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- Tasks: Lead the creation and launch of two innovative brands in a dynamic start-up environment.
- Company: Join a talented team with top industry knowledge and exciting funding backing.
- Benefits: Enjoy performance-based incentives, equity options, and more perks.
- Why this job: Shape brand identities and strategies while driving sustainability and innovation.
- Qualifications: 10+ years in marketing leadership, especially in FMCG or sustainable products.
- Other info: This role is office-based and hybrid, not fully remote.
The predicted salary is between 60000 - 84000 £ per year.
Chief Marketing Officer Brighton, East Sussex GBP100,000 (Office based and hybrid – NOT fully remote)
Talent Hub has been appointed to find a talented CMO with a background in FMCG, to join an exciting start–up. The team behind this exciting venture have been at the top of their game and have incredible industry knowledge and funding.
We are now looking for a visionary and dynamic Chief Marketing Officer (CMO) to play a critical role in the creation, strategy, and launch of 2 new brands. This is an exciting opportunity to define and shape the identity, positioning, and market presence of two innovative brands from the ground up, ensuring their successful entry and growth in the UK and beyond.
Key Responsibilities for this CMO job include:
- Lead the development of brand identities, positioning, and strategies for the new brands, ensuring alignment with the company’s sustainability and innovation ethos.
- Design and implement comprehensive marketing plans, encompassing digital, PR, retail activation, and influencer campaigns, to support the launch and growth of 2 new brands.
- Define compelling brand narratives tailored to the distinct target audiences of the specialty D2C channels.
- Collaborate closely with creative and consumer research agencies to ensure the brands resonate with their intended markets.
- Develop consumer acquisition and retention strategies, with a focus on subscription models, loyalty programs, and customer lifetime value.
- Drive digital marketing efforts, including SEO, PPC, social media, and email campaigns, to build brand awareness and drive conversions.
- Build and maintain partnerships with retailers, influencers, and sustainability advocates to amplify brand visibility and credibility.
For this CMO you should have:
- Ideally 10+ years in marketing leadership roles, with proven success as a CMO or senior marketeer in FMCG, food, or sustainable product sectors.
- Demonstrated experience in brand creation, strategy, and successful market launches.
- Expertise in both retail and D2C environments, including launching and scaling brands.
- Strong digital marketing expertise, including e–commerce, subscription models, and loyalty program management.
- Entrepreneurial mindset with the ability to thrive in a fast–paced start–up environment.
Benefits include:
Performance based incentives, equity options, many more.
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Chief Marketing Officer (CMO) employer: Talent Hub Resourcing Solutions Ltd
Contact Detail:
Talent Hub Resourcing Solutions Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Chief Marketing Officer (CMO)
✨Tip Number 1
Make sure to showcase your experience in brand creation and strategy during networking events. Connect with industry professionals who have a background in FMCG or sustainable products, as they can provide valuable insights and potentially refer you to opportunities.
✨Tip Number 2
Stay updated on the latest trends in digital marketing, especially in e-commerce and subscription models. Attend webinars or workshops that focus on these areas to enhance your knowledge and demonstrate your commitment to innovation.
✨Tip Number 3
Engage with brands that align with sustainability and innovation on social media. This not only helps you understand their marketing strategies but also allows you to build relationships with influencers and advocates in the space.
✨Tip Number 4
Consider creating a portfolio that highlights your successful marketing campaigns and brand launches. This will serve as a powerful tool during interviews, showcasing your ability to drive growth and resonate with target audiences.
We think you need these skills to ace Chief Marketing Officer (CMO)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in FMCG and marketing leadership roles. Focus on specific achievements related to brand creation and successful market launches.
Craft a Compelling Cover Letter: In your cover letter, express your passion for the role and the company. Discuss how your entrepreneurial mindset and digital marketing expertise align with the company's goals for launching new brands.
Showcase Relevant Experience: Provide examples of your previous work that demonstrate your ability to develop brand identities and implement comprehensive marketing plans. Highlight any experience with subscription models and loyalty programs.
Research the Company: Familiarize yourself with the company's ethos, especially regarding sustainability and innovation. This will help you tailor your application and show that you are a good fit for their culture.
How to prepare for a job interview at Talent Hub Resourcing Solutions Ltd
✨Showcase Your Visionary Thinking
As a CMO, you need to demonstrate your ability to think strategically and creatively. Prepare to discuss your vision for brand identity and positioning, especially in the context of sustainability and innovation, which are key to this role.
✨Highlight Your Experience in FMCG
Make sure to emphasize your background in FMCG and any successful market launches you've led. Share specific examples that showcase your expertise in both retail and D2C environments, as this will be crucial for the new brands.
✨Discuss Digital Marketing Strategies
Be ready to dive deep into your digital marketing experience. Talk about your proficiency in SEO, PPC, social media, and email campaigns, and how these strategies can drive brand awareness and conversions for the new brands.
✨Demonstrate Your Collaborative Skills
Collaboration is key in this role. Prepare to discuss how you've worked with creative and consumer research agencies in the past to ensure brand resonance. Highlight any partnerships you've built with retailers and influencers to amplify brand visibility.
