Regional Sales Engineer in Coventry

Regional Sales Engineer in Coventry

Coventry Full-Time 40000 - 50000 £ / year (est.) No working from home possible
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At a Glance

  • Tasks: Manage and grow key accounts while developing new business opportunities in a dynamic field role.
  • Company: Join a leading global manufacturer in industrial automation and sensors.
  • Benefits: Competitive salary, bonus, company car, 25 days holiday, and private healthcare.
  • Other info: Enjoy a supportive culture with opportunities for personal and professional growth.
  • Why this job: Be part of an innovative team and build lasting relationships in a solution-driven sales environment.
  • Qualifications: Experience in technical sales with strong communication and relationship-building skills.

The predicted salary is between 40000 - 50000 £ per year.

TCS Consulting is working with a well-established global manufacturer within the industrial automation and sensor space, looking to appoint a Regional Sales Engineer to take ownership of the South Wales and West of England territory.

This is a strong opportunity for someone who enjoys a consultative, technical sales approach, working closely with OEMs, system integrators, and end users to deliver value-led solutions rather than just products. The business is known for its innovation within sensing and automation technology, with a strong reputation across multiple industries.

As Regional Sales Engineer, you will be responsible for managing and developing a defined territory, building long-term relationships and driving growth across both existing accounts and new business. This is a field-based role, combining account management, technical support, and new business development.

Key responsibilities include:

  • Managing and growing key accounts across the region
  • Identifying and developing new business opportunities
  • Delivering technical demonstrations and product solutions
  • Preparing and following up on quotations and proposals
  • Managing the full sales cycle from lead generation to order
  • Building strong relationships with OEMs, integrators and end users
  • Working closely with internal technical and product teams
  • Using CRM systems to track activity, pipeline and opportunities
  • Attending exhibitions, networking events and customer visits

You’ll be expected to manage your territory effectively, with a target of regular customer visits and strong pipeline activity.

What They’re Looking For:

This role would suit someone with a background in technical sales within engineering or automation, particularly within sensors, controls, or related technologies.

Key requirements:

  • Experience in a technical sales or sales engineering role
  • Strong understanding of OEMs, system integrators and manufacturing environments
  • Ability to sell consultatively and build long-term relationships
  • Comfortable demonstrating technical products and solutions
  • Strong communication and negotiation skills
  • Well organised with good time management
  • Full UK driving licence
  • An electrical or electronic engineering background would be beneficial but not essential.

What’s on Offer:

  • Competitive base salary + bonus
  • Company car / allowance
  • 25 days holiday (increasing with service)
  • Pension (employer contribution)
  • Private healthcare
  • Life assurance
  • Strong internal support and development structure

Why This Role?

This is a good fit for someone who wants to:

  • Move into a more solution-led technical sales role
  • Work for a market-leading automation business
  • Take ownership of a well-defined territory
  • Build long-term relationships rather than transactional sales

Regional Sales Engineer in Coventry employer: Talent & Career Solutions

TCS Consulting offers an exceptional work environment for the Regional Sales Engineer role, characterised by a strong focus on innovation and employee development within the industrial automation sector. With a competitive salary, generous holiday allowance, and comprehensive benefits including private healthcare and a supportive internal structure, employees are encouraged to grow their careers while building meaningful relationships with clients across South Wales and the West of England. The company's commitment to a consultative sales approach ensures that team members can thrive in a dynamic and rewarding atmosphere.

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Contact Details:

Talent & Career Solutions Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Regional Sales Engineer in Coventry

Tip Number 1

Get to know the company inside out! Research their products, values, and recent projects. This will help you tailor your conversations and show that you're genuinely interested in what they do.

Tip Number 2

Network like a pro! Attend industry events, exhibitions, and local meet-ups. Building relationships with people in the field can open doors and give you insider info on job opportunities.

Tip Number 3

Practice your pitch! Be ready to explain how your skills and experience align with the role of a Regional Sales Engineer. Focus on your consultative sales approach and how you can deliver value to clients.

Tip Number 4

Don’t forget to follow up! After interviews or networking events, send a quick thank-you email. It keeps you on their radar and shows your enthusiasm for the role. And remember, apply through our website for the best chance!

We think you need these skills to ace Regional Sales Engineer in Coventry

Technical Sales
Consultative Selling
Account Management
Business Development
Relationship Building
Technical Demonstrations
Quotation Preparation

Some tips for your application 🫡

Tailor Your CV:Make sure your CV speaks directly to the role of Regional Sales Engineer. Highlight your experience in technical sales and any relevant projects you've worked on, especially those involving OEMs or system integrators.

Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to explain why you're passionate about industrial automation and how your consultative sales approach can benefit our team. Keep it engaging and personal.

Showcase Your Technical Skills:Since this role involves demonstrating technical products, make sure to mention any specific technologies or systems you’re familiar with. This will show us that you’re ready to hit the ground running!

Apply Through Our Website:We encourage you to apply through our website for a smoother application process. It helps us keep track of your application and ensures you don’t miss out on any important updates from us!

How to prepare for a job interview at Talent & Career Solutions

Know Your Products Inside Out

Make sure you have a solid understanding of the products and solutions offered by the company. Be prepared to discuss how these can benefit OEMs and system integrators, as well as how they fit into the broader industrial automation landscape.

Demonstrate Your Consultative Sales Approach

During the interview, showcase your ability to sell consultatively. Share examples of how you've built long-term relationships with clients and how you've tailored solutions to meet their specific needs. This will highlight your fit for the role.

Prepare for Technical Demonstrations

Since the role involves delivering technical demonstrations, be ready to discuss how you would approach this. Think about how you can effectively communicate complex technical information in an engaging way that resonates with different audiences.

Showcase Your Territory Management Skills

Be prepared to talk about your experience managing a sales territory. Discuss how you prioritise customer visits, track opportunities using CRM systems, and maintain a strong pipeline. This will demonstrate your organisational skills and ability to drive growth.