporting across all marketing activity, ensuring results are reviewed and improvements made
- Manage and support the marketing team providing day-to-day guidance, setting clear priorities, and helping develop their skills in line with team goals
Excellent benefits and development opportunities.
B2B Marketing Manager employer: Talent Hub
Contact Detail:
Talent Hub Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land B2B Marketing Manager
✨Tip Number 1
Familiarise yourself with HubSpot and other CRM tools, as they are crucial for this role. Consider taking a short online course or certification to demonstrate your proficiency and commitment to mastering these platforms.
✨Tip Number 2
Showcase your experience in lead generation by preparing specific examples of successful campaigns you've managed. Be ready to discuss the strategies you used and the results achieved during interviews.
✨Tip Number 3
Network with professionals in the B2B marketing space, especially those who have worked with similar brands. Attend industry events or webinars to make connections that could help you learn more about the company and its culture.
✨Tip Number 4
Research the company’s current marketing strategies and campaigns. Being knowledgeable about their approach will allow you to tailor your discussions and show how you can contribute to their goals effectively.
We think you need these skills to ace B2B Marketing Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in B2B marketing, particularly focusing on lead generation, CRM, and digital marketing. Use specific examples that demonstrate your success in these areas.
Craft a Compelling Cover Letter: Write a cover letter that outlines your strategic marketing management experience and how it aligns with the company's objectives. Mention your familiarity with HubSpot and your ability to manage marketing teams effectively.
Showcase Relevant Skills: In your application, emphasise your hands-on experience with digital campaigns, SEO, and paid media. Provide metrics or results from previous campaigns to illustrate your impact.
Highlight Leadership Experience: Since the role involves managing a marketing team, be sure to include examples of your leadership skills. Discuss how you've guided teams or collaborated with external agencies to achieve marketing goals.
How to prepare for a job interview at Talent Hub
✨Showcase Your Strategic Thinking
As a B2B Marketing Manager, you'll need to demonstrate your ability to create and implement effective marketing strategies. Prepare examples of past campaigns you've led, focusing on how they aligned with business objectives and drove results.
✨Highlight Your Digital Marketing Expertise
Make sure to discuss your experience with digital marketing tools and techniques, especially HubSpot, SEO, and paid media. Be ready to explain how you've used these tools to generate leads and improve campaign performance.
✨Demonstrate Leadership Skills
Since this role involves managing a marketing team, be prepared to talk about your leadership style. Share specific instances where you've successfully guided a team or collaborated with external agencies to achieve marketing goals.
✨Prepare for Performance Metrics Discussion
The company will likely want to know how you measure success. Be ready to discuss key performance indicators (KPIs) you've used in the past and how you've reported on marketing performance to drive improvements.
