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- Tasks: Lead product marketing initiatives and drive commercial growth through strategic ownership of the marketing mix.
- Company: Join a dynamic company focused on product performance and market success.
- Benefits: Enjoy hybrid working, 25 days holiday, health perks, and fun company events.
- Why this job: Make a significant impact on product trading success while collaborating in a vibrant team culture.
- Qualifications: Looking for commercially driven strategists with a passion for product performance.
- Other info: Get involved in charity initiatives and enjoy a fully paid Christmas party!
Join our client as a Product Marketing Manager!
Apply promptly! A high volume of applicants is expected for the role as detailed below, do not wait to send your CV.
If you\’re a commercially driven strategist with a passion for product performance and market success, this is the opportunity for you.
In this key role, you\’ll lead product marketing initiatives and drive commercial growth—delivering against ambitious targets through strategic ownership of the full marketing mix: Product, Price, Place, and Promotion.
Duties & Responsibilities:
Lead delivery of business unit plans to exceed commercial KPIs and growth targets
Manage P&L reporting and provide detailed commercial analysis
Oversee comprehensive email marketing campaigns (manual and automated)
Lead ecommerce merchandising, catalogue production, and direct mail programs
Work with ecommerce teams on CRO testing and digital automation tools
Partner with data & analytics teams to leverage customer insights for growth
Collaborate on new product launches and range development initiatives
Optimise daily trading performance and marketing budget allocation
Drive continuous process improvements, including AI implementation
Mentor Marketing Executives and support team development What\’s in it for you?
Hybrid working for many roles – 2 days working from home & 3 days in the office per week
25 days holiday (including Christmas closure) rising with years of service, plus bank holidays
Make a significant impact on the product trading success.
8% Pension with NowPensions – (3% Employer & 5% Employee)
New offices with kitchen and break facilities
Ongoing support, development and training in line with the needs of the role and business
£200 pa for health and wellbeing activity (after 1 year of service)
Social committee with organised events and activities
Annual Summer BBQ for the whole company
Birthday and Christmas gift from owners
Prize draws and awards for ideas after 1 year of service
Opportunity to get involved with events and initiatives to support local charities, e.g., Hope for Food and Lewis Manning
Free parking
Flu vaccinations
Fully paid Christmas Party
Product Marketing Manager employer: Talent Guardian
Contact Detail:
Talent Guardian Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Product Marketing Manager
✨Tip Number 1
Familiarise yourself with the latest trends in product marketing and e-commerce. Understanding current market dynamics will help you speak confidently about how you can drive growth and optimise trading activities during interviews.
✨Tip Number 2
Prepare to discuss specific examples of how you've used data to enhance marketing strategies in previous roles. Being able to demonstrate your analytical skills and how they contributed to commercial success will set you apart from other candidates.
✨Tip Number 3
Showcase your experience in managing marketing budgets effectively. Be ready to explain how you've aligned budget management with trading strategies to achieve KPIs, as this is a key responsibility for the role.
✨Tip Number 4
Highlight your leadership skills and experience in coaching teams. As a Product Marketing Manager, you'll need to inspire and guide your team, so be prepared to share how you've successfully managed and developed others in your past roles.
We think you need these skills to ace Product Marketing Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in product marketing and showcases your ability to drive commercial growth. Use specific examples that demonstrate your strategic ownership of the marketing mix.
Craft a Compelling Cover Letter: Write a cover letter that reflects your passion for product performance and market success. Mention how your skills align with the responsibilities outlined in the job description, such as managing marketing budgets and optimising trading activities.
Showcase Data-Driven Achievements: In your application, emphasise your experience with data analysis and how you've used it to enhance response rates and profitability. Include metrics or KPIs that illustrate your impact in previous roles.
Highlight Leadership Experience: If you have experience coaching or managing teams, make sure to include this in your application. Discuss how you've contributed to team success and driven initiatives that align with business goals.
How to prepare for a job interview at Talent Guardian
✨Understand the Marketing Mix
Familiarise yourself with the four Ps: Product, Price, Place, and Promotion. Be prepared to discuss how you would apply these concepts to drive commercial growth in the role.
✨Showcase Your Data Skills
Since the role involves using data strategically, come equipped with examples of how you've used data analysis to enhance marketing performance in previous positions.
✨Demonstrate Leadership Experience
As you'll be coaching and managing teams, highlight your leadership experiences. Share specific instances where you've successfully led a team or project to achieve ambitious targets.
✨Prepare for Scenario Questions
Expect questions that ask how you would handle specific marketing challenges. Think about potential scenarios related to product launches or optimising trading activities and prepare your responses.
